. . .

About me

Art Director | Creative Director | Brand Design Leader | AI Creative Strategist.

I help brands and creative teams transform business objectives into faster, smarter campaigns, brand systems and creative processes through creativity, strategy and generative AI.

For over 25 years, I have helped agencies, major brands and companies turn business objectives into ideas that build brands, make an impact and drive sales.

I have worked as a Creative Director, Senior Art Director and creative consultant for international agencies, in-house teams and clients across a wide range of sectors, leading projects in branding, advertising, retail, packaging, communications and production from strategy through to execution.

My approach combines three disciplines that rarely coexist in a single role:
- Creative direction with business acumen.
- In-depth knowledge of print and digital production.
- Integration of Generative AI and Prompt Engineering to transform the way creative teams work.

I do not see AI as a substitute for creativity, but rather as a tool to eliminate friction, accelerate ideation, improve quality and free up time to think more effectively.

Throughout my career, I have worked with agencies such as Dentsu, VML, Jellyfish, Geometry Global and Ogilvy, as well as leading projects for major companies such as El Corte Inglés and running my own creative studio since 1998. My work has been recognised by Creativepool, which has included me for six consecutive years amongst the Top 25 Most Influential & Inspiring Art Directors Worldwide.

Today, I am keen to collaborate with organisations that want to build better brands, modernise their creative processes and harness artificial intelligence without compromising on judgement, brand culture or creative excellence.

See full profile details

Following

PostPanic

Netherlands

Follow

View profile
Carla

Industrial Designer

Italy

Connect

View profile
Moni Wilk

Visual artist, Art editor, Founder, Moni Wilk

United Kingdom

Connect

View profile
Studio Noel

United Kingdom

Follow

View profile
Irena Orlov Art

United States

Follow

View profile
Guiga Giacomo

Creative Director, Ogilvy & Mather

Brazil

Connect

View profile
Eduardo Doss

Creative Director, Ogilvy

Brazil

Connect

View profile
routesix

United Kingdom

Follow

View profile
Evans Creative Studios, Inc.

United States

Follow

View profile
2

collab-ed

United Kingdom

Follow

View profile
Jackie Stevenson

Founding Partner, The Brooklyn Brothers

United Kingdom

Connect

View profile
Kerrie Louise Design

Freelance graphic designer

United Kingdom

Connect

View profile
Raquel José

3D Artist - CGI Animator - Illustrator

Portugal

Connect

View profile
Sarah Levy

Graphic Design intern, The Eword

United Kingdom

Connect

View profile
Joshua

Illustrator, Joshua Hunter Illustration

United Kingdom

Connect

View profile
Tom Hennah

Copywriter

New Zealand

Connect

View profile
Treatwell

United Kingdom

Follow

View profile
Philip Jewson

Composer, Yellow Boat Music

United Kingdom

Connect

View profile
Luca&Sinem

United Kingdom

Follow

View profile
John Fraser

Illustrator, John Fraser Illustration

Canada

Connect

View profile

« First ‹ Prev

Next ›Last »

OOPS - LOOKS LIKE YOU HAVE JAVASCRIPT OFF. THIS SITE WON'T WORK WITHOUT IT.
NEED HELP IN TURNING IT ON? YOU CAN FIND INSTRUCTIONS HERE FOR YOUR BROWSER.