WCRS – First TransPennine Express
First TransPennine Express, a UK train operating company which services the major cities of Northern England as well as Scotland, has just appointed WCRS as its creative agency following a competitive four-way pitch against undisclosed agencies. FirstGroup ran the pitch process directly. Subsequently all advertising work for TPE will be carried out by WCRS based out of Engine’s offices in London and Manchester. The pitch follows the award of the TransPennine Franchise to FirstGroup. WCRS will be delivering all advertising and campaign work for
