Displaying 1 - 36 of 4315 results
How do you livestream the Perseverance Mars 2020 mission from NASA as it happens, to the big screens in Piccadilly Circus? If it sounds like a daunting task, rest assured that it is. According to Ocean Outdoor, such feat was never attempted before -...
Posted by: Creativepool Editorial
Retail e-commerce sales are set to hit an eye-popping $5.4 trillion by the end of this year; even so, many would be surprised to realise that the average conversion rate ranges between 1% and 4% for many industries. These statistics make it clear...
Posted by: Creativepool Editorial
I will admit that being a graduate was probably one of the lowest points of life. After graduating, society seems to paint a picture that “life is only complete if you are accepted into a Big 4 graduate scheme”. Trust me I got declined...
Posted by: Robert Stone
by Michael Tomes. Or the alternative heading "Read this and you might just get the job you want". It has been a while since I have written to the candidates on Creativepool other than when I produce the Hot Jobs bulletin each week, and include a...
Posted by: Creativepool
A replica landscape of the planet Mars was unveiled this week in London’s Trafalgar Square by the London-based creative PR agency Taylor Herring, as part of an ambitious campaign to promote the upcoming National Geographic docu-drama series...
Posted by: Benjamin Hiorns
Mars, an official FA sponsor since 2009, is launching a new multi-channel campaign set to galvanise the nation’s support of the England football team ahead of Euro 2016. The new #Believe campaign coincides with the brand’s display of...
Posted by: Creativepool Editorial
SpaceX founder and Tesla Motors bigwig Elon Musk recently revealed another of his ambitious projects; an internet connection that will link Mars with the world wide web. Musk hopes to achieve this by launching hundreds of geosynchronous...
Posted by: Creativepool Editorial
Apple building AR technology that could “make it's way onto our bodies” A new report released yesterday claims that the mighty trend-setters at Apple are currently working on an augmented reality product, which would put it in direct...
Posted by: Benjamin Hiorns
A torch created from a single sheet of rolled paper A new flat-packed light by Nendo is made from a single piece of conductive paper, which can be rolled up to create a handheld torch in emergency situations. The Paper Torch was designed by the...
Posted by: Creativepool Editorial
The space suits to keep Mars travellers healthy French designer Clément Balavoine has designed flight suits that can be precisely tailored to support the musculoskeletal system of SpaceX travellers. The microgravity environment of space means...
Posted by: Creativepool Editorial
Earlier today, Jaguar launched its new “British Intelligence” global marketing campaign, which is being led by a cinematic 30-second TV ad starring X-Men actor Nicholas Hoult and the new “Why Jaguar” landing page on the...
Posted by: Benjamin Hiorns
Brothers and Sisters - webuyanycar.com The next two ads in the major new campaign for webuyanycar.com launched this week, starring much-loved personality Phillip Schofield. Created by Brothers and Sisters, the ads, “Kitten” (above) and...
Posted by: Creativepool Editorial
The new in-house Cannes Lions campaign by Jack Morton Worldwide promotes the 2016 International Festival of Creativity by revealing how grateful it is for creative ideas. Called simply “Thank You Creativity,” the integrated campaign is...
Posted by: Creativepool Editorial
The internet has been a pretty spectacular invention but it's not exactly been great for the environment. This is where Ecosia plans to step in and put a very green stamp on the search engine market. The concept behind Ecosia is that it's a search...
Posted by: Creativepool
Whilst most of us know deep down that Valentine's Day is little more than a reason for couples to buy more cards and chocolate for one another and for singletons to buy more beer, ad land continues to pull out the punches every year. 2017 is no...
Posted by: Creativepool Editorial
Betway, the global online betting company, is launching two new episodes under its “For the Love of the Game” platform, taking inspiration from the golden age of cinema. Created by Above+Beyond, the campaign broke on 6th August in the UK...
Posted by: Creativepool Editorial
When we look at the passionate and self-driven athletes participating in the Olympics, it's easy to forget - be it just for a moment - about the human that lives behind that mask. In a powerful campaign for the 2021 International Olympics Committee,...
Posted by: Creativepool Editorial
Crowdfunding has changed how entrepreneurs bring new products to market. It has allowed thousands of innovating entrepreneurs to raise money, build brand awareness and join a broader conversation with large numbers of potential backers, all while...
Posted by: Creativepool Editorial
Earlier this year, Leeds Health and Care Partnership, on behalf of NHS West Yorkshire Integrated Care Board released a health campaign to raise awareness around the illegal practice of female genital mutilation (FGM). The campaign aimed to encourage...
Posted by: Creativepool Editorial
Creativity, code and magic with Kano’s Harry Potter Coding Kit Kano, a company best-known for its build-it-yourself computers and coding kits, has launched a new tool teaching kids and adults to code through the magical world of Harry Potter....
Posted by: Creativepool Editorial
Music is powerful. It can bring people together as much as empower them, leading them on the path to greater things. So it's no wonder Yamaha's focus is on people as much as on music. In a partnership with independent consultancy Zag, Yamaha...
Posted by: Creativepool Editorial
Back in 2008 when Obama first ran for president, the iPhone was only a year old and Facebook wasn’t yet the world’s largest social network. Obama’s digital strategy was savvy and helped to mobilise voters who were already actively...
Posted by: Kate Lewin
Ogilvy & Mather New York recently unveiled a brand new promotional campaign for the upcoming NASCAR playoffs, which are known as the “Chase for the NASCAR Sprint Cup.” The Sprint Cup, which is being brought to the masses via ESPN, sees 16...
Posted by: Benjamin Hiorns
The popular 'Be more dog' campaign, which features the ever loveable 'O2 Cat' has recently been given extra legs with a new £7 million campaign, which aims to support the telecommunications company's revamped 'Priority' app. The campaign, which...
Posted by: Benjamin Hiorns
Virgin Trains are going full steam ahead with a risqué campaign created by TMW Unlimited that will encourage the public to trade the inconveniences of domestic air travel (check-in, luggage allowance, landing far from city centres) and road use...
Posted by: Creativepool Editorial
Whilst it began life back in the mid-90's as an easy punchline, thanks largely to the larger than life public persona of its founder Stelios Haji-loannou, EasyJet has evolved in the ensuing 20 years to become Europe's leading airline. It's also...
Posted by: Benjamin Hiorns
In a first for the UK, millennial travel company, WeRoad, is getting the nation to mingle with strangers - no keys in the bowl required. In its first ever international OOH campaign, the travel company is encouraging Brits to trade rush hour for the...
Posted by: Creativepool Editorial
Global branding agency Bulletproof has joined forces with Amsterdam’s top universities to launch ‘Amsterdame’, a campaign that highlights the increasing gender gap in the Netherlands and demands legislative action towards closing...
Posted by: Creativepool Editorial
After over a year of travel restrictions across the entire Great Western Railway network, the brand wished to inspire travellers to rediscover the joy of travel and explore the many destinations across the network. They needed more than a campaign to...
Posted by: Creativepool Editorial
To the delight of anyone who enjoys spending hours digging through supermarket fridges, Coca-Cola’s monumentally successful Share a Coke campaign is heading back to the UK, with this year’s campaign swapping out the logos on Coca-Cola,...
Posted by: Benjamin Hiorns
This summer, Isobar is helping ice-cream brand Cornetto make waves in Chine by creating a series of interactive digital media experiences. Centred on the theme: “Follow your heart, don’t wait,” the initiative is mobile-first driven,...
Posted by: Creativepool Editorial
Tourism Australia has launched its latest campaign, which is focused on highlighting the country's world-class aquatic and coastal experiences, in a bid to lure more international visitors down under. The new creative is the latest instalment in the...
Posted by: Creativepool Editorial
The “100% Real 2014” campaign for McDonald's, designed by TBWA\ANG, an advertising agency based in Gzira, Malta, has recently 'gone viral' online, with its sheer ingenuity and creativity picking up kudos from many of the world's major...
Posted by: Benjamin Hiorns
Leo Burnett is using real job seekers in a new campaign for Fifth Third Bank. The campaign aims to help people find work via the bank's reemployment program, a concept which evolved from their partnership with the national reemployment solutions...
Posted by: Benjamin Hiorns
Marketing is an ever-changing field, with new strategies and tactics emerging all the time, particularly in the lightspeed years following the pandemic. In today's highly competitive business landscape, traditional marketing techniques are no longer...
Posted by: Benjamin Hiorns
Genie - the intelligent matchmaking service for creative industries - launched a campaign last year to encourage employers to be more transparent with their budgets. Led by Genie’s female founders Nicky Badneoch and Bonnie Harold and endorsed...
Posted by: Creativepool Editorial
