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Displaying 109 - 144 of 1002 results

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Leaders

JWT London make new hires and prepare for Christmas

JWT London recently unveiled its news Debenhams campaign for the 2014 Christmas season. Dubbed “Found It,” the multi-channel campaign will run across all touch points, with a much heavier marketing push than in previous years. As well as...

Posted by: Benjamin Hiorns
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Leaders

Window wars. Who is winning the Christmas battle of Oxford Street?

Christmas is rather a competitive activity, isn't it? From those rather ghastly households attempting to out-decorate their neighbours by festooning their brickwork with flashing reindeer, to the restaurants fighting to see who can charge the most...

Posted by: Magnus Shaw
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Leaders

Merry Christmas to our Poolers

A short animation to say Merry Christmas and thanks for your support in what has been a big year of changes for us at Creativepool. Merry Christmas everyone! Thanks to Darren Thompson for helping us create our festive greeting.

Posted by: Creativepool
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Inspiration

Favourite Christmas ads of 2013.

Christmas is here again, and the advertising has certainly stepped it up a notch. We are seeing many big brands producing more Christmas related advertising to help with your festive season. Some of which pull the heart strings, such as the John...

Posted by: Creativepool
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Features

Behind the Idea: Giving the gift of reading this Christmas

Last month, Penguin Random House collaborated with London-based studio Anyways Creative to create the ‘Books Make Us Better’ campaign to promote the joy of reading by gifting books at Christmas. The campaign aims to appeal to readers of...

Posted by: Creativepool Editorial
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Leaders

Commodore C64 set for Christmas comeback

Retro Games has finally released details of its long-awaited reimagining of the best-selling home computer of all time, the Commodore C64, with a December release date slated. The full-sized version of the 80s classic will launch in time for...

Posted by: Creativepool Editorial
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Canon wants you to give the gift of a story this Christmas

The new year is just around the corner. There’ll be moments you’ve planned, and moments you’ll experience out of the blue. The anticipation of what’s to come is incredibly exciting. It’s a whole new year to fill, so give the gift of a story...

Posted by: VCCP
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Leaders

DFS and krow tap Aardman to create iconic Christmas campaign

DFS; the UK’s biggest sofa manufacturer and retailer, has partnered with the Oscar-winning studio Aardman to create a multichannel advertising campaign that makes heroes of its talented team of craftsmen and women. Borrowing a trick from the...

Posted by: Creativepool Editorial
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Leaders

Wieden + Kennedy wants us to give a fuck this Christmas

I've never had a problem with profanity. I believe it was Stephen Fry who said “... “It's now very common to hear people say, 'I'm rather offended by that.' As if that gives them certain rights. It's actually nothing more... than a...

Posted by: Benjamin Hiorns
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Leaders

Is the Sainsbury's Christmas ad really offensive?

Supermarket wars have been with us for as long as there have been supermarkets. But the intensity of the competition has never been so keenly felt as it is today. Tesco has had a thoroughly miserable year, which cost them one Chief Executive, a mass...

Posted by: Magnus Shaw
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Leaders

Mother claim 'Most Creative Radio Ad' for their Boots Christmas spot

The 'Radio Advertising Bureau' has recently announced the results of their 'RadioGauge' from the latter half of 2013. The RAB's bespoke tool tests campaigns throughout the year against 11 statements which match the 5 'creative Ls' which are...

Posted by: Benjamin Hiorns
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Leaders

Center Parcs launch new integrated campaign JUST in time for Christmas

Leading short break expert Center Parcs has unveiled a new TV advertisement as part of a broader marketing campaign by Brothers and Sisters celebrating the forest as an immersive playground. The new 50-second TV commercial launched on December 21 on...

Posted by: Creativepool Editorial
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Features

Beware of the dog. Is WKD's Christmas campaign really unacceptable?

by Magnus Shaw. At this time of generosity and giving, who could resist the wide-eyed pleading of a little doggie, hungry for a simple bone? Well, alcopop brand WKD think their customers would quite happily ignore Fido if there was a blue drink in...

Posted by: Creativepool
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Leaders

Top 10 Ads of the Week

Brothers and Sisters - Carphone Warehouse This Christmas, Carphone Warehouse plans to let the nation know that literally everyone can come through its doors and find the best possible deal. Rather than creating some lofty, emotional Christmas ad,...

Posted by: Creativepool Editorial
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Industry

Behind the Idea: how AMV BBDO celebrates 'Xmess'

We can all relate with the young man in the Merry Xmess Christmas ad. It is the ones we love the most that make the biggest mess at Christmas time. Parents, lovers, siblings, other relatives - but that's exactly what makes Christmas special. We are...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

SCPF - TOUS TOUS, along with SCPF, presents the fifth instalment of the well-known Tender Stories series. A comprehensive communication campaign with the aim of depicting tenderness from a new angle, as well as revealing the new Autumn/Winter 16-17...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

Saatchi & Saatchi LA - Toyota Toyota and Saatchi & Saatchi Los Angeles have launched a new campaign to mark Toyota’s 37th annual “Toyotathon,” celebrating the brands’ yearly December Sales event. The campaign is comprised of...

Posted by: Creativepool Editorial
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Leaders

The Top 5 Ads of the Week

RKCR/Y&R - BBC One In this imaginative new festive ad for BBC One, an unloved sprout rather aptly named Sprout Boy makes friends with a host of BBC stars including Doctor Who, Luther, Mary Berry and Sherlock. The campaign, which includes a TV trail,...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: Blink

Bringing home a bounty of awards The Blink Productions family have had a truly amazing week when it comes to mantelpiece clobber, with a veritable bounty of awards success. First up, Televisual ranked Blink as the Best Production Company and Dougal...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

McCann London - Bisto As part of the “Bisto Together Project,” which launched last year, McCann London has created a new campaign showing how home-cooked food can bring people together. Launching two new ranges under in the Bisto Made...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

Karmarama - Kerrygold's Karmarama is launching a gleefully optimistic new TV campaign for Kerrygold’s spreadable butter range, which is set to go live this weekend. The inspiration for the idea came from the fact that the home of Kerrygold is...

Posted by: Benjamin Hiorns
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Leaders

JWT Brazil and Coca-Cola build a bridge for Santa Claus

Despite being something of a notorious scrooge amongst my friends and family, I'm still a sucker for a well executed Christmas campaign, and when it comes to well executed Christmas campaigns, Coca-Cola might very well be the kings. Indeed, it's...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Ads of the Week

McCann London - Subway Subway is releasing a new festive campaign to celebrate its limited edition new sub sandwich, the “Festive Feast,” which is packed with turkey, sausage, bacon, and cranberry sauce. The ad, created by McCann London,...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: TBWA Worldwide

TBWA\Paris create a gender-free Christmas What worldview are we giving to our children? That's the question that food retailer Système U has tasked itself with answering over the 2015 Christmas period with an ambitious, and actually rather...

Posted by: Creativepool Editorial
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Inspiration

'Tis the season for festive creative

Cover image "Deer Santa" by illustrator Pete Ellis Whether they be a model maker, photographer, filmmaker, agency, agent or designer, it's a pleasure to see the amazing work that's uploaded every day by the Creativepool community. Here is a roundup...

Posted by: Heather Deacon
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Leaders

Rebrand Roundup: From a Great Green Wall to Google Ventures

Venturethree - United Nations Venturethree has branded an ambitious United Nations project to create a green wall across the breadth of Africa made up entirely of plants and trees. The Great Green Wall campaign launched earlier this week at the UN...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

LIDA – Blue Cross Award-winning customer engagement agency, LIDA this week released a new integrated campaign for animal charity, Blue Cross. The charity tasked LIDA with developing a bold and brave campaign running across press, social, radio,...

Posted by: Creativepool Editorial

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