Displaying 3349 - 3384 of 3576 results
Core – RSVP The Australian dating site RSVP has appointed advertising agency Core as its agency of record following a three-way competitive creative pitch. Despite increased competition from free and paid services, more than half of Australians...
Posted by: Creativepool Editorial
What with the vast new technological frontiers opening up to us seemingly on a daily basis, it should come as no surprise that some of the industry's biggest players have been looking into ideas that, until recently, would have been seen as frankly...
Posted by: Benjamin Hiorns
Whilst beloved author and British institution Sir Terry Pratchett and professional Hollywood stoner icon Seth Rogan might not have a lot in common on paper, both have lent their support to a new campaign for Alzheimer's Research UK, which launched on...
Posted by: Benjamin Hiorns
The One Club, producers of Creative Week and the prestigious One Show Awards, announced this week the formalisation of “Creative Residency,” a program developed in collaboration with BBDO New York that provides multicultural students and...
Posted by: Creativepool Editorial
Nobody likes a show-off. Unless they’re on X Factor and have zero talent, of course; THEN we like a show-off because it makes the dismissive “you’ve got four noes” that bit sweeter. But seriously, if you’re going to brag...
Posted by: Ashley Morrison
Many years ago, I worked for an agency which specialised in recruitment and graduate communications. It was pretty successful too, with a host of blue-chip clients and a stack of creative awards. It was American owned, and one day the message came...
Posted by: Magnus Shaw
I'm one of those contradictory specimens that loves the idea of camping, but hates actually camping. It's too cold at night, too hot during the day, and about as comfortable as an ill fitting pair of jeans. Even the recent phenomenon known as...
Posted by: Benjamin Hiorns
The Wall of Wally is a unique and touching tribute to Wallace “Wally” Olins, one of the most charismatic and celebrated branding and corporate designers of the 20th century. Olins, who was awarded a CBE in 1999 and sadly passed away in...
Posted by: Creativepool Editorial
One of Australia’s toughest men, Barry Hall, the ex-AFL champion and notorious hard man (think a cross between Vinnie Jones and Crocodile Dundee and you're almost there) is urging Australians to find their softer sides this winter in a new...
Posted by: Creativepool Editorial
Introducing the “Anti” Smartphone Whilst many of us have become a little too attached to our smart devices in recent years (myself included), there are still those amongst us who long for a simpler time, when our phones were just that;...
Posted by: Benjamin Hiorns
Hitachi Rail Europe (HRE) recently unveiled concepts for the interiors of their new high-speed “British Bullet Trains” and they look (quite frankly) incredible. Subtly futuristic without looking cheap and surprisingly sparse without...
Posted by: Creativepool Editorial
Whilst few decried the creation of the Queen Elizabeth Olympic Park in preparation for the London 2012 Olympics, even the most rabid sports fans would happily admit that they were unsure as to what exactly the space would be used for once the games...
Posted by: Creativepool Editorial
“Sex sells” is a cliché so run into the ground it's probably as old as advertising itself, but that doesn't make it any less true, and it doesn't mean that there are not still a few creative masterminds out there who are ready to...
Posted by: Benjamin Hiorns
Apple find their bearings Only the most steadfast Apple apologist would argue that the Apple Maps service can come even close to comparing with Google Maps. Indeed, statistics suggest that almost twice as many iPhone owners prefer to get directions...
Posted by: Benjamin Hiorns
Qorvis MSLGROUP, the Washington, D.C.-based unit of MSLGROUP, has been honoured at the 2015 Hermes Creative Awards with two nods for their outstanding advertising work. The awards is an international competition for creative professionals involved in...
Posted by: Creativepool Editorial
Research labs in six cities during 2015 will explore digital transformation in Europe from a unique, local perspective. Beginning this month in Hamburg, Huge is launching a series of pop-up studios to help facilitate digital transformation in...
Posted by: Huge
Anyone who came of age in the 1990's will probably remember AOL rather fondly as the leading internet service provider of a bygone age. When internet connections required us to ask our parents permission and actually successfully logging on was...
Posted by: Benjamin Hiorns
Advertising Account Executives are usually employed by advertising agencies. Over two-thirds of advertising staff are based in London, but there are employers in cities across the country. Agencies vary in size. Almost half employ fewer than 20...
Posted by: Creativepool
Advertising account planners set the communication strategy for advertising campaigns. They establish the goals and objectives, target audience, message and tone in which the campaign should be delivered. Planners define how a particular strategy...
Posted by: Creativepool
An EU court recently ruled that the Skype and Sky TV logos were so similar that there is a strong likelihood they could be confused with one another, which effectively means that Skype is now unable to register its current logo as a trademark. The...
Posted by: Creativepool Editorial
Renault Renault unveiled a new brand identity this week that was developed by its own in-house corporate design team. The French car manufacturers hope the new identity will give the brand a “Bolder, brighter and warmer” image, with the...
Posted by: Creativepool Editorial
Transport for London, the Metropolitan Police Service, British Transport Police, City of London Police and M&C Saatchi have teamed up for a new campaign that encourages people to report any unwanted sexual behaviour (USB) they experience on public...
Posted by: Creativepool Editorial
Digital tattoos and telepathy Anyone who has ever played through the classic sci-fi adventure game Deus Ex probably left the experience with one of two thoughts: “When dealing with biomechanical augmentation, at what point do we truly begin to...
Posted by: Benjamin Hiorns
Publicis Worldwide Publicis Worldwide has announced the acquisition of Vivid Brand, adding to its portfolio of agencies within the Publicis Worldwide network in the UK. Vivid Brand is a strategic and creative shopper marketing agency, connecting...
Posted by: Creativepool Editorial
When it comes to original advertising concepts, I'm all for interactivity. Advertising has a bad rep for being rather passive and monotonous, so any time an agency wants to shake things up by injecting a little audience participation into their work,...
Posted by: Benjamin Hiorns
A new campaign for the SurfAid charity organisation from BWM Dentsu encourages people to literally make a donation in their sleep. The organisation, which works hand-in-hand with the communities of Western Sumatra, Sumbawa and Sumba in the Mentawai...
Posted by: Creativepool Editorial
First sentences are difficult. As they go, that one wasn’t particularly memorable. I went to journalism school where they drummed it into you that if it was longer than 25 words and didn’t summarise the story in a compelling way,...
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Beautiful Coins, N9ve’s latest personal project, is an animated video celebrating historical and political moments throughout Europe. Quite literally, full of beautiful coins, the piece contains stunning transitions, and is accompanied by...
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Yesterday, National Lottery owners Camelot announced a new brand identity for the lottery and its portfolio of scratch cards and instant win games by international brand consultant Wolff Olins, which puts a redesigned version the iconic...
Posted by: Creativepool Editorial
Underdog Underdog won the all-round creative duties for T Bhimjyani Realty this week. Previously part of Neelkanth Group, the Indian firm has been in the realty business for over 40 years and has successfully executed over 550 residential &...
Posted by: Creativepool Editorial
Two former finalists from the enduringly popular (and jarringly loud) BBC reality TV series MasterChef have looked to the Cardiff-based consultancy Bluegg for help in launching their new Asian-inspired takeaway business. Larkin Cen and Dale Williams...
Posted by: Creativepool Editorial
I was reminded recently, whilst watching the various political party election kick-offs, of a book by Simon Sinek called “Start with why”. As David and Ed start kicking metaphorical lumps out of each other, it occurred to me just how far...
Posted by: BWP Group
WPP's Data Alliance and Facebook this week announced that they will be deepening their global partnership in order to give marketers access to new data-driven solutions that deliver personalisation at scale on Facebook. The multi-year partnership is...
Posted by: Creativepool Editorial
Spar There's no doubt about it, Spar stores are very handy. In fact, where I live, they're the only shop open on Christmas Day. And here they come pitching their Easter offering, which interestingly seems to largely consist of booze. Not a chocolate...
Posted by: Magnus Shaw
In a stunt not a million miles away from the KLF's infamous million pound burn-off (though far less aggressive), the online life insurance provider Beagle Street let loose 500 paper dogs in London yesterday (March 25), each made with £10 notes....
Posted by: Creativepool Editorial
Hatred exists in many shapes and forms, but no form of hatred grinds my gears quite like bigotry. In such a supposedly enlightened age, despising another person simply because their beliefs or lifestyle don't align with yours should be completely...
Posted by: Benjamin Hiorns