Displaying 433 - 468 of 615 results
What really makes us human? Love? Fear? An ability to turn every conversation into a discussion about the weather? According to Agustin Fuentes, an anthropologist and Professor from the University of Notre Dame, the answer is creativity and...
Posted by: ifour
The media landscape is rapidly diversifying, predominantly as a result of new technologies emerging that are having a significant impact on the creative industry. This is not only having an impact internally as businesses seek to update their...
Posted by: Creativepool Editorial
The diffuser that pumps out 'optimal' fragrances at different times of the day A new 'smart' diffuser emits fragrances designed to help you wake up, wind down or concentrate at the right times of the day by combining the worlds of aromatherapy and...
Posted by: Creativepool Editorial
For the opening day of IFA Berlin 2017, The Flash Pack partnered with HMD Global to create a totally unique installation, celebrating the launch of their new flagship Android smartphone, the Nokia 8; To do this, we created The Home of Nokia. Just a...
Posted by: The Flash Pack
In times full of powerful stimuli that come from a multiplicity of channels, there is a need to think, to be, to live and to create outside the box in order to communicate honestly. A 360° perspective is no longer enough. It might seem...
Posted by: Pancho González
The living, robotic jewellery that changes clothing on the fly The miniature robots that make up the Kino project can crawl over fabric to personalise garments, adapt clothing for different climates, and perform other helpful tasks. The project was...
Posted by: Creativepool Editorial
BBD Perfect Storm - The London Fire Brigade The London Fire Brigade has appointed BBD Perfect Storm to handle a new campaign to recruit firefighters that will be launched later in 2017. BBD Perfect Storm was selected to work on the two-year...
Posted by: Creativepool Editorial
These medals designed by Philippe Starck split into four pieces, allowing winning Olympic athletes to share their success with their families, friends or fellow athletes. Having previously designed the Olympic Torch in 1992, Starck was asked to...
Posted by: Creativepool Editorial
Evidently not content with effectively monopolising the worlds of online retail, voice activated assistants and drone delivery, Amazon have now set their sights on the world of instant messaging, with the tech giant recently posting a series of...
Posted by: Benjamin Hiorns
The flying car set to light the 2020 Olympic torch A group of Japanese engineers are aiming to launch the world's smallest flying car, dubbed the Skydrive, in time for the 2020 Olympics in Tokyo. Designed by Cartivator, a Tokyo-based non-profit run...
Posted by: Creativepool Editorial
DixonBaxi - Storey DixonBaxi has designed the visual identity for Storey, a new flexible workspace brand from property development company British Land. Storey has been launched by British Land to provide office space in London for companies that...
Posted by: Creativepool Editorial
VR is, currently, one of the few remaining new media refuges where advertising is largely non-existent. Up until this point, adland's relationship with VR has primarily been through sponsored activations, games and tailored 'experiences' that...
Posted by: Benjamin Hiorns
We took a break from the busy, bustling crowds on the Croisette and sat down with Paul Foster, Senior Director, Creative Content at Getty Images to talk about the 20th Year of Young Lions and imagery at Havas Cafe. Paul believes in the power of...
Posted by: Creativepool
Last night at Cannes Lions, the winners of the Creative Data, Cyber, Direct, Mobile and Innovation Lions were announced, with big wins for DigitasLBi, David Miami, Dentsu and more prizes for the “meet Graham” campaign by Clemenger BBDO...
Posted by: Creativepool Editorial
Saatchi & Saatchi’s New Directors’ Showcase (NDS) celebrates its 27th year at Cannes Lions International Festival of Creativity by shining a light on the current gender imbalance within directing. Partnering with MPC, the show will celebrate...
Posted by: Creativepool Editorial
PRMEDIACO - Valencia The Valencia Region Tourism Board has selected PR MEDIACO to run its PR activity in the UK market throughout 2017. The remit involves the promotion of the whole Valencia Region, Eastern Spain, which includes well-known...
Posted by: Creativepool Editorial
The space suits to keep Mars travellers healthy French designer Clément Balavoine has designed flight suits that can be precisely tailored to support the musculoskeletal system of SpaceX travellers. The microgravity environment of space means...
Posted by: Creativepool Editorial
Pearlfisher - B&O Play Having launched just five years ago, B&O PLAY is the fast-growing challenger brand within the iconic Bang & Olufsen portfolio. Marrying the craftsmanship and quality of its parent brand with millennial lifestyle ideals, B&O...
Posted by: Creativepool Editorial
DCT8 - McLaren London-based media agency DCT8 has won the European Regional Office account for the high-performance and luxury sports car manufacturer McLaren Automotive Ltd. DCT8 Ltd, a full-service, global media agency, won the account as a result...
Posted by: Creativepool Editorial
The launch of any new product is crucial to its performance in the market, especially in a category as crowded as the smartphone market. Culture-centric agency Wasserman was tasked with launching Samsung’s Galaxy S8 and S8+ smartphones while...
Posted by: Creativepool Editorial
Leo Burnett London - NSPCC/O2 Leo Burnett London is behind the latest instalment of the NSPCC and O2 “Share Aware” television, VOD and radio campaign, which empowers parents to protect their children when they are online. It responds to...
Posted by: Creativepool Editorial
The UK National Cyber Security Warning The UK National Cyber Security Centre is warning us all to remain on guard for another wave of cyberattacks after last Friday’s massive WannaCry ransomware attack. The nation’s NHS was severely...
Posted by: Creativepool Editorial
It would, perhaps, be unfair to say that the VR bubble has burst, because from where I'm sitting, it looks as though the bubble has barely left the niche market that spawned it. Yet, with so many headsets now sat gathering dust in closets and display...
Posted by: Benjamin Hiorns
Work-Order - HuffPost The Huffington Post has been rebranded as HuffPost in a bid to help the news organisation “become better listeners” and build up trust with its audience. The name change and new logo marks the news site’s...
Posted by: Creativepool Editorial
Google Earth Relaunches With Bold New Look Google has relaunched its exploration platform Google Earth after a two-year redesign project. The new version was launched to coincide with World Earth Day and comprises a range of new features, including...
Posted by: Creativepool Editorial
Halifax has collaborated with Greenhouse GroupM and the contextual advertising specialists at Kinetic to create a mobile-interactive Thunderbirds-themed game as part of a wider campaign to reach those people who aren’t ordinarily engaged with...
Posted by: Creativepool Editorial
Havas Media - Beats by Dre Apple-owned headphones brand Beats by Dre has picked Havas Media to handle its media planning and buying across EMEA. Havas Media won the business after a competitive pitch againstOMD and the7stars. The media account...
Posted by: Creativepool Editorial
The Edible Water Bottle Hoping to Erase the Need for Plastic Bottles An edible water bottle that hopes to replace the millions of plastic bottles thrown away every year has raised over £500,000 in a crowdfunding campaign. The literal ball of...
Posted by: Creativepool Editorial
We’re spending an extraordinary - and ever-increasing - amount of time playing mobile games. Our smartphones and tablets, packed with addictive apps, entice us to spend on average 3 hours a day playing games - a figure which rocketed 57% from...
Posted by: Pentasia UK
Petcube Play lets you interact with your pet remotely from a smartphone Petcube Play is a small device that allows users to talk to, play with and watch their pets from afar using their smartphones. The Play is an indoor camera compatible with both...
Posted by: Creativepool Editorial
All of Us - Greenpeace Greenpeace UK has introduced its first-ever Virtual Reality app, “Virtual Explorer,” giving supporters the chance to experience amazing places like the Amazon and Arctic first-hand, and take action to defend them....
Posted by: Creativepool Editorial
Artificial intelligence was a pretty universally feared and mistrusted concept until very recently, one that was largely ignored by the mainstream media, and relegated instead to the fringes of science fiction. In 2017, however, AI is everywhere....
Posted by: Benjamin Hiorns
In 2016, Project Literacy’s Alphabet of Illiteracy campaign, created by FCB Inferno for Pearson, the world’s leading learning company and founding partner of Project Literacy, raised awareness of the shocking impact of illiteracy on the world as...
Posted by: Creativepool Editorial
Geneva Motor Show: Airbus presents concept for flying car Airbus and Italdesign have revealed their plans to help city dwellers beat traffic with a modular vehicle that is part car, part drone. The concept vehicle, named "Pop Up," was unveiled at...
Posted by: Creativepool Editorial
The Nintendo Switch touches down in stores and homes worldwide today (March 3). I have mine on preorder and will be popping to pick it up as soon as I'm done with work for the day (no I didn't pull a sickie, but I was tempted), but until then, I...
Posted by: Benjamin Hiorns
The Oscars are, whilst almost as large a televisual draw as that 'other' big event in February, largely free from the burden of expectation when it comes to advertising. The fact is that nobody really talks about the ad breaks of the Academy Awards,...
Posted by: Benjamin Hiorns