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Displaying 145 - 180 of 2143 results

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Inspiration

Why accessibility must be the very foundation of design

With over 39 years' experience, Peter Knapp, Group Chairman at Landor & Fitch, has an exceptional breadth and depth of industry knowledge. He works with the global executive team to establish Landor & Fitch's creative vision and deliver a truly...

Posted by: Creativepool Editorial
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Workshop

SEO Corner - Building useful content briefs

Working closely with content marketing teams is an inevitable part of the SEO professional’s daily life. A majority of the interaction happens through managing the creation of content. SEOs, for better or worse, put their watchful gaze on each...

Posted by: Creativepool Editorial
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Workshop

3 budget mistakes you’re probably making with your marketing

Picture this: you’re launching a new product or service and have the right marketing strategy in place for your website, branding and design, but when it comes to keeping the momentum going once it’s out in the world, you’ve run out...

Posted by: Creativepool Editorial
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Industry

Annual 2022 FAQ: The Top 10 “Most” Asked Questions, Answered!

Annual 2022 final deadline is on the 26th May 2022. To help you get your final submissions in order we have collected the 10 'Most' Asked Questions about The Annual below. 1. How do I submit my work? It all starts on your Creativepool profile....

Posted by: Creativepool
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Leaders

How less data can mean more success in B2B marketing

For years, the marketing industry has relied on an abundance of data insights to drive marketing strategy and campaigns. As marketers, there was a time when we were spoilt for choice with data opt-in as standard, third party cookies and even...

Posted by: Creativepool Editorial
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Leaders

WHAT’S UP 2022? Three media experts predict the year’s big trends

Long form, short form, educator content, social media and inclusivity - a trio of industry leaders predict what they expect to be big this year, whilst examining where they come from in the first place. Simon Binns, editor of LAD Bible, Matt...

Posted by: Creativepool Editorial
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Industry

Here's all the Gold Winners from Annual 2021!

Annual 2021 represented a milestone in the realm of creativity this year. Following nearly two years of Zoom calls, restrictions and social distancing, The Annual was a chance to celebrate and to showcase the best creativity has to offer, an occasion...

Posted by: Creativepool Editorial
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Inspiration

The Emotional Branding of Senso Creative | #CompanySpotlight

Specialised in print, video and digital media production and strategies, Senso Creative is an agency dedicated to developing creative and unique marketing communications for its clients. Coming all the way from Serbia, the team at Senso believes in...

Posted by: Creativepool Editorial
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Workshop

We should start rewarding failure

Henry Ford believed that “failure is simply the opportunity to begin again, this time more intelligently.” Yes, that Henry Ford. The man we all know from history for being incredibly successful in the car business had actually failed...

Posted by: Antonino Lupo
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Inspiration

Meet 10 Female Directors Helping Close the Gender Gap in Adland

It’s no secret that female creatives have been overlooked, under employed and under utilised in the film, music, and media industries for decades. Even with the onslaught of rising female creators and content being driven towards the female...

Posted by: Bopper
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Industry

7 reasons NOT to enter awards

Industry awards. Who needs them, right? Shows assembled by organisations who are building a business on the industry and its professionals. And with each one comes a set of doubts, disappointments and sometimes misconceptions which tend to undermine...

Posted by: Antonino Lupo
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Leaders

We must adopt "Regeneration" now

To those who closely observed the creative and advertising industries in the past year, it may seem like the pandemic was a catalyst for change and it brought about a shift in consumer habits that wouldn't have happened before. In truth, and at...

Posted by: Creativepool Editorial
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Features

Purpose isn’t just a shiny tick box to offer your clients

Love the new Conscious products made-in H&M. At least 50% of Conscious products is made from sustainable materials! And the remaining half, well… We don’t care about that, do we? H&M often makes the headlines for all the wrong reasons,...

Posted by: Antonino Lupo
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Industry

7 reasons why you should enter Annual 2021

After a year like 2020, the need to celebrate and have some lighthearted fun is now more relevant than ever. With the Annual 2021 submissions deadline now only a month away, we thought we’d let you know of 7 great reasons why you should enter...

Posted by: Antonino Lupo
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Inspiration

The illustrator who gave a hand to Absolut - #AnnualSpotlight

As part of our series shining a spotlight on some of our favourite Creativepool Annual winners of the last few years, today we’re looking at Italian illustrator and graphic designer Oscar Cauda. Born in 1990 in Pinerolo, near Turin, where he...

Posted by: Creativepool
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Features

Working with or working for?

Do designers need other designers? I live in a relatively small town - there’s a lot of history here, and there’s also a large-ish college, which means that there’s a good mix of people and a growing creative community. I think...

Posted by: Tony Clarkson
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Inspiration

The beastly creative passion of Steve Sellick

It comes from Stephen Sellick's own fingertips that he is as passionate and fired up as he's ever been. Having started out as a freelance illustrator, Steve has now been in the industry for over 25 years, and he's seen plenty of changes in his own...

Posted by: Creativepool Editorial
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Inspiration

The long-standing passion of Peter Lourenco

Peter has been hit by COVID. He has been hit like many, being made redundant in this current climate and now forced to look for new opportunities. Luckily, his passion will never fade. Peter's love for graphic design was born when he explored the...

Posted by: Creativepool Editorial

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