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How to Approach Humour Across Cultures

Four years ago this November, I was on a date with a lovely Japanese businesswoman in downtown Shibuya, Tokyo. Desperate to impress, and wary about breaking some sort of cultural taboo, I started chatting about humour in different languages. I tried...

Posted by: Textappeal
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Leaders

The Year in Design 2017

Netflix get Abstract for the Art of Design series (January) Netflix began the year with the launch of a new documentary series that took an in-depth look inside the beating heart of the design industry, in much the same manner as their previous,...

Posted by: Benjamin Hiorns
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Leaders

Ads of the Week: The last of the big Christmas spots and other stories

Havas London - Heathrow Heathrow has unveiled its second-ever Christmas advert, revealing the epic, 50-year-long love story of Doris and Edward Bair, the much-loved teddy bears, who were shown in the airport's first Christmas TV ad last year. The...

Posted by: Creativepool Editorial
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Leaders

That Google Memo: The sacking, the fallout and everything else

Last weekend, an internal memo from a Google software engineer with an incendiary title and even more incendiary content, went viral. Yesterday, it was confirmed that the employee who birthed the memo had been fired. The real question on everyone's...

Posted by: Benjamin Hiorns
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Leaders

Cannes Lions 2017: The Last Big Winners

Now that the sun has set on the Cannes Lions 2017, we're looking back over the weekend at the big winners that were announced at the climax of this year's tumultuous, exhausting but reliably satisfying festival of creativity. There's been no shortage...

Posted by: Creativepool Editorial
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Leaders

#TechTuesday: Who Won E3 2017?

Last week, the gaming industry descended on the Los Angeles Convention Centre to show off their wares, swap war stories and make the wallets of gamers everywhere quiver in fear. E3 2017 was not exactly a banner year for the expo, with precious few of...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Ads of the Week

TBWA - Boundary Road Brewery Robber’s Dog director, Daniel Borgman, shoots the epic return of the Chocolate Moose for Boundary Road Brewery. Following a multitude of pleading requests from Boundary Road Brewery fans around New Zealand, BRB has...

Posted by: Creativepool Editorial
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Leaders

Skeletor saves Moneysupermarket's "EPIC" campaign

Just a few short months after it was named the “most complained about advertising campaign of 2016” by the Advertising Standards Authority (ASA), Moneysupermarket is looking set to rise from the ashes of infamy by replacing gyrating...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Ads of the Week

Saatchi & Saatchi LA - Toyota Toyota and Saatchi & Saatchi Los Angeles have launched a new campaign to mark Toyota’s 37th annual “Toyotathon,” celebrating the brands’ yearly December Sales event. The campaign is comprised of...

Posted by: Creativepool Editorial
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Leaders

Top 10 Ads of the Week

Now - Leo Vegas Leo Vegas, the online casino, has launched the second installation in its campaign starring “Leo,” the 'Lion King' of mobile casino gaming. The campaign, created by Now, demonstrates how the brand's titular mascot is able...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Ads of the Week

Leo Burnett - McDonald's McDonald’s has launched a dependably bold new TV spot from Leo Burnett promoting its Chicken Legend range. The spot features an incredibly intimidating Judo instructor at what appears to be a village hall and a man...

Posted by: Benjamin Hiorns
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Leaders

Top 5 Ads of the Week

Leo Burnett - Kellogg's Bran Flakes Kellogg’s Bran Flakes returned to our TV screens this week with an inspirational campaign created by Leo Burnett, which invites viewers to see the taste benefits of Kellogg’s Bran Flakes. “The...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: From Irn-Bru to Swedish Fish

jones knowles ritchie - Irn-Bru The fizzy drink “Made from Girders” and beloved of anyone of Scottish descent who has ever experienced a bone shattering hangover is getting a rebrand for a modern age. jones knowles ritchie has created...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: 72andSunny

Unifying the Power of Play To promote its range of merchandise for Marvel’s “Captain America: Civil War,” blockbuster, US department store Target has pegged 72andSunny to create a campaign highlighting the “Unifying Power of...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Brand & Deliver - Workshare Brand & Deliver has won a hotly contested 5-way pitch to design and implement a series of marketing campaigns for Workshare, the leaders in document security and comparison software. These campaigns, to run throughout...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: VCCP

Encouraging travellers to swap their weekends with The Everyday Man It’s never been easier to cast convention aside and jet off for an unusual weekend away somewhere in Europe. So, in the sprit of spontaneity, easyJet is encouraging people to...

Posted by: Creativepool Editorial
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Leaders

Is Shit for Trump great satire or is it just shit?

Like him or loath him, Donald Trump is big news right now. With his extremist right wing views and terrifyingly persuasive rhetoric, the man has carved a path through the American presidential circus with a fire and fury that have even made us Brits...

Posted by: Benjamin Hiorns
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Features

Wogan: Children In Need & Versions of Pudsey

In what has been a rather unsettling start to 2016 in terms of celebrity “news” – with David Bowie and Alan Rickman creating a torrent of outpouring across social media – we couldn’t let the week go by without a nod to Terry Wogan. Upheld...

Posted by: Ashley Morrison
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Leaders

John Lewis puts away the big guns for Christmas

Last year, Sainsbury’s came under a lot of criticism for their World War II-inspired Christmas ad. Some agreed that it was a tear jerker, while others - in spite of the great attention to detail in terms of period costume accuracy and so on -...

Posted by: Ashley Morrison
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Leaders

The Week in Tech

The man with the Bionic eyes In yet another case of reality catching up with science fiction, an elderly man in the UK has had his sight partially restored thanks to a cutting-edge, bionic retinal implant which converts images from a miniature...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: BBDO

Clemenger BBDO Melbourne help young women face their fears Clemenger BBDO have teamed up with feminine health brand Libra to launch a platform that helps young women learn how to deal with the things that hold them back. The campaign will launch...

Posted by: Creativepool Editorial
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Leaders

Paul Rudd replaces Jeff Bridges as the “Voice Of Hyundai”

Comedic actor Paul Rudd, who is perhaps best known for his roles in comedy hits such as Anchorman, I Love You, Man and This Is 40, and is currently filming a role as the superhero Ant Man in the Marvel film of the same name, has been named as the new...

Posted by: Benjamin Hiorns
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Leaders

TBWA's “Misunderstood” ad wins Emmy for Apple

“Misunderstood,” the Christmas themed ad that TBWA released over the holiday season last year, was recently named “Most Outstanding Commercial” at the Creative Arts Emmys on Saturday (the 16th). The ad, which was put together...

Posted by: Benjamin Hiorns
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Inspiration

The top ten business card designs

From the most intricate folding cardboard and metal cards to contact details printed on balloons, the humble business card has developed into an art form in itself. With different cards out there trying to stand out and grab your attention more so...

Posted by: Creativepool
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Features

WCRS Creative Director. Get to know Billy Faithfull.

What's the story behind you joining WCRS? Ross Neil and I got our break at HHCL in the last days of a truly great and innovative agency. A collection of original people who didn't quite fit in elsewhere in the industry. We’ve always been...

Posted by: House 337
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Leaders

Unlucky for some. How 2013 let me down.

For all its joys and thrills, fun and frolics, 2013 still managed to deposit a substantial quantity of manure into our desperate existence. So, as 2014 crashes unbidden into our lives, let us exorcise the demons which threatened to engulf us this...

Posted by: Magnus Shaw
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Features

Top 20 most pointless apps

by Jessica Hazel. The ways in which certain human beings decide to waste their lives away never ceases to amaze and appall me. The age of smart phones and no-so-smart apps for their not-so-smart users has opened up a doorway into a universe of...

Posted by: Creativepool
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Features

Is necessity really the mother of invention?

by Ashley Morrison. I wouldn't say I'm a gadget freak by any stretch of the imagination, but I do like some techie stuff that usefully enhances my life while being fun to play with. I spent an inordinate amount of time choosing my latest mobile - a...

Posted by: Creativepool

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