Displaying 253 - 288 of 1004 results
Jack Morton - Lions Festivals Lions Festivals, the organiser of the Eurobest Festival of European Creativity, appointed global brand experience agency Jack Morton Worldwide to create the opening film and all other moving image content for the...
Posted by: Creativepool Editorial
Whilst we might have just about got over the madness that was London Design Week 2015, it's just kicked off again over in Beijing, and the 2015 Beijing Design Week is not pulling any punches. One of the event's flagship installations, this 3D-printed...
Posted by: Creativepool Editorial
Brand managers are concerned with creating a lasting impression among consumers and improving product sales and market share. This is achieved by making sure their organisation's advertising and marketing activities send out the right image. Key...
Posted by: Creativepool
Creative copywriters are employed by agencies both permanently and on a freelance basis to develop advertising concepts. They mainly deliver the words and verbal content that accompanies the visual elements. Agency copywriters usually work in close...
Posted by: Creativepool
The North American National Park Service (as so lovingly portrayed on the sadly now defunct sitcom “Parks & Recreation") has teamed up with the National Park Foundation and Dark Knight Rises actor Joseph Gordon-Levitt's collaborative online...
Posted by: Creativepool Editorial
Ogilvy & Mather Japan and Geometry Global Japan, together with distinguished Japanese concert space Suntory Hall, have successfully curated the world’s first‘Glassical Concert’ which depicts the purity of musical instruments made...
Posted by: Ogilvy & Mather Japan
The independent, London-based brand consultancy Venturethree has created a colourful new brand identity for NOW TV, the TV streaming service from Sky, marking the first rebrand since the service launched back in July 2012. The new identity features a...
Posted by: Creativepool Editorial
Droga5 know it's fun to stay at the YMCA After a competitive review, the YMCA of the USA has selected Droga5 to handle its national brand positioning efforts in a new creative strategy that will launch in 2016. The agency will be charged with...
Posted by: Creativepool Editorial
Toyo Tire & Rubber Co, the Japanese tire company, announced yesterday that they were to support AC Milan as a Premium Sponsor for the 2014-2015 Serie A, the Italian professional football league, which kicked off over the weekend. The company will...
Posted by: Benjamin Hiorns
As part of the “Unleash your Mojo” campaign spearheaded by M&C Saatchi and Lida, Virgin Holidays will be launching a new ad campaign this summer geared towards Caribbean holidays and the unique experiences they have to offer. The campaign...
Posted by: Benjamin Hiorns
Saatchi & Saatchi London have utilised the skills of notorious internet prankster, Rahat, to launch a new integrated, multichannel campaign promoting the Toyota Aygo. The campaign is entitled, “Go Fun Yourself,” and is a Pan-European...
Posted by: Benjamin Hiorns
Between May the 21st and the 24th, Destination Imagination will be celebrating Global Finals 2014, the world's largest creative thinking and problem solving competition for students. This year (which promises to be the biggest yet), a record setting...
Posted by: Benjamin Hiorns
While Christmas typically offers a brief break from work, whether that's a day off spent with family and friends or a much-needed vacation, the period leading up to the festive holiday can intensify burnout as workers juggle end-of-year...
Posted by: Creativepool Editorial
Brand expression agency Taxi Studio has collaborated with Mars Wrigley’s much-loved confectionery brand Celebrations to deliver one of the most significant rebrands in its 25-year history. The revitalised identity works to cement Celebrations...
Posted by: Creativepool Editorial
December is a bit like the Valentine’s Day of freelancing - a chance to show appreciation to your significant clients for everything they’ve done for you since you first met. This may involve sending freelance holiday cards, gifts and...
Posted by: Antonino Lupo
The Annual 2021 winners have been revealed over summer, with some of the most exciting companies in the history of Creativepool. Who are these amazing teams and why do they represent the best of the best in the realm of creativity? Five By Five...
Posted by: Creativepool Editorial
We are in November. That much is clear. A bit more obscure is where the last few years have been, and how we reached the end of 2021 so quickly. We all deserve some time to wind down while we savour some delightful Christmas meals. November and...
Posted by: Antonino Lupo
Whether we’re speaking about our economy or the reputation of a brand, there’s no denying that 2020 has been a year littered with crises here and there. We've seen different kinds of responses here and there, and if you are a brand, you...
Posted by: Antonino Lupo
WCRS - Royal Marines Commandos The Royal Navy has launched a new recruitment campaign for the UK’s world renowned amphibious force, the Royal Marines Commandos. The campaign gives new meaning to the Royal Marines’ long running line...
Posted by: Creativepool Editorial
Leeds-based integrated digital marketing specialist, Enjoy Digital, is spreading some extra special festive cheer this December with the launch of its interactive online Christmas GIF generator. The online application is available here:...
Posted by: Enjoy Digital
Big Al's Creative Emporium - Bank's Finally, someone says what we’re all thinking this Christmas. Banks’s Beer does away with the cheesy festivities with its refreshingly honest take on the holiday season. For the daring and...
Posted by: Creativepool Editorial
Melvæ r & Co - What's Brewing? It is a little-known fact that Norway has some of the strictest laws in the world when it comes to alcohol. So much so that apart from going to a bar, the only place you can get hold of anything stronger than...
Posted by: Creativepool Editorial
Lions Entertainment, the Festival’s two day-specialist event, kicked-off yesterday, bringing the worldwide entertainment industry together with global brands for a programme of speaker sessions, live performances, curated roundtables and...
Posted by: Creativepool Editorial
With over half of January remaining, more than 50% of us have already spent our entire December salary and one in five of us see a gap of over five weeks between our pre-Christmas pay day and when we will finally receive January’s salary. Off the...
Posted by: Creativepool Editorial
Saatchi & Saatchi - HomeAway In what is easily my ad of the week, given my love for all things Nick Offerman, the former Parks and Recreation star (and carpenter) urges people to “Get HomeAway from it all” as part of the holiday rental...
Posted by: Benjamin Hiorns
This winter, with a burst of creative energy, simbasleep.com has commissioned five contemporary artists to screen-print a limited edition collection of 20 mattresses per designer. All profits from the sales of 100 mattresses will go to Crisis. The...
Posted by: Creativepool Editorial
Now - Leo Vegas Leo Vegas, the online casino, has launched the second installation in its campaign starring “Leo,” the 'Lion King' of mobile casino gaming. The campaign, created by Now, demonstrates how the brand's titular mascot is able...
Posted by: Benjamin Hiorns
Space - Glenfiddich The Glenfiddich single malt Scotch whisky brand has launched a new global ad to support the Glenfiddich Experimental Series. The spot, developed by creative agency Space, aims to attract a new generation of whisky drinkers around...
Posted by: Benjamin Hiorns
MEC Wavemaker - Wilkinson Sword MEC Wavemaker has won the social media and content strategy for Wilkinson Sword’s portfolio of women’s shaving products in the UK. The agency won the business following a pitch against four undisclosed...
Posted by: Creativepool Editorial
As part of our continuing coverage of the 2016 Cannes Lions Festival of Creativity as official partner, we'll be bringing you the daily highlights from the festival. Ogilvy & Mather take Glass Lion and Two Grand Prix On the third day of the Cannes...
Posted by: Creativepool Editorial
VML VML has announced the promotion of Chris Wood to Executive Director of Europe, and Amanda Farmer to Managing Director of London, as the agency expands its global operations. Wood, has led VML's London office for the past five years in his role...
Posted by: Creativepool Editorial
Hijacking the CNN Republican debate to promote House of Cards On December 15, 2015, Netflix hijacked the Republican Candidate Presidential Debate on CNN in the US to build anticipation for the upcoming fourth season of “House of Cards,”...
Posted by: Creativepool Editorial
Of all the nauseatingly predictable New Year’s resolutions, there can be none as odious as the half-arsed gym membership. This is an especially frustrating anomaly for those that actually use the gym on a regular basis, as it makes the fitness...
Posted by: Creativepool Editorial
Think you’re too old for advent calendars? Feeling like a bit of a scrooge? Bored of being forced to consume tiny pieces of molded chocolate on a daily basis (stay with me)… well this might just be for you! Manchester-based agency True...
Posted by: Michelle Collier
Black Friday isn't a real thing. At least it wasn't until recently, but in recent years it appears to have become one of the most successful American imports since Breaking Bad. Thankfully the droves of rapid shoppers largely migrated online this...
Posted by: Creativepool Editorial
Grey London - KOOVS Now this is something truly impressive. Many people balk at the idea of using a music video as advertisement, as they see it as some kind of infringement on artistry. That's largely bollocks though, as I'd argue that any music...
Posted by: Benjamin Hiorns
