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Leaders

The Latest Highlights & Trends in Tech

Make your own BB8! How to make your own BB8 With some generic household materials, a few spare bits of electronic gear and a decent amount of spare time you can build your own phone-controlled BB8 droid for around $120. Angelo Casimiro breaks down...

Posted by: Creativepool Editorial
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Features

Creative Trends That Will Dominate 2024 #YearInReview

We’ve already looked back at the year that was 2023 and what a year it was. But what kind of magazine would we be if we didn’t also cast our sights on the next 12 months? Of course, there are a few trends you can expect to see pop up...

Posted by: Benjamin Hiorns
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Leaders

4 misconceptions about ad fraud costing you money in 2022

Virtually every advertiser and marketer working with online campaigns is affected by ad fraud, in one form or another. And yet, most advertisers will think that ad fraud does not affect them at all. There are a number of dangerous misconceptions...

Posted by: Creativepool Editorial
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Inspiration

5 things we learned at Gamescom 2019

The team at in-game advertising platform Bidstack spent last week in Cologne for Europe’s biggest gaming event - Gamescom. Here, its CMO, Simon Gosling, offers a comprehensive look at some of the key things they took away from this year’s...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

CULT The independent digital agency, CULT has announced its appointment of Matt Watson as Executive Creative Director. Previously, a creative director at Digitas UK and SapientNitro. Since Cat Turner and Bridey Lipscombe opened its doors in 2012,...

Posted by: Creativepool Editorial
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Workshop

Our Biggest Build to Date: Behind the Scenes of Amy.com

12 months, 79 spreadsheets, 85.6GB worth of page designs, 90 design templates, 682.75 hours of coding, 137 Google Hangouts and four flights across 34,000 kilometers later and Amys.com was born. Find out how we did it here. This post reflects on our...

Posted by: Superrb
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Leaders

Creative Opinions on AI

Dan Koren, Head of ADI at Wix.com, on how AI is creating a new market standard for web design. Currently, artificial intelligence is mainly associated with robotics and self-driving cars. Nonetheless, major advances in AI technology have opened the...

Posted by: Benjamin Hiorns
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Leaders

Shaping the Landscape: Technology Trends in 2016

In a supplemental piece to my weekly tech roundup from yesterday, I'll be looking forward and examining the trends that look set to take the tech world by storm this year. In many ways, whilst it was a fine year indeed, 2015 didn’t see many...

Posted by: Benjamin Hiorns
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Leaders

The Week in Tech

Buddy is the robot you always wanted Buddy is a crowd-sourced robot that you shouldn't let your kids research, because they'll want one and it's NOT cheap. The Johnny 5/Wall-E hybrid is a family friendly robot helper that has aspirations beyond...

Posted by: Benjamin Hiorns
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Leaders

The Week in Tech

The man with the Bionic eyes In yet another case of reality catching up with science fiction, an elderly man in the UK has had his sight partially restored thanks to a cutting-edge, bionic retinal implant which converts images from a miniature...

Posted by: Creativepool Editorial
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Leaders

The Week in Tech

Nvidia enter the console wars Whilst Sony's Playstation 4 and Microsoft's Xbox One might be sitting pretty as the best selling games consoles on the market, there is always room for a little healthy competition. Nintendo's Wii U arguably fulfils a...

Posted by: Creativepool Editorial
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Leaders

The Week in Tech

Amazon and the million dollar robot How to ride Kuratas Amazon Japan is now in the robotics business, with the gigantic robotic mech suit known as the “Kuratas,” recently uploaded to the company's technology section. Costing a svelte $1...

Posted by: Benjamin Hiorns
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Leaders

#TechTuesday: Budweiser on Mars, Apple AR Glasses and other stories

Apple building AR technology that could “make it's way onto our bodies” A new report released yesterday claims that the mighty trend-setters at Apple are currently working on an augmented reality product, which would put it in direct...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Hires of the Week

Nineteentwenty Nineteentwenty has announced the appointment of Duncan Horn, who joins the company’s London office from Glassworks as VFX Supervisor. Duncan’s arrival completes a lucrative year for Nineteentwenty. 2016 saw the post...

Posted by: Creativepool Editorial
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Leaders

Top Tech Trends of 2017 from the Industry

AI, VR, AR. 2016 was very much the year of the double letter acronym, and, if our panel of industry experts is to be believed, then 2017 looks set to take the developments of 2016 and push them into overdrive. We asked a number of industry experts...

Posted by: Creativepool Editorial
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Leaders

The Week in Tech

Google's Modular Phone is unstable Though in theory it's possibly the most exciting thing to happen to smart phones since the introduction of the iPhone, Google's ambitious modular phone; Project Ara, was never going to have an easy birth. The...

Posted by: Creativepool Editorial
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Leaders

Top 5 Awards Of The Week

AMV BBDO retains Google FAB Agency of the Year title The 17th Annual International Food and Beverage Creative Excellence Awards (The FAB Awards) were held last week at the quintessentially British “Hurlingham Club” in London. The black...

Posted by: Creativepool Editorial
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Leaders

Publicis and the digital driving school

I was never a natural driver. It took a solid 2 years of lessons and 3 failed attempts before I even came close to passing the practical test, and even the theory test almost derailed me more times than I'd care to admit. I've never been one for...

Posted by: Benjamin Hiorns
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Leaders

The Week in Tech

Block the Kardashians A new version of AdBlock was recently announced, which has been built with one purpose in mind; to block out all mentions of the Kardashian family on your internet browser. KardBlock is currently in the beta testing stage, and...

Posted by: Creativepool Editorial
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Leaders

The Week in Tech

Twitter Twitter officially announced this week that it acquired the live-streaming app Periscope back in January, and several sources have hinted that it will shortly be launched as a separate app with the ability to watch both live and previously...

Posted by: Benjamin Hiorns
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Leaders

River Island experience a Happy Finish at Fashion Week

As part of their ongoing collaborative partnership with high street fashion brand River Island, White Lodge, the production company dedicated to creating premium content for fashion brands, has teamed up with VFX specialists Happy Finish to create a...

Posted by: Benjamin Hiorns
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Workshop

Getting smarter with digital ads - How to reduce overspend

For advertising and creative professionals, 2020 was the year that changed everything. The ecommerce boom, driven largely by Covid-19, forced an unprecedented growth in demand for online retail. And with physical shopping unlikely to ever return to...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

gyro gyro APAC has announced the promotion of two leaders to important new roles: Paul Hutt is now Chief Growth Officer, gyro APAC and Laura Bell is Client Services Director, gyro APAC. As Dentsu Aegis Network continues to invest in the growth of...

Posted by: Creativepool Editorial
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Leaders

6 reasons why AI is so hot right now

Haven’t you heard? Artificial intelligence (AI) is so in at the moment. Forget about jobs in architecture or social media. Everyone wants to know about AI research scientists and machine learning roles. AI is all the rage. What once was seen...

Posted by: Lobster
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Leaders

Mobile World Congress 2017: The Top Stories

The mobile tech community have descended in their compact droves on Barcelona this week for the 2017 Mobile World Congress, which appears to be expanded every year as the mobile market does likewise. This year, with smartphones reaching their peak of...

Posted by: Benjamin Hiorns
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Leaders

Prophet BRI reveals the most relevant brands to the UK in 2016

Global consultancy Prophet has launched its Brand Relevance Index (BRI), a ranking of the most relevant brands in consumers’ lives today. Surprisingly, post-Brexit, only two British brands were featured in the Top 20; department store John...

Posted by: Creativepool Editorial
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Leaders

The latest advances in the land of VR

They were always going to make an impact on the VR world in a big way, but reports seem to suggest that Google have some pretty ambitious plans, with the rumours stating that the tech giants are building a standalone headset that doesn't require a...

Posted by: Benjamin Hiorns
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Leaders

The Top Technology Stories of 2015

January: Google lets users design their own phones Internet kingpins Google unveiled a new prototype this year for their modular smartphone, which will allow users to swap out components and essentially design their own phones. The phone will work...

Posted by: Creativepool Editorial

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