. . .

About me

Art Director | Creative Director | Brand Design Leader | AI Creative Strategist.

I help brands and creative teams transform business objectives into faster, smarter campaigns, brand systems and creative processes through creativity, strategy and generative AI.

For over 25 years, I have helped agencies, major brands and companies turn business objectives into ideas that build brands, make an impact and drive sales.

I have worked as a Creative Director, Senior Art Director and creative consultant for international agencies, in-house teams and clients across a wide range of sectors, leading projects in branding, advertising, retail, packaging, communications and production from strategy through to execution.

My approach combines three disciplines that rarely coexist in a single role:
- Creative direction with business acumen.
- In-depth knowledge of print and digital production.
- Integration of Generative AI and Prompt Engineering to transform the way creative teams work.

I do not see AI as a substitute for creativity, but rather as a tool to eliminate friction, accelerate ideation, improve quality and free up time to think more effectively.

Throughout my career, I have worked with agencies such as Dentsu, VML, Jellyfish, Geometry Global and Ogilvy, as well as leading projects for major companies such as El Corte Inglés and running my own creative studio since 1998. My work has been recognised by Creativepool, which has included me for six consecutive years amongst the Top 25 Most Influential & Inspiring Art Directors Worldwide.

Today, I am keen to collaborate with organisations that want to build better brands, modernise their creative processes and harness artificial intelligence without compromising on judgement, brand culture or creative excellence.

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Alessia Correani

Creative Team

United Kingdom

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Cristina

designer

United Kingdom

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Cygnis Media - Development Agency

United States

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Camberwell Studios LTD

United Kingdom

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João Leal (Johnny)

Animator, Aproductions

United Kingdom

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Applause IT

United Kingdom

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Megan Feast

Receptionist, Sun Clinics

United Kingdom

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Chris Davey

Senior Motion Designer, MullenLowe London

United Kingdom

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Pavel Krymski

Developer (Campaign), Oliver

United Kingdom

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James

Creative Director, Self Employed

United Kingdom

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Michael

Senior UI/UX Designer, Receipt Bank

United Kingdom

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Rocket 55

United States

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Doug Schiff

ECD, DigitasLBi

United States

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Jake Bullock

Illustrator/Concept Artist

United Kingdom

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Aleem Uddin

Graphic designer

United Kingdom

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OrganiCraft

Turkey

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Charlotte Bibby

Junior Art Director, Gramafilm

United Kingdom

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Tim McGuire

President/CEO, Cutters Studios

United States

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Beatriz Politi Ferreira

Motion Graphics Designer, Kroton Educacional

Brazil

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Andreas Minas

Motion Graphics Editor

United Kingdom

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