Displaying 181 - 216 of 4315 results
A new campaign launched today by VisitBritain hopes to make Britain a more enticing prospect for vacationers from all over the world. The £2.5 million, extravagantly titled 'Sounds of Great Britain' campaign is headlined by an advertisement...
Posted by: Benjamin Hiorns
If you're not familiar with the concept of 'life hacking', the basic principals relate to any activity or 'trick', which we use to make our lives run smoother, faster and with fewer complications. Skin care giants Nivea hope to “hack in”...
Posted by: Benjamin Hiorns
UK cancer statistics are frightful and frightening. For every three people who read this article, one will acquire some sort of cancer in their lifetime. The disease doesn't discriminate, striking the very young and the very old, the rich, the poor...
Posted by: Magnus Shaw
McCann Manchester is celebrating for the second time in a week having claimed one of the top prizes at the Grocer Magazine’s Advertising, Marketing and PR Awards for its work with leading supermarket retailer Aldi. The agency scooped the top...
Posted by: McCann Manchester
In light of Domestic Abuse Awareness Month in October this year, charitable foundation One Love has enlisted creative healthcare agency minds + assembly to help educate young people and their caregivers on digital relationship abuse. One Love...
Posted by: Creativepool Editorial
When a section of the Kerch Bridge connecting mainland Russia to the Crimea was blown apart last Saturday morning, it wasn’t the definitive strategic blow many assumed it would be. Indeed, the bridge was operational again (at least in part) by...
Posted by: Benjamin Hiorns
Coca-Cola has built some iconic and memorable advertising campaigns over the years and has certainly spread the festive cheer in regards to Christmas. From now until the end of the year, Coca-Cola UK has reintroduced its zero sugar Cinnamon limited...
Posted by: Steve Wignall
Barcelona-based fashion house Desigual has permanently flipped its logo as part of a campaign developed by Amsterdam-based creative agency WE ARE Pi. The work is hung on the idea that 'forwards is boring’ and Desigual is the first...
Posted by: Creativepool Editorial
Digital and direct marketing agency LIDA has launched a new campaign for Invesco bringing to life its exchange-traded fund (ETF) offering across Europe. The work shows the opportunities that can unexpectedly surface in troubled times and features...
Posted by: Persuasion Communications
Studio Moross has designed a new 2017 summer campaign for the Dreamland Margate theme park, which uses bold illustration and bright colours to set itself apart from the bigger, less special boys (Alton Towers, Thorpe Park etc) as a truly unique and...
Posted by: Creativepool Editorial
Uber appears to be quite aggressively targeting the UK with its new brand campaign “Where to?” The campaign saw Uber’s first UK TV advert air at the weekend, with a series of out-of-home media also going live from today. The...
Posted by: Creativepool Editorial
You should never trust the general public, at least not when presented with a potential trolling opportunity. Such is the case with the latest mismanaged move by Walkers, which, as part of its ongoing Champions League campaign, allowed users to...
Posted by: Benjamin Hiorns
Toddlers transform into gangsta rappers in the new #YOTO (You Only Toddle Once) campaign from Danone's educational platform Toddlebox.ie, as they welcome viewers to the Toddlerhood. On a mission to teach parents the little-known facts about what to...
Posted by: Creativepool Editorial
Marks & Spencer (M&S) is urging the nation to “spend it well” in a new brand campaign that marks a “radical departure” from its previous marketing. The work is the first from M&S since it ended its 16-year relationship with...
Posted by: Creativepool Editorial
Churchill Insurance has partnered with WCRS and Ocean Outdoor in an out of home (DOOH) campaign featuring Churchie the iconic dog serving live, personalised messages to drivers. “Churchie’s Drive-Thru Car Insurance,” created by WCRS, won the...
Posted by: Creativepool Editorial
A herd of digitally-generated 3D elephants is preparing to march across the world, crossing three continents in a spectacular first for digital out-of-home campaign to end the slaughter of endangered animals in Africa. Powered by Ocean Outdoor and...
Posted by: Creativepool Editorial
A crowdfunding campaign to bring a lightning-bolt statue in memory of the sadly departed David Bowie to London is aiming to raise just under £1 million in 28 days. The campaign, which launched on the Crowdfunder website last week, was organised by a...
Posted by: Creativepool Editorial
Public opinion on the Kardashian family is almost as polarising as the public opinion on the Trump family, so it was always going to be a risky move to hire one of the notoriously fame-hungry siblings to front a national advertising campaign. The...
Posted by: Benjamin Hiorns
The British Army launched a national campaign over the weekend, developed in partnership with Karmarama and Capita. “This is Belonging” is significantly more subtle and emotionally involving than the usual flash, bang, wallop, approach we're used...
Posted by: Creativepool Editorial
Cheil London has launched its debut work for Etihad Airways, since winning the account earlier this year. The global print and digital campaign shows how Etihad offers a superior travelling experience to its rivals, positioning the company as a...
Posted by: Creativepool Editorial
Online design brand, MADE.COM has unveiled a new campaign to promote its January sale which runs on TV, print, Out-of-Home (OOH), online and social channels. Comprising of a range of 30-second, 20-second and 10-second spots on TV as well as full and...
Posted by: Creativepool Editorial
GTB, the WPP global agency for Ford, have created a bold, 360 campaign to launch the new Ford Edge across European markets. The campaign is spearheaded by an 8-minute short film, directed by Jake (son of Ridley) Scott of RSA Films and starring Mads...
Posted by: Creativepool Editorial
To launch a one-off special supplement (The Late Night Standard) ESI Media, owners of The London Evening Standard, launched a marketing campaign created by WCRS. First announced at Goodstuff’s Creative Showcase in June, The Late Night Standard...
Posted by: Creativepool Editorial
It's finally here. June 23. EU Referendum day. A day that will live in infamy whatever the outcome. The last few months have seen a dramatic escalation in propaganda from both sides. So much so that's it's genuinely difficult to know who to believe....
Posted by: Creativepool Editorial
Mind, the mental health charity, and media agency MEC have launched an exciting new campaign alongside a raft of celebrities and ambassadors encouraging people to open up about what is making them anxious. The social media driven campaign known as...
Posted by: Creativepool Editorial
What do Nirvana, Guinness, Honda and Spike Jonze have in common? They all have work that stars in the 2016 D&AD Next Awards campaign. Here, some of the most iconic photographic and film works of all time have been creatively re-imagined by F/Nazca...
Posted by: Creativepool Editorial
72andSunny has used a barrage of internet memes in its latest piece of work for anti-smoking organisation Truth. The “It's a Trap” spot reveals the deceit and danger behind social smoking, sheesha smoking and cigars, with some help from...
Posted by: Creativepool Editorial
A couple of weeks ago, we covered some of the commercials filling the breaks in the Superbowl - one of which came from Coca-Cola. That particular spot invited viewers to submit negative tweets to a hashtag, whereupon the words would be transformed...
Posted by: Magnus Shaw
A new campaign for Australian insurance firm NRMA Insurance, highlights its home and contents insurance policy with an amusing 30-second TV spot that shows a family of possums breaking into a family's home while they're away on holiday. The campaign...
Posted by: Benjamin Hiorns
At the 55th Annual CLIO Awards, which took place on Wednesday evening (the 1st of October) at the Cipriani Wall Street in New York, Leo Burnett Worldwide took home a grand total of 71 awards. The agency took home 36 bronze, 19 silver and 11 gold...
Posted by: Benjamin Hiorns
Tata Sons Limited, the principal investment holding company of the Tata Group, recently appointed JWT as the creative agency for its global brand campaign. The three core messages that the agency, which is the world’s best-known marketing...
Posted by: Benjamin Hiorns
Ogilvy & Mather China have been breathing new life into used Coca-Cola bottles in Vietnam by freely distributing 40,000 modified bottle tops, which can transform any plastic bottle of coke into one of 16 different tools, giving it a “2nd...
Posted by: Benjamin Hiorns
Earlier today it was announced that Intuit QuickBooks were the deserved winners of the inaugural 'Tech Marketing 360 Campaign of the Year' award. The event is the only one of its kind, dedicating its honours specifically to technology marketers. It...
Posted by: Benjamin Hiorns
Glint - The Visual Agency were recently commissioned by Nokia to shoot images for their interactive #iSpy campaign. The campaign, promoting Nokia's groundbreaking Lumia 1020 smart phone, ran concurrently across Nokia's global Twitter feed and Ocean...
Posted by: Glint - The Visual Agency
If there's one thing HM Coalition Government don't like, it's spending money on public services. Yes, they're really very adamant that nothing more than the absolute minimum needed to keep us slaving away and stumping up our taxes, is available....
Posted by: Magnus Shaw
I was never keen on the National Lottery. On the night it launched, I nipped to the shop for cigarettes and was confronted with a queue which reached out of the door and off down the street. I was concerned the people had been hypnotized and summoned...
Posted by: Magnus Shaw
