Displaying 973 - 1002 of 1002 results
You may have noticed an increase in the number of sharply-dressed gentlemen wandering the gloomy streets of London this week, the reason for this is not a showcase of an expertly chosen Christmas gifts but the 4th season of London Collections: Men...
Posted by: Jessica Hazel
As the Christmas schedule proved, telly in 2013 was a very hit and miss affair. On the one hand, we had the hilarious glory of 'Gogglebox'; on the other, the clunky scripts of Matt Smith's last days in 'Doctor Who'. Still, we're a week into a new...
Posted by: Magnus Shaw
When you’re self-employed there’s little that can upset the equilibrium quite as much as someone from Timbuktu taking over your email account. Last week this happened to me and let me tell you, it is damned annoying. In fact in the...
Posted by: Creativepool
So, you think you know your social media? What's the biggest social network in the world, then? Right, Facebook. Even my Auntie Janet knows it's Facebook - and I don't have an Auntie Janet. Okay, which social network is the second biggest? Twitter,...
Posted by: Magnus Shaw
I always thought Apple was an electronic company. According to 1983 however, it was more! Apple actually still sell branded merchandise from their own company store. But before Steve Jobs returned you could by any old item from their own mail order...
Posted by: Creativepool
In the world of the marketing agency, 2013 won't just be the year of the Snake. It'll be the year the number of mobile devices exceeds the human population. I'm knocking at your proverbial door to spread the word of Vine. Have you heard about the...
Posted by: FindGood
The World Wide Web, it's a wonderful thing to be sure. You've got your social media for endless moaning and pictures of your holidays. You've got your YouTube for Little Mix videos and footage of other people's pets. And you've got your online...
Posted by: Magnus Shaw
Hashtags are a funny old thing which seem to have sprouted up from nowhere and now run people's jobs, businesses and even lives. I have been pondering this phenomenon on two occasions in the past week - once when my mother asked me what a hashtag was...
Posted by: Jessica Hazel
by Ashley Morrison It's a wet Sunday afternoon (no, not in summer 2013, obviously; that would be a sweltering Sunday afternoon), and there isn't much to keep the family occupied. Well, apart from the 200-odd TV channels now available. Or a DVD. Or...
Posted by: Ashley Morrison
In 1943 in a small Swedish village, an industrious, dyslexic teenager who went by the name of Ingvar Kamprad opened his first furniture store after spening his days selling matches, ballpoint pens, flower seeds and Christmas decorations to...
Posted by: Jessica Hazel
“Normal or diet?” The standard question you ask when you’re going to the bar and someone orders a Coke. I haven’t counted, but in my experience, I would guestimate that eight times out of ten, the answer will be diet...
Posted by: Ashley Morrison
by Magnus Shaw. Last year I wrote a piece about Professor Stephen Hawking and his remarkable, personal brand. Now the professor has lent his profile to Go Compare for the next instalment of their 'Saving The Nation' campaign. This may well be very...
Posted by: Creativepool
by Ashley Morrison. It seems clear to me that adverts are getting cleverer. Gone are the days of naive wonder with small children pondering how Mummy gets the dishes so clean, or young teenagers dancing around in waistcoats while sucking on their...
Posted by: Creativepool
by John Fountain. Looking for a bit of creative inspiration over the festive season? Yep, me too. Never mind, let's make do with some weird, wild, crazy, funny and stupid stuff that I've tracked down on the web. Take a bunch of random comments and...
Posted by: Creativepool
by Magnus Shaw. Earlier this year I wrote a piece for Creativepool, arguing the Red Cross had undermined their advertising by using a woman and her dog to represent the concept of 'crisis'. I agreed the ad was attractively directed, but was...
Posted by: Creativepool
- View Jonny’s Creativepool profile "Jonny Lawrence is an Animator & Concept/Storyboard Artist based in Kent. In 2010 he graduated from a BA (hons) in animation from UCA Farnham. Since graduation he had worked for a fitness company as an In...
Posted by: Creativepool
Perm or freelance? You decide! This month's article will help you decide whether your next move in the industry is focused towards the permanent or freelance side. Jonathan Lindon, MD of Source, will explain the pros and cons of both, leaving it up...
Posted by: Creativepool
by Ashley Morrison. As a copywriter, a major part of the job revolves around using the right words to convey the right message in the most effective and persuasive way possible. If you're selling a product, you want the customer to read the copy and...
Posted by: Creativepool
by Magnus Shaw Freelancing - it's a tough old game, eh? You don't know if you're coming or going half the time. Working in your jim-jams one day, sipping a latte in a la-di-da marketing agency the next. Occasionally you even miss "Cash In The...
Posted by: Creativepool
By Jo Clarke. ABOUT JO CLARKE Jo is a candidate on Creativepool. With the help she found on the site, and one of our bloggers Magnus Shaw, she has achieved her dream of becoming a copywriter. Here she recounts her journey... "I am a...
Posted by: Creativepool
As you are no doubt well aware, copywriters are, of course, some of the brightest, kindest and most imaginative people walking this planet. Indeed, when God was busy spooning out the talent, he took a particular shine to the marketing wordsmith -...
Posted by: Creativepool
Years back it was said that creative people that chose to go freelance were either too old to be considered for full-time employment or simply not good enough to cut it in a top agency. In those days, I’m going back to the 80’s here, the...
Posted by: Creativepool The humble Rubik's Cube has come a long way since it's inception in 1974. The original version of the cube still remains cool in its simplicity but in the last 37 years we have seen its reincarnation and influence in everything from awesome...
Posted by: Creativepool
Tell us what you do for a living and who you work for? I work for Bartle Bogle Hegarty as the deputy executive Creative Director and I am also deputy president of D&AD. I am creative director for the global and European OMO business, and I am...
Posted by: Creativepool Perhaps it's the money. Large budgets are often greeted by marketing teams in the same way Keith Richards welcomes a stiff drink. But the fact remains that endless resources are not always guaranteed to produce branding success. Far from it. The...
Posted by: Creativepool
Knitting has had somewhat of a revival in recent years. Gone are the connotations of ugly Christmas jumpers, lovingly constructed by your great aunt Edna, nowadays its designer hand knits which take the catwalks by storm and models knit and purl...
Posted by: Creativepool Rishi Dastidar is a copywriter for ad agency archibald ingall stretton. When he's not doing that, he pretends he's a digital native at his blog Being Beta. When hes not doing that, he pretends he's a poet. And when he's not doing that, he sits on the...
Posted by: Creativepool
There is a grand tradition of animosity and grudge amongst any era's foremost artists. Just think of the squabbles between Picasso and Matisse or even Michelangelo and Leonardo. But these cultural showdowns rarely take place on the towpath of the...
Posted by: Creativepool
It gives us great pleasure in announcing this years Annual winners! New this year we presented the limited edition gold books for the winners in each category. (On top of this we also print 15,000 other copies and distribute them across the globe,...
Posted by: Creativepool
Wake up tomorrow and do something completely differently to any way you've done it before. It's surprising how refreshing it is. Tell us what you do for a living and who you work for? Executive Creative Director at LBi (Lost Boys...
Posted by: Creativepool
