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Job Description: Brand Manager

Brand managers are concerned with creating a lasting impression among consumers and improving product sales and market share. This is achieved by making sure their organisation's advertising and marketing activities send out the right image. Key...

Posted by: Creativepool
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Job Description: Media Planner

Media Planners in advertising identify the best mix of media channels to deliver an advertising message to a clients' target audience. Using research data, they consider what is going to be most effective within the budget allocated and give the...

Posted by: Creativepool
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Leaders

Tokyo 2020 Olympics unveil 'unique' logos?

The logos for the Tokyo 2020 Olympic and Paralympic Games were officially unveiled this week to mixed reviews from all and sundry. They were created by Japanese designer Kenjiro Sano, the founder of studio MR_DESIGN, and are both made of elements...

Posted by: Creativepool Editorial
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Job Description: Copywriter

Creative copywriters are employed by agencies both permanently and on a freelance basis to develop advertising concepts. They mainly deliver the words and verbal content that accompanies the visual elements. Agency copywriters usually work in close...

Posted by: Creativepool
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Features

Happy 75th birthday! 10 things you didn't know about Bugs Bunny

July 27, 2015 was the 75th birthday of Bugs Bunny, one of the best-known cartoon characters ever created. As suave as Raffles, and as witty as Oscar Wilde, he's a gifted dancer, and famous for his ability to avoid hunters - particularly the lisping...

Posted by: Magnus Shaw
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Leaders

A giant interactive street light shines on London Design Festival

Industrial designer Samuel Wilkinson has created an intriguing 4.5 metre tall street light made of 1,500 glass crystal lenses as part of the upcoming London Design Festival. The opulently named “Ommatidium” (the name apparently comes from...

Posted by: Creativepool Editorial
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Leaders

The Week in Tech

The man with the Bionic eyes In yet another case of reality catching up with science fiction, an elderly man in the UK has had his sight partially restored thanks to a cutting-edge, bionic retinal implant which converts images from a miniature...

Posted by: Creativepool Editorial
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Leaders

Cristiano Ronaldo and TBWA get into fitness tech

The Auditoire marketing consultancy and TBWA’s Digital Arts Network China have launched a new fitness training device called the “SIXPAD,” which was co-developed with none other than football superstar Cristiano Ronaldo. It's well...

Posted by: Creativepool Editorial
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Workshop

Top 4 time management tips for Studio Managers

"Never enough hours in the day," it's a phrase we all repeat over and over. For those of us working in the creative industry it's something we face daily, with huge projects, large teams to manage and tight deadlines. So for all the studio managers...

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Leaders

London's £12 million gallery to bridge gap between art and science

A new gallery is due to arrive in London in 2017, and aims to bridge the gap between art and science with the ambition of being an all-inclusive visitors’ space. The Science Gallery London project by King's College London is aimed at...

Posted by: Creativepool Editorial
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Leaders

The Awards Roundup

LIA extends entry deadline and announces next LIAsons speaker The London International Awards has announced that the deadline for entries has been moved to the 31st July. All companies and/or individuals involved in the creative process are...

Posted by: Creativepool Editorial
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Leaders

On Yer Bike: 10 reasons to jack in your job

When I was employed, rather than self-employed, there’s no doubt that I liked various things. Sure, the job itself was ok to start with, but the main thing I liked was the paid holidays. There wasn’t very much in the way of benefits. Paid...

Posted by: Ashley Morrison
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Leaders

Account Wins of the Week

VCCPme - PDSA PDSA has awarded VCCPme its direct account following a competitive pitch, which was handled by the AAR. PDSA is the UK’s leading veterinary charity, with 51 pet hospitals and over 380 pet practices working tirelessly to provide...

Posted by: Creativepool Editorial
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Leaders

London's Old Manor Park Library reborn as creative workspace

The Old Manor Park Library in Newham, London, is to be transformed into a new workspace for creative businesses and artists by architects Nicholas Lobo Brennan and Astrid Smitham, who were appointed by the arts organisation Create. The duo want to...

Posted by: Creativepool Editorial
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Leaders

Bompas & Parr bring 'breathable cocktails' to Borough Market

Bompas & Parr are set to open an immersive new cocktail bar in London over summer, which will provide visitors with “Breathable cocktails.” A self-initiated project from the culinary events consultancy, the interior of the bar will be...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

All Together Now Johnny Hornby’s The&Partnership, which includes CHI in the UK, launched a new content agency All Together Now late last year, headed by former NME editor Conor McNicholas. Now, just 7 months later, ATN has hired its first creative...

Posted by: Creativepool Editorial
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Leaders

Chiaro reboots the Pelvic Floor exerciser in a sleek new wearable

Pelvic floor/kegel exercises have had known benefits for women for decades, especially post-child birth, for strengthening bladder muscles, reducing the risk of pelvic prolapse and improving sex. It’s the same core strength promise of popular...

Posted by: Chiaro Technology Ltd
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Leaders

Scope & Grey end the awkward on National Kissing Day

Scope, the charity that strives to make the UK a place where disabled people have the same opportunities as the rest of us, is celebrating International Kissing Day (July 6) by releasing a heart-warming film by Grey London, showing disabled people...

Posted by: Creativepool Editorial
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Leaders

CRAFT: Behind the scenes of London's newest culinary hit

Here Design has created the identity, signage and packaging for a new British dining project called CRAFT London, an ambitious new project from the renowned young British chef Stevie Parle. The aim behind the design, according to the...

Posted by: Creativepool Editorial
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Leaders

The Week in Tech

Apple iPhone 6S images leaked? Days after Apple accidentally leaked images of their new iPods, images of the tech giant's next iPhone (the iPhone 6s) have hit the internet. The photos cite a “Proven” Apple source, and show that the new...

Posted by: Benjamin Hiorns
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Leaders

Account Wins of the Week

Havas Media – Ubisoft Havas Media has been named as the media agency for video game publishers Ubisoft, with a contract spanning across 17 countries in Europe and Australia, which will incorporate Havas Media's full range of media, digital and...

Posted by: Creativepool Editorial
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Leaders

Nigel Edginton-Vigus celebrates the art of the Funfair

The classic British funfair is many things to many people. For some a place of overwhelming wonder and sugary temptation, and for others, a nightmarish landscape lent even darker hues by decades of dilapidation. Whatever your opinion though, it can't...

Posted by: Benjamin Hiorns
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Leaders

DNA brought to life in London

A trail of 7 foot tall DNA-shaped sculptures is being scattered across London over the Summer to raise awareness and money for a new Cancer Research UK research centre. The campaign has been spearheaded by design consultancy SomeOne, who designed and...

Posted by: Creativepool Editorial
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Why non-designers need their own design event

By Emma Sexton, Founder and Creative Director at Make Your Words Work™ How many times as a designer have you heard the phrase can you ‘make it look pretty?’. When this is the request you know that you will be used at the end of the...

Posted by: Hands Down™
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Leaders

The Week in Tech

Apple make a Swift reappraisal of their Music service Social media appeared to almost collapse in on itself last week when Taylor Swift decided to bite one of the many hands that fed her and take on Apple. If you've been living under a digital rock...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Critical Mass Critical Mass, the global digital experience design agency, has hired Grant Owens as its Chief Strategy Officer. Owens, who is based in New York and was formerly the GVP Head of Planning at Razorfish North America, will lead the...

Posted by: Creativepool Editorial
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Leaders

Meet the robot that gets smarter when it changes shape.

War is hell, they say. So perhaps it's not surprising the stuff of nightmares is funded by the military. The US military to be precise. Yes, the American Army is putting cash dollars into into a robotic cockroach. What's more, it's an intelligent,...

Posted by: Magnus Shaw
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Leaders

Cannes Lions 2015: Day 2 Instagram Highlights

So, today’s round up is all about celeb power, tech stars and some of the Cannes Lion’s winners who’ve made their mark. We’ve even thrown in some nice views too. If you're out an about in Cannes and want to get your photo...

Posted by: Creativepool Editorial
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Leaders

The Award Roundup (Sans Cannes)

Bazillion Pictures sweep the ADDYs Union Station Comes Alive - Quixotic, Bazillion Pictures and BIC Media Bazillion Pictures won a Gold National ADDY at The American Advertising Federation (AAF) 2015 Award Show earlier this week for its work on the...

Posted by: Creativepool Editorial
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Leaders

This is what it's like to be Dyslexic

It's common sense that when it comes to fonts in the worlds of design and advertising, the more easily readable the better right? Graphic designer Daniel Britton has bucked convention (and some might argue his marbles) with a new font that he's...

Posted by: Creativepool Editorial
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Leaders

Cannes Lions 2015: Day 1 Instagram Highlights

Cannes Lions is upon us, and all week we’ll be bringing you the best of the backstage moments courtesy of Instagram users everywhere. La Croisette boulevard is heaving with creatives, and you can have a sneak peek at what’s going down....

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

72andSunny Amsterdam 72andSunny Amsterdam made another exciting announcement this week, appointing Stuart Harkness as its new Executive Creative Director, partnering with Carlo Cavallone. Formerly a Creative Director at Wieden + Kennedy London and...

Posted by: Creativepool Editorial
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Workshop

Creative Job Posting: Capturing the right talent

How much time do you spend looking at a candidate’s CV? I know when I was a recruiter I usually didn’t spend more than ten seconds scanning through and less if I wasn’t totally engaged. A job seeker probably takes the same amount of...

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Leaders

Awards Roundup: Top 5 wins of the week

1. Baltic Regions Leading International Adversiting Festival Awards Announced Latvia’s Jūrmala was host to the Golden Hammer awards, cementing it’s reputation as the Baltic region’s leading international advertising festival....

Posted by: Creativepool Editorial
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Leaders

The NHS lose letters to gain blood

The more observant amongst you might have noticed letters going missing from UK streets these last few days. I know what you're thinking, but no, we haven't been struck by a wave of vowel hating miscreants (though wouldn't that be something). The...

Posted by: Creativepool Editorial

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