Vicky
creative director/Art Director/producer
ABOUT
THE ARCADE – A Playful AI-Generated Fashion Film
Creative Brief
Concept Overview
The Arcade is an AI-generated fashion film that reimagines luxury through the lens of play, nostalgia, and kinetic energy. Set in a hyper-stylized, neon-lit world reminiscent of vintage arcades, the narrative revolves around a glossy, reflective pinball, endlessly circulating through an extravagant, surreal playground of fashion, movement, and velocity.
Louis Vuitton, known for its pioneering spirit and avant-garde storytelling, is placed at the heart of this high-energy, interactive dreamscape—where luxury isn’t static but in constant motion, anticipation, and reinvention.
MADEIT CREDITS
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Vickycreative director/Art Director/producer
Back to LV Arcade project
Luca Maximilian Caputo
Film Director, DOP. Founder of LET'S FILM., Let's Film
Spain
Andrew Traill
Picture Editor
Australia
Pratik
Motion Graphics Designer, Freelance
United Kingdom
Rajiv Dalvi
Full Time Freelancer, Guru
India
Dex Hannon
Creative, Broken Toy Company
United Kingdom
Jonathan Alastair Campbell
Art Director
United Kingdom
Sumedh Waghmare
Architect/owner/3dvisualizer, aarkans 3d
India
Karolina Demina
Branding and Motion Designer, Freelance
Kazakhstan
Stephen Ludford
Design Director, Trapeze Creative Ltd
United Kingdom
Irina Eller
Graphic Designer, self employed
Estonia