Displaying 37 - 72 of 2420 results
In the rapidly evolving landscape of digital marketing, a new study by Picnic, in collaboration with YouGov, has brought to light a critical aspect often overlooked in advertising strategies: the user experience. This research, encompassing a broad...
Posted by: Benjamin Hiorns
All entrepreneurs, more or less local business owners and young startup creators want to understand how to do corporate social media marketing. Because thanks to this combination of ideas, contents, strategies and interactions you can obtain concrete...
Posted by: Si3 Digital
There are lots of reasons to go freelance. You get to “be your own boss” and carve your own path in the world. Take days off whenever you feel like it and cherrypick your clients as and when it suits you. And you don’t have to...
Posted by: Benjamin Hiorns
Virtually every advertiser and marketer working with online campaigns is affected by ad fraud, in one form or another. And yet, most advertisers will think that ad fraud does not affect them at all. There are a number of dangerous misconceptions...
Posted by: Creativepool Editorial
This week, Michael Bloomberg called time on his attempt to win the Democratic nomination to run against President Trump. The New York billionaire laid out roughly $550 million in just over three months of campaigning. Bloomberg spent a mind-boggling...
Posted by: JSR Content
Don’t you just hate it when they take something pure, and put sponsored ads all over it? Not that Instagram is the purest social media platform; it has been co-opted readily by A-List celebrities who just want to rebel against Anna...
Posted by: Jade French
Virgin Trains on the east coast is launching an innovative data-driven, dynamic Digital Out-of-Home (DOOH) campaign aimed at car drivers to remind them that there is a stress free, fast, viable alternative. The reactive campaign automates messages...
Posted by: Creativepool Editorial
Virgin Trains are going full steam ahead with a risqué campaign created by TMW Unlimited that will encourage the public to trade the inconveniences of domestic air travel (check-in, luggage allowance, landing far from city centres) and road use...
Posted by: Creativepool Editorial
It's been announced that Rainey Kelly Campbell Roalfe/Y&R, the full service integrated creative agency of choice for the Great Britain tourism board campaign, has won the account of yet another esteemed British institution. The agency won the brief...
Posted by: Benjamin Hiorns
Fitbit for your face Dubbed “Level,” these smart glasses from VSP contain a magnetometer, an accelerometer and a gyroscope. Compactly located inside the left temple, these technological features track your steps, calories burned,...
Posted by: Creativepool Editorial
DDB Hong Kong's app lets users craft jewellery with their heartbeat DDB Group Hong Kong is turning heart rate data, a mainstay of fitness analytics apps, into an opportunity to create a personalised gift that is quite literally from the heart....
Posted by: Creativepool Editorial
Vlad, history’s most improbable vampire, returns for his latest jaunt with Virgin Games. This time he’s turning everyday situations into fun social games, starting with a car park #CarParkPoker, a live-streamed game that people can engage with...
Posted by: VCCP
Above is a photograph by Steven Meisel. For many years, in my head, this was also the front cover of Madonna’s second LP, ‘Like A Virgin’. If your memory is better than mine, you’ll already know it’s the image which...
Posted by: Magnus Shaw
Virgin Atlantic/Aviation American Gin - Announcement Virgin Atlantic founder Sir Richard Branson and Deadpool actor Ryan Reynolds have teamed up to promote the fact that the former’s planes will soon serve the latter’s gin. However, the...
Posted by: Creativepool
As part of our "Five Minutes with..." series, meet Michael Stephens. Tell us what you do for a living? I joined Virgin Atlantic in January 2018 as Head of Creative and Design. What does that involve? I head up the talented internal creative and...
Posted by: Heather Deacon
Virgin Holidays has responded to a spoof ad by the mobile operator, Three, who launched a campaign by Wieden + Kennedy earlier this month, which berated people who shared their holiday snaps on social media networks, based around the #holidayspam...
Posted by: Benjamin Hiorns
Vodafone is set to take on Virgin and Sky, using its business fibre network and BT Openreach infrastructure. The announcement follows a period of significant growth for the telecoms company, who nudged up their full-year core earnings forecast to...
Posted by: Benjamin Hiorns
Reports have been leaking in over the weekend that Liberty Global, the owners of Virgin Media, are looking at placing a takeover bid for ITV. The telecommunications and television company owned by billionaire John Malone has reportedly been...
Posted by: Benjamin Hiorns
It's been a busy old week for the #BR2016 team! We have lots of very cool announcements surrounding the UK's best Tech Summit: 1- We are thrilled to announce that one of the UK's most iconic entrepreneur brands - Virgin Media is confirmed as #BR2016...
Posted by: Business Rocks
Tunbridge Wells based creative design agency ifour are celebrating today as client Fourex reaches the final and wins in the ‘New Things’ category of Richard Branson’s Pitch to Rich 2015 campaign. ifour were appointed by the duo...
Posted by: ifour
As things currently stand, wealthy business men are far more likely to face a mob brandishing flaming torches than the accolade 'national treasure'. Even Alan Sugar is, at best, a rather grouchy figure of fun. But if there's one glaring exception,...
Posted by: Creativepool
Surely Nick Carson has seen quite a lot in his many years as a Content Strategist and Copywriter. But all of his freelance and creative experience couldn't possibly prepare him for what 2020 had in store - a global pandemic that put a halt to a...
Posted by: Creativepool Editorial
Media Agency Group - Crystal Maze Live Media Agency Group (MAG) has been appointed to deliver a 12-month multimedia plan to build and drive ticket sales for the Manchester and London Crystal Maze Live Experience, after a competitive pitch. MAG...
Posted by: Creativepool Editorial
Digitas Lbi/Samsung Europe Samsung Europe has appointed global marketing and technology agency DigitasLBi as its European digital content partner agency. The appointment follows a competitive pitch against a shortlist of PR, content and digital...
Posted by: Creativepool Editorial
The Gate - Gay Times Magazine The Gate London has created “The Flag We Shouldn’t Be Proud Of” for Gay Times Magazine and Switchboard to raise awareness of LGBTQ+ youth suicide ahead of World Suicide Prevention Day on the 10th...
Posted by: Creativepool Editorial
RKCY/Y&R - M&S Food RKCR/Y&R is launching the latest instalment of its award-winning M&S Food campaign with an ad that showcases the “Taste Asia” range. The TV campaign, which will be supported by press, OOH and digital activity,...
Posted by: Benjamin Hiorns
Johnson Banks - Mozilla Mozilla has unveiled its new branding as a logo incorporating the “://” code used in internet urls, the result of an open-source redesign project completed with the public’s feedback. The final design was...
Posted by: Creativepool Editorial
Mother - MoneySuperMarket MoneySuperMarket is back on our TV screens this week, as two Sindy dolls save money on their household bills and break out of “Sindyville,” in a humorous homage to “Thelma & Louise.” The 60-second...
Posted by: Creativepool Editorial
Y&R London - BBC Sport Winter Olympics Y&R London has created the latest campaign for BBC Sport to launch the 2018 Winter Olympics. Known as “The Fearless are Here,” the ad broke on the evening of Saturday 20th January and will continue...
Posted by: Creativepool Editorial
BMF - ALDI Whilst it was once seen as the butt of a not particularly amusing joke, thanks to a significant brand refresh over the last few years, ALDI is now known for everyday groceries, special buys and low prices. However ALDI still isn’t...
Posted by: Creativepool Editorial
There are countless merits in growing up with technological advancement. One of them is having the skills to carry out complex tasks in hours, rather than days. But it also means that sometimes you lose touch with nature. Toby Tinsley loves nature...
Posted by: Creativepool Editorial
Spring - East of England Southwold-based studio Spring has designed a tourism brand and campaign for the East of England, which aims to highlight the region’s “exceptional cultural offering.” Look Sideways: East was originally...
Posted by: Creativepool Editorial
Pablo - MQ Having launched on the 16th January, the “We Swear” campaign from mental health research charity MQ is calling time on the unacceptable lack of progress in tackling young people’s mental health. New figures from the...
Posted by: Creativepool Editorial
Isobar re-connect families in Japan Isobar have really hit for the heartstrings with their latest campaign for MetLife Insurance in Japan. Based on the idea that “Insurance deepens family bonds,” the “My Dearest Dad and Mom”...
Posted by: Benjamin Hiorns
Iv'e been a semi-professional musician for over a decade now, but have yet to trash a hotel room, snort drugs from a stripper's behind or destroy a television in a fit of adrenaline fuelled madness. So basically, the movies lied to me. Of course,...
Posted by: Benjamin Hiorns
Wieden+Kennedy - Bud Light The Bud Light Party is Coming American football confuses me. Quite honestly I just find the whole garish spectacle to be a little too much for my fragile British constitution to handle, so when it comes to The Super Bowl,...
Posted by: Benjamin Hiorns
