Tell us what you do for a living and who you work for?
I am the Creative Director of cScape
What does that involve?
Looking after the creative and UX needs of our clients. Meeting clients and presenting work.
How did you get started in the industry?
Graduated in the early 90's and applied for a job as a "interactive designer"...this was before the web, so started designing things like British Airways first in-flight entertainment system and CD ROM's!...(remember them?)
What would you be doing if you weren't doing that?
Probably have a cheese and wine bar.
What's your all-time favourite piece of creative work?
There were some scrolls done by some unknown Chinese Empire court artists. Truly fantastic.
What do you love about your job?
The challenge
What do you hate about your job?
Difficult one to answer
Tell us your favourite website
I hate that question, I always think it is like asking someone what is your favourite movie?. It all depends on what you want or a looking for, facts, fiction, fun... but if you really want to push me TED.
If you could give one piece of advice, what would it be?
To thy own self be true
Where can people follow you online?
Twitter: @edwardglw
LinkedIn: /edward-lloyd-williams
Visit my blog
Visit my website
Visit company's website
Comments
More Features
Features
When a Meme Becomes a Campaign: How to Turn a Viral Joke into a Movement
In the ever-evolving landscape of modern marketing, the line between internet culture and digital advertising has blurred to the point of near-indistinguishability. So, when a meme about US Senate candidate and potential Vice President JD Vance...
Posted by: Benjamin HiornsFeatures
The Power of Nostalgia: Why Retro Marketing Campaigns Will Always Connect with Consumers
A smell. A song. A box of cereal. A kid’s toy. Seemingly simple things can bring a rush of feel-good nostalgic memories to a person. These memories are powerful emotional connectors, and marketers know it. The power of nostalgia in marketing...
Posted by: Greg ZakowiczFeatures
Should brands be treating Creator Marketing as its own marketing channel?
With high engagement rates and their ability to “influence” culture, Mark McDermott, Partner at Amplify US, argues Creator Marketing should be in a league of its own. It wasn’t long ago that communicating to the advocates that...
Posted by: Amplify