Displaying 73 - 108 of 5012 results
We all like to think we’re making the world a better place. At very least, we’d like to think we’re not actively making it worse. The same is true of a brand. You want your brand to be a positive influence, not only for the sake of...
Posted by: Benjamin Hiorns
With an increasing number of customers flocking online, many brands and advertisers were looking to capitalise on this new digital exodus caused by the pandemic. Except they couldn't. With an over-reliance on automated keyword blocklisting, many...
Posted by: Creativepool Editorial
In case you haven’t noticed, Valentine’s Day drops in just two more sleeps. As ever, brands are busy capitalising on all the love in the air to match people to their products. So far we’ve seen a mixed bag of tongue-in-cheek...
Posted by: Michelle Collier
Miles Davis once described his career by saying “I have to change, It’s like a curse”. This quote depicts the current business battle field better than ever. Across industries, disrupters are reinventing the business landscape. While Uber is...
Posted by: Harry Elonen
Marketers fell over themselves to get involved in pink breast cancer awareness promotions during October, but now it's officially Movember, which means lots of agencies and brands engineering promotions around moustaches to help raise money for men's...
Posted by: Benjamin Hiorns
WCRS has been incredibly busy of late, with a slew of campaigns dropping this weekend and a sizeable new account win. The first TV spot concerns their first work for DIY retail company B&Q since they won the brands account earlier this year,...
Posted by: Benjamin Hiorns
by Magnus Shaw. A couple of years ago an ailing roadside restaurant chain called in a radical TV chef to boost their menu and therefore their revenues. They refurbished some tired looking outlets, hired new people and ran a fairly hefty marketing...
Posted by: Creativepool
Nostalgia is an increasingly powerful tool in world that seems to be getting darker by the day. For advertisers, it offers a unique and compelling way to forge emotional connections with audiences and today, we’re lucky enough to hear from...
Posted by: Creativepool Editorial
In a culture where conversations surrounding mental health are (rightly) gaining momentum and importance, creative minds from various corners of the world have harnessed their talents and brought some light into the darkest corners of our collective...
Posted by: Benjamin Hiorns
This November - just like every November in recent years - the nation waited in anticipation for their favourite Christmas ad to officially usher in the beginning of the festive season. Below, Greg Clark, MD of Sheffield-based creative agency,...
Posted by: Über Agency
The new year is upon us, January is almost over, and chances are you’ve been spending the past few weeks thinking about the next steps in your career. Or perhaps you would like to know how to make your business the best out there for employee...
Posted by: Antonino Lupo
Of course we are in the list. Any creative professional will need some daily inspiration to overcome the occasional roadblock at work. It’s just the way things are - we need to look at art to remain inspired. Whether you are a designer, an...
Posted by: Antonino Lupo
The best and most inspiring brands that made this 2020 more enjoyable. Thinking about the 12 months that just passed, I bet few actually realise how lucky we are to live in the era of brand purpose. With most brands now focused on making a...
Posted by: Antonino Lupo
As the Principal and Chief Communications Officer at The Darnell Works Agency, Roger Darnell is a patreon of creativity and a great supporter of all the authors and artists in the industry. His experience in communications and public relations was...
Posted by: Creativepool Editorial
We are big longtime fans of Design Bridge, even though the team only started entering The Annual in 2020 (and they largely made up for it with great amounts of love!). This year, the team was able to impress our judges across a wide range of...
Posted by: Creativepool Editorial
All the 2021 Christmas campaigns in one place As we all know, there’s no Christmas without a heartwarming, tear-duct-shattering series of lovely Christmas campaigns. Brands and agencies line up every year to release a stream of Christmas ads...
Posted by: Antonino Lupo
Saatchi & Saatchi Sydney had a great run at the 2015 Best of Health Show, which was held this Tuesday (November 24) at the Café de Paris in central London. In this, the 20th year of the awards, which celebrate healthcare advertising, the guests...
Posted by: Creativepool Editorial
Creativepool has been named Best Specialist Job Board at the National Online Recruitment Awards 2021, in a night of celebrations at the Carisbrooke Hall in London. Selected alongside other niche UK job boards, Creativepool was commended as the Best...
Posted by: Creativepool
All the 2020 Christmas campaigns in one place Every year the same story: agencies and brands coming together to release a stream of beautiful Christmas ads for the joy of us all. It has almost become tradition. There’s no Christmas without a...
Posted by: Antonino Lupo
We’re certainly not short of new trends in creativity as we approach the new year. But now more than ever, as the world turns more sustainable by the minute, packaging is here to impress, innovate and surprise both end consumers and...
Posted by: Antonino Lupo
It’s that time of the year! In mid-November, brands usually rush to release their best Christmas ads and capture a precious slice of attention from their target audiences. Due to the shortage crisis, this year was a bit different, but...
Posted by: Antonino Lupo
As we leave November behind at fully embrace the Christmas season, Josh Pearce, Creative Director at Dark Horses, talks us through the festive ads that stood out among the glut of so-so offerings this year. Like looking in the fridge on December...
Posted by: Creativepool Editorial
The Creativepool Annual is all about championing excellence in the creative industries. Now that our stellar lineup of winners for Annual 2021 has been announced, it is time to take a closer look at those companies and professionals who defined...
Posted by: Creativepool Editorial
After releasing the first non-fungible tokens (so-called NFT) the world of cryptocurrency but also art are not the same. It completely changed how we look at pieces of art, collectibles, and many popular culture assets, like investments or memes on...
Posted by: Creativepool Partner
Whether we’re speaking about our economy or the reputation of a brand, there’s no denying that 2020 has been a year littered with crises here and there. We've seen different kinds of responses here and there, and if you are a brand, you...
Posted by: Antonino Lupo
Accessibility is often the lens through which people consider inclusive design. But the best brands understand that inclusive design is a much broader concept that embraces how they can connect as many people as possible through innovation. Of...
Posted by: Creativepool Editorial
I know, I know - it's February already. Where did the first month of the year go? Most likely, in loads of planning for the year to come, and a healthy amount of procrastination too. As usual, the New Year came with its usual amount of hopeful...
Posted by: Antonino Lupo
2015 has been fierce. Creativity has been challenged by new realities, new mediums, new conversations, and a new Internet of Things. If you're an individual or agency that has your finger on this pulse then we would like to recognise you as...
Posted by: Creativepool
A Radio Times survey recently revealed that two-thirds of people had watched one of their favourite shows again during lockdown, with 43% saying they did so to comfort themselves. Nostalgic videos set to a backing track of Simple Plan’s...
Posted by: Creativepool Editorial
It’s been a full week now since the dust settled on the 2023 Cannes Lions and only time will tell if any of this year’s Grand Prix winners stand the test of time and earn their wings as legitimate “all timers.” Given that...
Posted by: Benjamin Hiorns
As you can probably imagine, news from adland is scarce indeed at this time of year, so instead of looking forward, we're looking back just one more time here on the glory year that was 2015. Bestadsontv, the website that showcases the best in global...
Posted by: Creativepool Editorial
Creativepool has been named Best Specialist Job Board at the 15th Annual NORA Awards. At the 14th Annual NORA Awards last year, we were named the winner of the Best Innovation in Online Recruitment Award with LinkedIn. The awards ceremony for the...
Posted by: Creativepool
Working Mother magazine has recently unveiled their “Best Companies for Multicultural Women” for 2014. This is a great honour, which recognises and celebrates the 25 corporations based in the U.S. that utilise the best practices in hiring...
Posted by: Benjamin Hiorns
During 2011 we discovered some unbelievably cool and useful sites and apps and shared the best we found in our fortnightly newsletters. Here we have condensed these into an even more exclusive list of the forty coolest sites, tools and apps of the...
Posted by: Creativepool
Interbrand, the world's leading brand consultancy, has launched its 2023 Breakthrough Brands report which names the top 30 innovative brands that are emerging to disrupt the global landscape. The report includes OpenAI, the company behind ChatGPT,...
Posted by: Creativepool Editorial
December is a bit like the Valentine’s Day of freelancing - a chance to show appreciation to your significant clients for everything they’ve done for you since you first met. This may involve sending freelance holiday cards, gifts and...
Posted by: Antonino Lupo