. . .

About me

Art Director | Creative Director | Brand Design Leader | AI Creative Strategist.

I help brands and creative teams transform business objectives into faster, smarter campaigns, brand systems and creative processes through creativity, strategy and generative AI.

For over 25 years, I have helped agencies, major brands and companies turn business objectives into ideas that build brands, make an impact and drive sales.

I have worked as a Creative Director, Senior Art Director and creative consultant for international agencies, in-house teams and clients across a wide range of sectors, leading projects in branding, advertising, retail, packaging, communications and production from strategy through to execution.

My approach combines three disciplines that rarely coexist in a single role:
- Creative direction with business acumen.
- In-depth knowledge of print and digital production.
- Integration of Generative AI and Prompt Engineering to transform the way creative teams work.

I do not see AI as a substitute for creativity, but rather as a tool to eliminate friction, accelerate ideation, improve quality and free up time to think more effectively.

Throughout my career, I have worked with agencies such as Dentsu, VML, Jellyfish, Geometry Global and Ogilvy, as well as leading projects for major companies such as El Corte Inglés and running my own creative studio since 1998. My work has been recognised by Creativepool, which has included me for six consecutive years amongst the Top 25 Most Influential & Inspiring Art Directors Worldwide.

Today, I am keen to collaborate with organisations that want to build better brands, modernise their creative processes and harness artificial intelligence without compromising on judgement, brand culture or creative excellence.

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Monica Contenti

Art Director / Graphic Designer, Moodology

Spain

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Joan Masoliver

3D Animator

Spain

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Leyre Martínez

Sr. Marketing Artist II, Scopely Inc.

Spain

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Ángel Rodríguez Calleja

Graphic designer&photographer

Spain

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Andjka S

Motion Graphics Designer

Spain

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Maciej Miszkiel

3D Motion Designer / 3D Generalist

Spain

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Guillermo Coppo

Illustrator - Graphic Designer, GuilleCoppo Art

Spain

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Sinead O'brien

Motion Graphics Designer, Kodify media group

Spain

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Mayte CG

UI, Motion & Visual Artist

Spain

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Pili Enrich

Freelance Graphic Designer & Art Director, Pili Enrich Design

Spain

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Jill

Graphic Designer, Freelance

Spain

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Eric J. Trujillo - StudioTrujillo

Illustrator, designer, and animator

Spain

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Ilya Siomin

Graphic designer

Spain

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Gizane Vive

Digital & Print Designer, NE VIVE

Germany

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2

WINGS The Agency / Demian Campos

Venezuela

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Humano

Bolivia

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Rock Candy Media

United States

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We Are MA

United Kingdom

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392215

Edelman

United Kingdom

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Soto Creative

United States

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