Displaying 1 - 36 of 2967 results
Tell us what you do for a living and who you work for? I am the Creative Director of cScape What does that involve? Looking after the creative and UX needs of our clients. Meeting clients and presenting work. How did you get started in the...
Posted by: Creativepool
Who'd have thought that greeting people would become such a 21st century problem? Of course, the protocols for saying 'hello' and 'goodbye' have varied from culture to culture, country to country, for millennia. Indeed, in France (where they're very...
Posted by: Magnus Shaw
Anyone that’s been working within the creative industries for any significant length of time will probably have a few horror stories to share when it comes to being on the receiving end of an unwarranted torrent of abuse. We don’t like to...
Posted by: Benjamin Hiorns
I’ve been married 21 years this year. That’s apparently celebrated via the gift of Brass things (which seems a bit mean). But it’s rare to see a design agency celebrate past paper (1 year) or cotton (2) or leather (kinky - but also...
Posted by: Simon Manchipp
It is a widely known fact that big clients do things differently. The largest organisations in the modern brandscape will have millions of dollars to spend in marketing budget, but they obviously won’t be keen on spending them all in a risky...
Posted by: Antonino Lupo
Modern communication technologies have changed working life for marketing professionals. Many moons ago, before the advent of the World Wide Web, the only way to effectively engage with your clients was by setting up lengthy in-person meetings....
Posted by: Prezi
Asking people to part with their money has never been an easy thing. It’s why sales skills are still seen as incredibly desirable traits by employers and it’s why advertising exists in the first place. I mean, what is good advertising...
Posted by: Benjamin Hiorns
We don’t live in a perfect world. If we did then we wouldn’t currently be watching one nation committing unprovoked atrocities against another. But one area that we are starting to see in more black and white terms is the...
Posted by: Benjamin Hiorns
December is a bit like the Valentine’s Day of freelancing - a chance to show appreciation to your significant clients for everything they’ve done for you since you first met. This may involve sending freelance holiday cards, gifts and...
Posted by: Antonino Lupo
The holiday season is upon us, and with it, the temptation to give in to end-of-year slump. If you were thinking about taking a break from freelance marketing until New Year’s, think again - a lot of other freelancers will be thinking exactly...
Posted by: Antonino Lupo
When just starting out, it’s normal for most freelancers to jump from one project to another. At this early stage of your freelance business, your retainers are few and far in between - if any - and your earnings are just as inconsistent. Often...
Posted by: Antonino Lupo
Based in North East England, Wonderstuff is a wonderfully ambitious branding agency with a great heart, committed to making each client's journey unique. Wonderstuff does not pitch. The team has been expanding solely through referrals and word of...
Posted by: Creativepool Editorial
Love the new Conscious products made-in H&M. At least 50% of Conscious products is made from sustainable materials! And the remaining half, well… We don’t care about that, do we? H&M often makes the headlines for all the wrong reasons,...
Posted by: Antonino Lupo
Among the many innovations that the 2020 Covid crisis accelerated, remote filming is certainly the most interesting. If anything, because it was a proper life-saver for an entire sector. Both the events and the production industry have been forced...
Posted by: Antonino Lupo
Being one of the world’s largest creative communities, Creativepool is in a unique position to understand to what extent the creative industry is recovering from the COVID-19 outbreak. We had the power to make a difference by asking about the...
Posted by: Creativepool Editorial
80% of your work comes from 20% of your clients. Returning clients are what will keep you in business and constantly working. So, be sure to keep good relationships with the people you have previously worked with so your phone is always...
Posted by: Hashmukh Kerai
Finding clients, or ‘new business’ is tough. They are often like buses, you wait ages for one, then all of a sudden two or three arrive at once. This is evident more so for creatives, as we are not very tuned to the business side of...
Posted by: Hashmukh Kerai
Clive Booth chats about a chance meeting he had with Terence Stamp in a London Soho tea room and how this led to him carrying out a classic portrait shoot the very next day. This video is one of 12 that will accompany the Photographers at Work book,...
Posted by: Mark George
The Advertising Club of New York, a professional organisation that represents the vision and mission of the global advertising industry, honoured 12 members for Outstanding Support and named 6 new board directors at the 118th Annual Meeting of the...
Posted by: Benjamin Hiorns
Creativepoolers in the fortunate position of holding down a fulltime staff job will be familiar with the warm glow of the monthly payslip. Sure, you'd probably like the net total to be larger, but at least your earnings show up on a predictable...
Posted by: Magnus Shaw
by Magnus Shaw. A couple of years ago an ailing roadside restaurant chain called in a radical TV chef to boost their menu and therefore their revenues. They refurbished some tired looking outlets, hired new people and ran a fairly hefty marketing...
Posted by: Creativepool
by Printed.com. Every small business strives to win bigger and bigger clients who have more money to spend, but if you're going to to do this you need to pitch your services in a way that appeals to them and gives them confidence that you can...
Posted by: Creativepool
Tell us a bit about your role! Is there a “typical” day? I haven’t been at Monotype long enough yet to form an exact idea of what a ‘typical’ day is. So far, I’ve been undertaking a very well-structured and...
Posted by: Creativepool Editorial
Daniel Bonner is the Global Chief Creative Officer at Wunderman Thompson and alongside his fellow CCO Bas Korsten, he's responsible for "bringing ambitious clients a competitive advantage through the formidable power of inspiration." Daniel has a...
Posted by: Creativepool Editorial
It takes guts to find the courage to start from scratch. It can go either way. Too many have fallen under the weight of poor planning, but those who have succeeded give us hope that we can do the same. Cheddar Creative is a prime example of that. In...
Posted by: Creativepool Editorial
Product designers conceive almost everything we use in our day-to-day lives, from chairs and cutlery to clocks and computers. They also work on specialist products like medical, electronics or telecommunications equipment. Product designers use...
Posted by: Creativepool
Media Planners in advertising identify the best mix of media channels to deliver an advertising message to a clients' target audience. Using research data, they consider what is going to be most effective within the budget allocated and give the...
Posted by: Creativepool
Advertising Account Executives are usually employed by advertising agencies. Over two-thirds of advertising staff are based in London, but there are employers in cities across the country. Agencies vary in size. Almost half employ fewer than 20...
Posted by: Creativepool
Tell us a bit about you Wesley... I began working in the creative industry in 1998 after studying at Central Saint Martins and Goldsmiths. Early on I specialised in digital and was lucky enough to be in the right place at the right time to ride the...
Posted by: Reading Room
Tell us a bit about you Dom... I’m a Liverpool lad who studied Fine Art at Uni, but then got interested in digital in the process. Straight from graduating in 1998 I joined an ISP which gave me my foundation in all things internet, then went...
Posted by: Fat Media
5 minutes with... Geoff Foots - Guerilla... Geoff Foots Creative Director, Guerilla... Website: guerilla.co.uk Twitter: @we_are_guerilla Facebook: Facebook.com/weareguerilla LinkedIn: Linkedin.com/company/guerilla-communications Tell us a bit...
Posted by: Creativepool
Tell us a bit about you Hi, my name’s Geoff, I’m 5’ 7” with blue eyes and GSOH, I’m a Capricorn who’s married with three children, one beautiful grandchild (believe me when I say I don’t look old enough)...
Posted by: Creativepool Blow Creative is an award winning through-the-line creative communications agency based in Bristol (with partner agencies in London). We are a team of creative, strategic and technical individuals always looking to exceed expectations and ensure we...
Posted by: Creativepool
"We Love... A fresh new take on what a digital creative agency can be... Progressive and flexible, driven and creative, we offer an alternative way forward in terms of design, strategy, attitude and ultimately deliverables. Our strength lies in our...
Posted by: Creativepool
by Creativepool. Most design agencies at some time or another will need to hire freelancers or contract out certain pieces of work. Sometimes [fairly often in fact] agencies will hire in freelancers to free-up the in-house design team so they can...
Posted by: Creativepool
Something a little different today! We’re speaking to Chris Trotman, Creative Director at Run for The Hills, about his agency’s work creating the brand identity and interior design for a very unique and very sustainable workplace. COAL...
Posted by: Creativepool Editorial