Displaying 145 - 180 of 5036 results
British American Tobacco (BAT)’s e-cigarette brand Vype unveiled two new products at a launch event held at the top of London's Gherkin building last night. The Vype iSwitch and Vype iSwitch Maxx devices are aimed at smokers who are yet to...
Posted by: Creativepool Editorial
- By Rhiannon Murphy, head of TV at the7stars - Television, or at least our relationship with it, has changed. Over the past 20 years we’ve gone from celebrating the launch of a fifth terrestrial channel on our TV screens in the UK to...
Posted by: Creativepool Editorial
Instagram offers the world through your phone, and travel industries cannot afford to be left behind in the digital landscape. Creating the perfect user experience has become an integral part of the travel sector and can be highly critical to...
Posted by: Naked Ideas
At Connect: London this week, Stuart Wilson, creative director at McCann Central, will host a session about deepfake technology and look to take the audience on a journey around the subject. Deepfake is an AI-based technology used to produce or...
Posted by: Ryan Watson
Artificial intelligence (AI) is accelerating the pace of many industries - and the creative fields are no exception. While there is still a stigma of fear towards AI in some sections, the majority are beginning to see the positive impact the tech is...
Posted by: Lobster
It is one of the most recognisable paintings of the 20thcentury. It has been ripped off, spoofed and copied thousands of times. Among other things, it has sold pharmaceuticals, beer and biscuits. Few people can actually tell you what it’s...
Posted by: Patrick Collister
VCCP - Cadbury Twirl Cadbury has unveiled a new £3million marketing campaign around its number one singles bar, Cadbury Twirl. The campaign by VCCP, represents a completely new direction for the brand, it aims to build a more emotional...
Posted by: Creativepool Editorial
Why would anybody choose to launch a content agency in the middle of 2018???? Type content agency London into google and 291,000,000 hits come up. I got tired of counting how many specific agencies there are doing it when i got past 500. Every PR...
Posted by: JSR Agency
Thirst Craft - Cold Town Beer There's a new craft beer brewery in the notoriously chilly city of Edinburgh, but they didn’t have a name, positioning or brand to speak of - so they turned to Glasgow studio Thirst Craft. With over 2,000...
Posted by: Creativepool Editorial
VCCP - Britvic J2O J2O, the iconic adult soft drink made by Britvic, is on a mission to help people make the most of any social occasion in its latest, multi-million-pound campaign by VCCP, with the help of a colourful cockney alpaca named Mojo. As...
Posted by: Creativepool Editorial
Pi Studios - WeTransfer Pi Studios, the Amsterdam-based premium entertainment company and part of the WE ARE Pi family, has created a brand new global documentary series for WeTransfer. The four-part series explores the creative process of some of...
Posted by: Creativepool Editorial
The closing event in the celebration of 100 years of Advertising - joint Government Communication Services and IPA (England and Scotland) Jan 2018. Chair - James Pais, IPA Scotland Chair & Creative Services Director, Frame Speakers & Panel...
Posted by: Becky
As part of our "Brand Perspective" Annual 2018 judges series, meet Lisa Hogg. Tell us what you do for a living and who you work for? I am a Brand Marketing professional and currently am the EMEA Marketing Director for TOMS, based in Amsterdam. I...
Posted by: Heather Deacon
With Adobe Stock, you’ll always find the perfect asset to make something amazing. Built directly into your favourite Creative Cloud apps, it gives you instant access millions of inspiring images, vectors, videos, templates and 3D assets. Plus,...
Posted by: Adobe
Since its inception more than 10 years ago, user-generated content (UGC) has had a storied career. From a few videos on a then little-known website called YouTube in 2006 to full-blown media campaigns harnessing the power of real people, the...
Posted by: Lobster
The robotic installation lighting up Hull for UK City of Culture 2017 Jason Bruges Studio’s latest kinetic installation opened in Hull last Friday (1 December). “Where Do We Go From Here?” is the last major art commission of the...
Posted by: Creativepool Editorial
Pentagram - Mangasia The Barbican has opened a new exhibition exploring the history of Asian comics, featuring graphics and installations created by Pentagram. Mangasia: Wonderlands of Asian Comics is currently on tour at the Palazzo delle...
Posted by: Creativepool Editorial
Officer & Gentleman - Pornhub Adult entertainment site Pornhub, in partnership with adult toy retailer Ann Summers, recently announced the launch of an exclusive sex toy line and in order to promote the launch of the new line, Pornhub (as is their...
Posted by: Creativepool Editorial
The new year is just around the corner. There’ll be moments you’ve planned, and moments you’ll experience out of the blue. The anticipation of what’s to come is incredibly exciting. It’s a whole new year to fill, so give the gift of a story...
Posted by: VCCP
WCRS - Warburtons Warburtons (the UK’s largest bakery brand) is bringing romance and nostalgia to the bakery aisle with its newest ad campaign, “Pride & Breadjudice,” which features Peter Kay in the starring role. Premiering this...
Posted by: Creativepool Editorial
The traditional agency model used to work. An agency builds a team of trained and dedicated full-time 'creatives.' A client brief lands, a team of in-house talent is assembled, and tasks are assigned. The work is delivered and the time billed - all...
Posted by: Bomper Studio
Uber CEO apologises for mistakes in wake of London ban Uber’s CEO has swallowed his pride and apologised in the wake of the controversial decision by Transport for London to not renew the ride-sharing app's licence when it expires this...
Posted by: Creativepool Editorial
Recently in marketing, there has been a lot of talk about approaches that had fallen out of favour, such as podcasts and direct mailers, making a resurgence. Is it nostalgia that is turning agencies heads backwards? The changing economic and...
Posted by: ifour
Last week, there was a great deal of smoke being blown surrounding the memo released by Google employee James Damore, which inferred that women were biologically inferior to their male counterparts when it came to computer science and coding. These...
Posted by: Benjamin Hiorns
Droga5 - Kwiff Kwiff, a new mobile-only sports betting app that aims to add an extra thrill to sports betting by “kwiffing” or boosting odds, is releasing a fully integrated campaign that describes the feeling of being...
Posted by: Creativepool Editorial
The living, robotic jewellery that changes clothing on the fly The miniature robots that make up the Kino project can crawl over fabric to personalise garments, adapt clothing for different climates, and perform other helpful tasks. The project was...
Posted by: Creativepool Editorial
Standing in other people's shoes is crucial to effective communications, yet technology and AI are changing our world at a continually accelerating pace. And so, at an event in central London last week, creative direct marketing agency Soul asked...
Posted by: Persuasion Communications
Evidently not content with effectively monopolising the worlds of online retail, voice activated assistants and drone delivery, Amazon have now set their sights on the world of instant messaging, with the tech giant recently posting a series of...
Posted by: Benjamin Hiorns
New agency Live & Wired is being heralded the UK’s first dedicated live social content agency, delivering creative, production and talent for brands with a specific focus on social media. Founded by Sophie Kostrowski and Sian Hainsworth, both...
Posted by: Benjamin Hiorns
The Robot ordered to write lines as punishment for a crime not yet committed A robotic arm writes repeated promises not to hurt humans in artist Filipe Vilas-Boas and architect Paul Coudamy's installation The Punishment. The piece was designed to...
Posted by: Creativepool Editorial
The Leith Agency - Irn Bru Xtra Musical comedian Brett Domino? Talking Squirrels? Seb Cardinal (of Cardinal Burns) directing? Sounds like the perfect ingredients for a new IRN-BRU commercial. Working through The Leith Agency, Seb stepped behind the...
Posted by: Creativepool Editorial
Save the Children has developed a physical Give Button offering donors access to frictionless one-touch giving, on impulse in the home. The button, currently in prototype stage, has been designed for supporters who want a way to give frequently to a...
Posted by: Creativepool Editorial
Two icons of the weekend are partnering to deliver a feast of great food and fantastic entertainment to the nation on Saturday and Sunday nights. Just Eat, the leading marketplace for online food delivery, is to become the new broadcast sponsor of...
Posted by: Creativepool Editorial
The Great Burger King Fiasco A Burger King TV spot created to activate Google Home smart speakers and some Android phones to describe its Whopper burgers was hijacked by members of the public recently, with the ad instead triggering the devices to...
Posted by: Creativepool Editorial
McCoy’s, the UK’s number one ridged crisp, is back on TV screens with a £1m campaign to launch the brand’s “Win Gold” competition. Fans of money and crisps will love the new McCoy’s Win Gold competition, giving McCoy’s lovers the...
Posted by: Creativepool Editorial
Optimo was initiated in 1998 as a bachelor project by Gilles Gavillet, Stéphane Delgado and David Rust. It was a way for them to release their own fonts, and Optimo became part of the first wave of digital foundries to emerge in the 1990s as a...
Posted by: Kate Lewin
