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Leaders

Because everyone deserves to live Happily Ever After

Happy Ending, a small creative studio based in East London have been helping out a local charity called CoppaFeel! for a little while now. CoppaFeel!’s mission, to raise awareness of early detection of breast cancer, not only an honourable...

Posted by: Happy Ending Agency
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Leaders

Meet the Genius, the gluten free hedgehog

Genius Gluten Free, the number one bakery brand in the free-from category in Britain, has launched a new digital advertising campaign to drive awareness and educate consumers on the physical benefits of a gluten-free diet. It uses three very...

Posted by: Creativepool Editorial
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Leaders

Inside the floating house on the River Thames

Some London commuters were taken by surprise yesterday morning when they spotted a fully functioning house floating down the River Thames. The Floating House stunt was arranged by TBWA\London for Airbnb, the website that allows anyone to rent out...

Posted by: Creativepool Editorial
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Leaders

NASA offer $2.25 million for Space Home designs

Most of us have (at one point or another) dreamed of breaching the horizon and travelling into space, but the sad fact is that the vast majority of us (and that's putting it mildly) will never be able to experience space travel, especially now that...

Posted by: Benjamin Hiorns
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Inspiration

Top 10 best GIF artists of 2015

Recently the Adam Leibsohn, COO of Giphy, gave a talk about the importance of communication through GIFs (well, he would, wouldn’t he). But a partisan opinion aside, the tendency to rely on GIFs to communicate our thoughts and feelings online...

Posted by: Jade French
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Leaders

ADMA announce new 3 day festival

ADMA, the Association for Data-Driven Marketing and Advertising, has announced a brand new three day festival in Australia. The Festival of Marketing, Media, Analytics and Advertising (FOMMA) from August 4-6 at the Sydney Hilton Hotel and The Seymour...

Posted by: Creativepool Editorial
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Workshop

What do you do when you're not feeling creative?

It’s been a heck of a few weeks. Actually, make that a heck of a few months. Why? Because I’ve been revamping my home and it’s taking up every waking hour of my time. It all started off more Kevin McCloud - a la Grand Designs. We...

Posted by: Ashley Morrison
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Leaders

Step inside Wes Anderson's world in the new Prada café

Wes Anderson, who recently took home a brace of awards for the effortlessly wonderful “Grand Budapest Hotel,” is arguably one of the few remaining cinematic auteurs. His films manage to tap into that same space between the innocent wonder...

Posted by: Benjamin Hiorns
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Leaders

UK Election 2015 in advertising

Today (7 May 2015) marks the commencement of the first UK general election in five years, and by necessity, it looks to be perhaps the most closely fought election battle in recent history. With 7 leaders fighting for your vote this time around, it's...

Posted by: Benjamin Hiorns
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Leaders

The Week in Tech

Block the Kardashians A new version of AdBlock was recently announced, which has been built with one purpose in mind; to block out all mentions of the Kardashian family on your internet browser. KardBlock is currently in the beta testing stage, and...

Posted by: Creativepool Editorial
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Inspiration

Learn animation at jelly’s Motion Academy

This May, jelly London will be launching a series of exciting, interactive animation workshops aimed to inspire, educate and motivate the next generation of producers. Motion Academy will take place at jelly's HQ in the heart of Fitzrovia, giving...

Posted by:
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Leaders

Is the Watch posing Apple an insurmountable problem?

If Apple excel at one thing, it's this: convincing us we own the pinnacle in technological achievement, and then replacing it. When we all bought our iPods, we couldn't imagine a day when they'd no longer be desirable, let alone available. Like a...

Posted by: Magnus Shaw
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Leaders

London Fashion Week finds a new home

This week, it was announced that London Fashion Week would be moving from its iconic Somerset House location to the heart of Soho. The British Fashion Council (BFC) have decided to move the event to the Brewer Street Car Park at the centre of the...

Posted by: Creativepool Editorial
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Leaders

Supercharge Your Creative Studio With Team

Managing a creative studio isn’t easy. Studios and agencies who have survived the lean years are now facing the challenge of carefully navigating growth, if they’re to thrive. This improvement in the creative economy is great news, but...

Posted by: Thrive
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Leaders

Burger King helps Koreans get off at the right station

Many Koreans are busy and sleep-deprived. According to one OECD statistic, Koreans’ average sleep time is 7 hours and 49 minutes, the shortest amongst its member state [i]. Another OECD stat confirms Korean’s commute times is the longest...

Posted by: Cheil Worldwide
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Leaders

Carphone Warehouse iD finds a face

Bow & Arrow, the London-based creative growth consultancy, has designed the identity for iD, a new mobile phone network to be launched by the Carphone Warehouse, which has posited itself as the most affordable 4G network. It will operate via the...

Posted by: Creativepool Editorial
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Leaders

Guitar Hero makes a triumphant return

An epic new spot was posted online yesterday giving wannabe rock stars everywhere their first taste of Guitar Hero Live, the first Guitar game to be released in five years and the first for next generation (or is that current generation now?)...

Posted by: Creativepool Editorial
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Leaders

X marks the spot for Dynamo and Fiat

Magic isn't real. But illusion is a powerful tool. The past few years have seen magicians suddenly become cool again, with entertainers such as Derren Brown (despite his protestations, he is a magician in the traditional sense) and Bradford's very...

Posted by: Benjamin Hiorns
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Leaders

Amazon button-down with one-touch ordering

I honestly thought Amazon had already taken the idea of streamlining online ordering as far as it could possibly go with their Express Checkout service. But it transpires I was wrong, as word recently emerged from the states that the online retail...

Posted by: Benjamin Hiorns
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Leaders

The Week in Tech

Apple sell out. Again. A big week for Apple saw the company's mega-hyped Apple Watch sell out of its pre-order stock in a matter of hours. US pre-orders for the device kicked off on Friday morning, and by the afternoon, Apple released a statement...

Posted by: Creativepool Editorial
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Leaders

Publicis London show another side to Homelessness

In an effort to (quite literally) expose another side to homelessness, the Depaul charity has launched a unique new poster campaign for its Nightstop service, which helps in finding emergency accommodation for young homeless people. Nightstop is an...

Posted by: Creativepool Editorial
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Leaders

Detriot studio launches mobile DJ Mothership

I don't understand DJs. Or more accurately, I don't understand the idea of the DJ as a modern-day rockstar. The fact that glorified button-pushers such as David Guetta and Calvin Harris can command hundreds of thousands of pounds to essentially press...

Posted by: Benjamin Hiorns
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Creative Branding: What's It Good For?

A brand is the visual, emotional, rational, and even cultural image that people associate with a product or with a company. Brands are more important at this period in time than any time in the past century. Brands bring together psychology and...

Posted by: Creativepool Editorial
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M&C Saatchi give colour and humour to TfL fares

M&C Saatchi has created a vibrant and distinctive campaign for Transport for London (TfL), designed to equip customers with valuable fares and ticketing knowledge to help them get the most out of using the London transport network. Running across...

Posted by: Pumpkin
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Workshop

Top 5 tips for successful homeworking

I am excited. And worried. And excited again. It’s now officially the afternoon and I’ve done next to no work. Naughty boy. But why? Well, on Tuesday, I acquired a new puppy, and he’s adorable (see above). But here’s the...

Posted by: Ashley Morrison
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Ballin’ On A Budget: Found Art For Inspiration

Found objects can provide great sources of inspiration, from hard-nosed plug men to hairy neckties, artists and designers don’t need to look far for materials to play with. As we see funding cut, art spaces become more competitive and materials...

Posted by: Jade French
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Leaders

Cannes Lions announce innovative speakers

Cannes Lions has announced the first list of speakers for Lions Innovation; the new “Festival within a festival” that will run during the Cannes Lions Festival this year, and focuses on innovative data, technology and ideas in...

Posted by: Creativepool Editorial
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Leaders

The Power Of Crowdsourcing

The Internet is a prime place to gather people together. Sometimes you don’t necessarily need a group of trolls coming together to slam the Yeezy Boost, or unendingly comment on the blue-black-gold-white dress debate. You might wonder why these...

Posted by: Jade French
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Leaders

The Ad Council gets under our skin

A surprisingly moving new campaign from the non-profit Ad Council group has been making some big waves this week. A film shot on Valentine's Day called “Diversity & Inclusion” made its online début on Tuesday and sent the internet into floods of...

Posted by: Creativepool Editorial
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Leaders

MADE gets physical

The online furniture store MADE has made its most ambitious move yet into the physical realm with a new flagship showroom (its largest yet) based in the centre of London. The new store opened on Saturday in Soho on Charing Cross Road, and fills a...

Posted by: Creativepool Editorial
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Inspiration

At last, somebody has created the perfect copywriter's website.

Think back about fifteen years or so, and you'll probably see yourself slowly (very slowly) browsing the internet on your dial-up connection, looking at websites and thinking 'I've gotta get myself one of those'. If you're a designer or art director,...

Posted by: Magnus Shaw
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Leaders

Saatchi invest in the future of art

Saatchi Art recently unveiled the latest edition of their annual Invest in Art series, which features the best work from emerging artists, handpicked by the site's chief curator, Rebecca Wilson. This year, Wilson has selected seven young artists from...

Posted by: Creativepool Editorial
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Leaders

Everything you need to know about Windows 10

As a Mac user (I went Mac and never went back around the tail end of 2006), I honestly had very little interest in Microsoft's Windows 10 event, which took place yesterday (January 21), and I wasn't the only one. The announcement alone left people...

Posted by: Benjamin Hiorns
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Leaders

CES 2015 Roundup

Last week saw the great, the good and anyone else even remotely involved in the world of electronics descending upon the Convention Centre in Las Vegas for the 2015 International Consumer Electronics Show. I already covered a few of the more...

Posted by: Benjamin Hiorns
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Leaders

Virtual Reality evolves at CES 2015

Virtual Reality. The term itself might cause dreaded flashbacks to the early 90's, when many developers were convinced it was the future of home entertainment. With its vague, wonky textures, gigantic, ugly headsets that would give even Hulk Hogan...

Posted by: Benjamin Hiorns
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Leaders

When Stop Motion met 3D Printing

Whilst 3D printing technology is a relatively modern concept, stop motion animation has been around for decades. Who would have thought then, that the two would fit together so effortlessly? Of course, when you look at it logistically, it's obvious...

Posted by: Creativepool Editorial

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