. . .

About me

Art Director | Creative Director | Brand Design Leader | AI Creative Strategist.

I help brands and creative teams transform business objectives into faster, smarter campaigns, brand systems and creative processes through creativity, strategy and generative AI.

For over 25 years, I have helped agencies, major brands and companies turn business objectives into ideas that build brands, make an impact and drive sales.

I have worked as a Creative Director, Senior Art Director and creative consultant for international agencies, in-house teams and clients across a wide range of sectors, leading projects in branding, advertising, retail, packaging, communications and production from strategy through to execution.

My approach combines three disciplines that rarely coexist in a single role:
- Creative direction with business acumen.
- In-depth knowledge of print and digital production.
- Integration of Generative AI and Prompt Engineering to transform the way creative teams work.

I do not see AI as a substitute for creativity, but rather as a tool to eliminate friction, accelerate ideation, improve quality and free up time to think more effectively.

Throughout my career, I have worked with agencies such as Dentsu, VML, Jellyfish, Geometry Global and Ogilvy, as well as leading projects for major companies such as El Corte Inglés and running my own creative studio since 1998. My work has been recognised by Creativepool, which has included me for six consecutive years amongst the Top 25 Most Influential & Inspiring Art Directors Worldwide.

Today, I am keen to collaborate with organisations that want to build better brands, modernise their creative processes and harness artificial intelligence without compromising on judgement, brand culture or creative excellence.

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Elisa Stangalini

Senior Art Director

Italy

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SHASHANK

Art Director, Maersk Line

India

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Janine Wittrowski

Art Director, Oneltd

United Kingdom

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Carolina Lobianco

Art Director

Brazil

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Lorenzo Bassi

art director

United Kingdom

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Yüksel Hayirli

Germany

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Miguel Cano Santizo

Filmmaker, Photographer & Art Director, Mr. Challenge Films

United Kingdom

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Kevan Kelsey

Art Director, Freelance

United Kingdom

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Rodi Papadopoulou

United Kingdom

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Jimmy O'Keeffe

Art Director, Freelance

United Kingdom

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Tyrone Schonknecht

Freelance Senior Art Director

United Kingdom

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Xavier Massard

Digital Art Director

France

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Devika Dalal

Art Director, RAPP

United Kingdom

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Andrianna Skiadopoulou

Creative/Art Director

United Kingdom

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Rosie Davenport

Art Director

United Kingdom

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Raul Freitas Lima

Art Director, BETC São Paulo

Brazil

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Stephanie Blanchard

Freelancer Videomaker & Art Director, -

Italy

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Harry Prentos

Design & Motion Director, Freelance

United Kingdom

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Rich Fuller

Art Director, Freelance

United Kingdom

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Charles

Art Director, LCI Productions Ltd

United Kingdom

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