Leaders
Grey London - McVities
In a new purpose-led campaign created by Grey London, McVitie’s shows how the simple act of sharing a biscuit has the power to bring people together. Using a modern day fable of characters who feel disconnected, the spot...
Posted by: Creativepool Editorial
Leaders
The smartphone-enabled home fertility test
A new sperm testing device allows men to check on their reproductive health without having to go to the doctor. The Yo Sperm Test, developed by Medical Electronic Systems (MES), works through a smartphone...
Posted by: Creativepool Editorial
Leaders
Real-life Iron Man sets world speed record
Richard Browning set a Guinness World Record this week for the fastest speed in a body-controlled jet engine power suit. The founder and chief test pilot of British tech company Gravity Industries reached a...
Posted by: Creativepool Editorial
Leaders
Taylor Herring - Thorpe Park
Taylor Herring has subverted conventional out of home advertising by anchoring the living dead to an ad installation in East London and making commuters wish they were tucked up safely at home. This bizarre experiential...
Posted by: Creativepool Editorial
Leaders
VCCP - Cadbury Twirl
Cadbury has unveiled a new £3million marketing campaign around its number one singles bar, Cadbury Twirl. The campaign by VCCP, represents a completely new direction for the brand, it aims to build a more emotional...
Posted by: Creativepool Editorial
Leaders
Soul - Wightlink
Soul has been appointed by the ferry travel company Wightlink, one of the UK’s largest domestic ferry operators, to establish the firm as the preferred choice for trips between the Isle of Wight and the mainland. The agency...
Posted by: Creativepool Editorial