. . .

About me

Art Director | Creative Director | Brand Design Leader | AI Creative Strategist.

I help brands and creative teams transform business objectives into faster, smarter campaigns, brand systems and creative processes through creativity, strategy and generative AI.

For over 25 years, I have helped agencies, major brands and companies turn business objectives into ideas that build brands, make an impact and drive sales.

I have worked as a Creative Director, Senior Art Director and creative consultant for international agencies, in-house teams and clients across a wide range of sectors, leading projects in branding, advertising, retail, packaging, communications and production from strategy through to execution.

My approach combines three disciplines that rarely coexist in a single role:
- Creative direction with business acumen.
- In-depth knowledge of print and digital production.
- Integration of Generative AI and Prompt Engineering to transform the way creative teams work.

I do not see AI as a substitute for creativity, but rather as a tool to eliminate friction, accelerate ideation, improve quality and free up time to think more effectively.

Throughout my career, I have worked with agencies such as Dentsu, VML, Jellyfish, Geometry Global and Ogilvy, as well as leading projects for major companies such as El Corte Inglés and running my own creative studio since 1998. My work has been recognised by Creativepool, which has included me for six consecutive years amongst the Top 25 Most Influential & Inspiring Art Directors Worldwide.

Today, I am keen to collaborate with organisations that want to build better brands, modernise their creative processes and harness artificial intelligence without compromising on judgement, brand culture or creative excellence.

See full profile details

Following

Simon Langley

Digital Marketing

United Kingdom

Connect

View profile
James Surdam

Junior Graphic Designer, GWU

United States

Connect

View profile
RED. RECURSOS DIGITALES

Mexico

Follow

View profile
Nathalie Dubreu

Graphic designer, Fluid Body Limited

United Kingdom

Connect

View profile
Nemson Pauline

Business Development Manager

United Kingdom

Connect

View profile
Rodger Hoefel

Art Director

United Kingdom

Connect

View profile
Searchlight

United Kingdom

Follow

View profile
Julio Cesar García

Product Development Manager

United Kingdom

Connect

View profile
Eoin

Copywriter, freelance

United Kingdom

Connect

View profile
Eleanor Cook

Freelance Animator and Illustrator

United Kingdom

Connect

View profile
Shoot Production

United Kingdom

Follow

View profile
Emilio Rey

Video Editor

United Kingdom

Connect

View profile
Sunshield Solutions (P) L

Rest of World

Follow

View profile
Kara Porter

Design Director

United Kingdom

Connect

View profile
Calvin Chow

Creative Director, TBWA HONG KONG

Hong Kong

Connect

View profile
Esperanza

Freelance Graphic Designer

Peru

Connect

View profile
Anders

Animator

United Kingdom

Connect

View profile
Tom Stutt

Creative Team

United Kingdom

Connect

View profile
Daniel Ruiz

United Kingdom

Connect

View profile
Scott O'Mahony

3D Artist

United Kingdom

Connect

View profile

« First ‹ Prev

Next ›Last »

OOPS - LOOKS LIKE YOU HAVE JAVASCRIPT OFF. THIS SITE WON'T WORK WITHOUT IT.
NEED HELP IN TURNING IT ON? YOU CAN FIND INSTRUCTIONS HERE FOR YOUR BROWSER.