Displaying 145 - 180 of 9517 results
In a new ad spot from AKQA London and Mind's Eye director Luke Bellies for Oreo, the legendary cookie company is asking their fans to “Lick for it,” whenever conflicts arise. The ad reveals pairs of friends and siblings arguing over...
Posted by: Benjamin Hiorns
The BBC notwithstanding, and a peppering of community outfits aside, there aren’t really any independent radio stations left in the UK. It’s all ‘networks’ - which is a rather overexcited way of saying a large corporation...
Posted by: Magnus Shaw
When it comes to the minutiae of modern life, I'm prone to getting things wrong. Go to the shop, come back with the wrong size batteries; turn up for an event on the wrong day; forget to put the clocks back - all that sort of thing, hopeless. But on...
Posted by: Magnus Shaw
Last week saw Sir John Heggarty proclaiming most modern advertising to be sh*t. Perhaps there's something in the bracing Spring air, because this week ITV's commercial boss Simon Daglish has warned brands that '90% of content is crap'. Some livewires...
Posted by: Magnus Shaw
Have you ever been to Cannes? Not on a cycling holiday, but the festival? No, not the movie festival - the creativity festival, The Lions? Ever been to that? Me neither - but I do find myself reading about it every year; largely because the industry...
Posted by: Magnus Shaw
Many creative agencies face a growing dilemma. And as usual the dilemma is about time management and profit. In the current economic scenario, running a creative business is getting tougher by the day. To stay competitive in the market, many agencies...
Posted by: Creativepool
We don’t make brands famous, we make brands popular. We create work that is inclusive and bold and appeals to the mass market. We want to create work that a brand can grow into, that will appeal to more than just the immediate target...
Posted by: Creativepool What do you actually do? I am creative director of a small london based design agency, this means that I have my hands in everything from the design work, client relationships, finding new clients, to creative direction. My usual days consists of...
Posted by: Creativepool Twitter: @DRyanR Blog: davidryanrobinson.blogspot.com Website: www.davidryanrobinson.com "I am a uk based illustrator and graphic designer who has been working freelance in the UK for a couple of years. I attended the University of Salford, where I...
Posted by: Creativepool What do you actually do? Try to make cool stuff that matters. What would you be doing if you weren't doing that? Hanging out on Brighton beach with my kids. Is it true that the Google offices are furnished with awesome things like giant sweets...
Posted by: Creativepool
"We Love... A fresh new take on what a digital creative agency can be... Progressive and flexible, driven and creative, we offer an alternative way forward in terms of design, strategy, attitude and ultimately deliverables. Our strength lies in our...
Posted by: Creativepool
Don't know it all - ask questions. Describe your work in one sentence. Design in motion. What's the most important thing you've learnt in your line of work? Everything is temporary, style, fashion, who's hot and who's not. Get paid for...
Posted by: Creativepool
When it comes to surfing, Clay Marzo is unique. He has revolutionised the sport and taken it to a whole new level. In fact, he has pioneered moves so original and complex, that other surfers simply look on in wonder. The "Marzo Reverse" is one such...
Posted by: Creativepool
by Magnus Shaw When a kitchen is infested with cockroaches, the little beasts do their unpalatable work quite happily while the room is dark.But turn on a light and they scatter chaotically in all directions, scared and confused. There are many...
Posted by: Creativepool
HM Government and Tesco must have thought they'd found the Holy Grail. In an era of high unemployment and a conspicuous absence of career opportunities, the idea that the jobless could somehow be coerced into working for the ubiquitous supermarket...
Posted by: Creativepool
Easter's a bit confusing, isn't it? I've managed to get my head around the crucifixion being on 'Good' Friday and Easter weekend falling on different dates every year - but now I find myself befuddled by the whole egg thing. Try as I might, I simply...
Posted by: Creativepool Matt is taking the plunge. He's a digital designer who is turning his back on the security of full time employment and going freelance. He knows this is a high-risk strategy. He knows it could all go pear shaped. But a few weeks in and he's finding...
Posted by: Creativepool
Richard has won awards at D&AD, Creative Circle, British Television, Campaign Press, the Clios, Australian Award, the Aerials, UK Radio and Cannes. Today he is Head of Creative at HPS Group in Marlow, Bucks. Hi Richard, for an out of town agency...
Posted by: Creativepool As BP's stricken rig barfed over 2000 barrels of oil a day into the Gulf of Mexico for the best part of a month, some wag suggested pouring gallons of vinegar into the ocean to create the world's largest salad dressing. But that's probably the extent...
Posted by: Creativepool
30 years ago I was a student trying to get into the business and Dave Morris was one of my course lecturers. Today he visits the leading advertising colleges in Milan, Amsterdam and England and has luminaries such as Dave Trott singing his praises....
Posted by: Creativepool
Exhibiting events have been around for over 160 years. Believe it or not, it was London’s very own Hyde Park that housed the very first trade show: The Great Exhibition. The reason for these type of events? To get all of the best products in...
Posted by: Benjamin Hiorns
Portfolios, love them or hate them, they’re almost always an essential when applying for creative and design jobs. A portfolio is supposed to hold a selection of a designer’s best work, yet we have found that often they are either full of...
Posted by: Brand Recruitment
I'm not a designer, lacking both the patience and the creative impulse (at least when it comes to images), but design is something I, and almost everyone else on this planet, appreciate on a very primal level. It's the first thing we notice in almost...
Posted by: Benjamin Hiorns
McCann HumanCare - Docusol How could I not begin this week's run of creative excellence with a spot involving a singing nappy? The online film, by McCann HumanCare, is part of children's constipation brand Docusol's “Make a Nappy Happy”...
Posted by: Benjamin Hiorns
By Claire Blyth, host of ‘My Life in Design’ podcast and founder and managing partner of brand design PR specialist Red Setter When I launched the ‘My Life in Design’ podcast last summer, the aim was to speak to some of the...
Posted by: Red Setter
In fashion, money talks. Indeed, there is literally millions to be made if you know the right people or are somebody’s son or daughter. But for the rest of us starting out in a fashion career from the very bottom with no real guidelines to...
Posted by: Creativepool Editorial
Your client just dropped a bomb - they want a medical animation or MOA for a conference in four months. Let’s say, for the sake of argument, you have to produce an animation for the 2021 ASH Conference at the end of November. ASH is still four...
Posted by: MadMicrobe Studios
Promoting your business offline Pre-internet, promotion looked very different. We relied on using print to show off our best work. We used to send out portfolios so that prospects could see our work in print-form. It’s all very well having a...
Posted by: &Something
”No donkey chases the carrot forever. He catches on. And quits.” If you remember this line, you either love the advertising industry and have read up on its history, or you are part of a very select demographic, lucky enough to have seen...
Posted by: Antonino Lupo
Cannes Lions 2018 was a more reserved affair than perhaps we were used to, but it was no less inspiring. Indeed, many found the atmosphere this year to be a little more relaxed and a little more open. Whether this was by happenstance or design, it...
Posted by: Benjamin Hiorns
Creativepool Creative Debates are the tonic to the endless one-way talks that we have an abundance of in our sector. We teamed up with Dare during Cannes Lions 2018 to tackle a controversial question, ‘What’s the point of traditional...
Posted by: Creativepool
Black Friday is a very modern phenomenon. A true triumph of commercialism, it's a perfectly placed date in the cultural calendar that gained so much attention a few years ago that South Park deemed it necessary to construct a feature-length episode...
Posted by: Benjamin Hiorns
The Voxburner Youth Marketing Strategy Conference saw speakers from music streaming platforms to FMCG brands deliberate the weird and wonderful world of young people’s lives, loves and hates. And how to market to them, of course. Here are our...
Posted by: ECHO
As a self-professed creature of the online age, a solid 90% of my shopping is done from the comfort of my own home, most often at my office desk, occasionally whilst on the toilet (don't tell me I'm the only one). As such the idea of a brand such as...
Posted by: Benjamin Hiorns From cool and tasteful to wacky and downright weird, effective product packaging can enable a product to be seen in an entirely new light. Here are ten of my absolute favourites. From spaghetti to headphones, this list covers all and any types of...
Posted by: Creativepool
How do you cut through the noise in the overly-technological age of social media? How do you aim to be different when the barriers of entry to production stand lower than ever? If all this sounds discouraging, you should clearly read the story of...
Posted by: Creativepool Editorial
