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Displaying 289 - 324 of 403 results

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Leaders

Top 10 Account Wins of the Week

Solve - V Foundation for Cancer Research Following a national agency search and competitive review, Solve has been awarded the account for The V Foundation for Cancer Research. Based in Cary, NC, The V Foundation for Cancer Research was founded in...

Posted by: Creativepool Editorial
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Leaders

Awards Alerts: Cannes Juries, The Markies, & the new Straight 8 Shootout

Cannes Lions announces Lions Entertainment Juries Lions Entertainment, the new specialist event dedicated to unskippable creativity at the Cannes Lions International Festival of Creativity, has announced the jury members for the Entertainment Lions...

Posted by: Creativepool Editorial
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Leaders

Max Factor & Blippar unveil their first steps in interactive retail

Blippar; the “Visual discovery app,” which relies heavily on augmented reality, and Max Factor have revolutionised the world of cosmetics and the retail sector with an ambitious new execution. Now every Max Factor product is essentially...

Posted by: Creativepool Editorial
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Leaders

Top 10 Account Wins of the Week

Possible - Specsavers Specsavers has appointed Possible, the WPP digital creative agency, to handle digital service design. The agency pitched for the account in March, with the work previously handled by Biglight. Recently iProspect won Specsavers'...

Posted by: Creativepool Editorial
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Leaders

adam&eveDDB and Waitrose attach a GoPro to a cow

Waitrose is launching an innovative new brand campaign featuring live footage from its farms, in an industry first, by attaching webcams to farm animals. The campaign, created by adam&eveDDB and Manning Gottlieb OMD, uses a selection of Go Pro and Go...

Posted by: Creativepool Editorial
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Leaders

ANDY Awards 2016: The Big Winners

The 2016 International ANDY Awards took place in New York on Tuesday night, April 12th, and we have the lowdown on all the big winners, who were recognised at the prestigious awards for their bravery and creativity in the advertising and marketing...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Gravity Road - Mikado Office Workers go WILD With Mikado First off, we have a new TV, VOD and social media campaign that has been created by Gravity Road for Mondelēz International biscuit brand, Mikado, and is the first for the brand to be...

Posted by: Benjamin Hiorns
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Leaders

Top 5 Ads of the Week

Adam & Eve/DDB - Lloyds Bank For Your Next Step Lloyds Bank has launched a new brand campaign, its first since moving the account to adam&eveDDB in 2015. The new campaign introduces the “For Your Next Step” strap line, whilst also...

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: DDB Worldwide

DDB Stockholm turn McDonald's Happy Meals in VR experiences! Happy Goggles To celebrate the 30th anniversary of the Happy Meal in Sweden, McDonald's has developed the Happy Goggles, an idea developed in collaboration with DDB Stockholm. By...

Posted by: Creativepool Editorial
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Leaders

Cheil Worldwide goes into Retail

Amidst heavily denied rumours that the agency originally set up as Samsung’s in-house shop is to be sold to Publicis, Cheil Worldwide officially announced this morning that it is consolidating its entire global retail resource under a single...

Posted by: Creativepool Editorial
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Leaders

London's first multi-brand furniture and product sample sale

The Sample Sale is an exciting and inspiring new event that will open its doors to discerning and design-conscious shoppers for three days only, from 4 to 6 March 2016. It will be London’s first multi-brand product sample sale, curated by the...

Posted by: The Sample Sale
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Inspiration

The Sweet Spot: Loveable Valentine’s Day Campaigns for 2016

In case you haven’t noticed, Valentine’s Day drops in just two more sleeps. As ever, brands are busy capitalising on all the love in the air to match people to their products. So far we’ve seen a mixed bag of tongue-in-cheek...

Posted by: Michelle Collier
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Leaders

Agency of the Week: VCCP

Encouraging travellers to swap their weekends with The Everyday Man It’s never been easier to cast convention aside and jet off for an unusual weekend away somewhere in Europe. So, in the sprit of spontaneity, easyJet is encouraging people to...

Posted by: Creativepool Editorial
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Leaders

Wieden+Kennedy London paint the town yellow for Arla

Arla unveiled a colourful new TV this week ad as part of a new £7 million campaign to launch Arla Best of Both (BOB); the UK’s first fat-free skimmed milk that aims to match the taste of semi-skimmed. BOB is packaged with a distinctive...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

Crispin Porter + Bogusky – Turkish Airlines Turkish Airlines – Fly to Gotham City With the heavily anticipated Batman v Superman: Dawn of Justice set to launch this Spring, many brands will undoubtedly be clambering to get in on the action....

Posted by: Creativepool Editorial
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Leaders

Agency of the Week: BBDO

BBDO has had quite a week indeed. We've already reported on the global agency network's involvement in a charming new V&A Museum exhibition and its top placings in this year's Gunn Report, but that's just the tip of the iceberg. AMV BBDO unveil...

Posted by: Creativepool Editorial
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Leaders

Fold7 take us shopping in new Carlsberg campaign

Whilst some might have accused Carlsberg of flogging a dead horse with their now iconic “If Carlsberg Did” and “Probably The Best” campaigns, every time the brand has veered away from the format, the public starts to miss them...

Posted by: Benjamin Hiorns
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Leaders

Grey Group acquires ArcTouch mobile design firm

Grey Group has announced the acquisition of ArcTouch; a leading full-service mobile design and development company in the United States. ArcTouch will become a free-standing unit of Grey's Brand Experience Group which also includes Grey Activation...

Posted by: Creativepool Editorial
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Leaders

MullenLowe Group unveils new global corporate identity

Following the formation of MullenLowe Group in May 2015 - from the merger of IPG agencies Mullen in the US with global creative network Lowe and Partners - the network today has unveiled plans for its new global corporate identity. The...

Posted by: Creativepool Editorial
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Leaders

The Latest Highlights & Trends in Tech

Virtual Reality Microsoft shared new details on its ambitious HoloLens device this week, confirming that the battery of its upcoming augmented reality headset will last up to 5.5 hours. During an event in Tel Aviv, Microsoft Technical Evangelist,...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Fingerpaint Marketing Fingerpaint Marketing has hired seasoned executive Bill McEllen to lead its ever-expanding New York office in Saratoga Springs. The news is a major win for the full service creative agency, with McEllen bringing with him over...

Posted by: Creativepool Editorial
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Leaders

Droga5 and Tiger Beer create a crowd-sourced film using beer coasters

To launch the new Tiger White wheat beer in Malaysia, Tiger has put its “It all starts with White” platform to the ultimate test by giving beer drinkers the chance to be part of a major creative production unlike any other in history....

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week

BMF - ALDI Whilst it was once seen as the butt of a not particularly amusing joke, thanks to a significant brand refresh over the last few years, ALDI is now known for everyday groceries, special buys and low prices. However ALDI still isn’t...

Posted by: Creativepool Editorial
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Leaders

GPY&R drive giant Christmas presents across Australia

Christmas is generally all about the big impressions, even if we like to fool ourselves into believing it's all about family and friends. Adland knows this all too well, so in the week leading up to Christmas, while everyone else was busy wrapping...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

The Mars Agency The Mars Agency has begun its 2016 fiscal year with the promotion of Darren Keen from Managing Director, Europe to Chief Executive Officer, Europe. For 43 years the agency has operated under one Global CEO, and the addition of CEO,...

Posted by: Creativepool Editorial
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Leaders

Saatchi London launch new BUY division

Saatchi & Saatchi London has announced the launch of BUY; a new division designed to close the purchase cycle and help clients achieve better sales. The unit will introduce a new set of services including data analytics, mobile online display, CRM...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Taylor James Taylor James has announced the addition of Jason Guerrero as Creative Director, Marie De Leon as Head of Production, and Jacques Tege as Senior Technical Director. All will be based in New York and will report to Taylor James New York...

Posted by: Creativepool Editorial
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Leaders

The Top 5 Ads of the Week

RKCR/Y&R - BBC One In this imaginative new festive ad for BBC One, an unloved sprout rather aptly named Sprout Boy makes friends with a host of BBC stars including Doctor Who, Luther, Mary Berry and Sherlock. The campaign, which includes a TV trail,...

Posted by: Benjamin Hiorns
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Leaders

London shoppers experience the worlds most widely used toilet

Generally speaking, campaigns based around toilets will often utilise pretty broad humour to get the point across, because we all know, toilets (or at least what happens on them) is usually quite funny (come on, admit it). But a sobering new campaign...

Posted by: Creativepool Editorial
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Leaders

The latest highlights & trends in Tech

This device will stop hackers at the front door Start-up company Dojo Labs has created a connected device designed to scan your home and protect against malware, viruses and cyber attacks. The US-based team of security experts and hackers felt that...

Posted by: Creativepool Editorial
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Leaders

The Black Friday Roundup

Black Friday isn't a real thing. At least it wasn't until recently, but in recent years it appears to have become one of the most successful American imports since Breaking Bad. Thankfully the droves of rapid shoppers largely migrated online this...

Posted by: Creativepool Editorial
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Leaders

Top Account Wins of the Week

Leo Burnett India - General Mills Leo Burnett India has won the integrated communication mandate for the entire product portfolio of General Mills in a multi-agency pitch, with most top agencies participating. After Bajaj this is yet another...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

FCB Inferno FCB Inferno has hired Elspeth Lynn to join its creative department. She will start in January, working directly with the agency’s clients, which include BMW, Beiersdorf and Sport England, and report to joint Chief Creative Officers...

Posted by: Creativepool Editorial
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Leaders

Ads of the Week: Christmas Special

BBH London - KFC Nothing says Christmas quite like fried chicken. OK, maybe that's a bit of a stretch, but if there's one time of year where it's socially acceptable to stuff our faces with fast food, then it's surely the November/December Christmas...

Posted by: Benjamin Hiorns
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Leaders

Geometry Global play Pass the Parcel

How many times have you returned home from work only to find that dreaded slip of paper that informs you you'll need to collect a parcel from your local delivery office? It's the very definition of a first world problem, but it's a problem...

Posted by: Creativepool Editorial
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Leaders

Top 5 Ads of the Week: Christmas Special

It's that time of year again when brands start milking our emotional connection to Christmas, so here I'll be looking at a few of the more interesting Christmas-themed ads to debut in recent weeks. I won't be featuring the annual John Lewis spot from...

Posted by: Benjamin Hiorns

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