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For Leaders and Learners
The creative industry’s connection to inspirational, educational and thought-provoking content.
Read the revolution
creativepool.com/weareamplify
Inspiration
Workshop
Leaders
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What Makes a Great Affordable Ad Campaign?
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Global creative calendar: October 2026
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Cor blimey David!
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Show me yours. Why the new Creativepool will benefit copywriters.
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Trigger happy TV. Can advertising make a difference to America's gun laws?
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Crayon Creatures. Realise your children's wildest imaginings in 3D
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The hardest word. Has 'sorry' lost all meaning?
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Designers - Do you have the courage to show hand drawn concepts?
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Toy Story remade
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Why celebrating the demise of HMV is barking.
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The 'write' idea.
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Sorry, you're too creative.
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CP Loves...David Bowie - The Man Who Sold The World.
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CP Loves...The wonderful work of Christopher Boffoli.
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Are creative people undervalued?
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Without comparison. Why it's time Go Compare re-thought its advertising.
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5 minutes with... Stuart Wilson, JWT London
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#Trends. Cam-whoring
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The challenge facing Facebook in 2013.
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What will happen in advertising in 2013?
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The shape of things to come. Highly (in)accurate predictions for 2013.
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Santa Claus - what the science says.
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Best of the web
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A freelance copywriter's letter to Santa.
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Distracted?
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5 minutes with... Simon Attwater, LBi London
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Staying alive. Is the British Heart Foundation campaign the best charity ad ever?
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Can blogs change an opinion?
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Beware of the dog. Is WKD's Christmas campaign really unacceptable?
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CP Loves...Nemesis Pictures
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Remember my name. Why aren't there more famous copywriters?
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Do you love what you do?
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Stuart Wilson, Creative Director at JWT London
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Benjamin Anthonisz
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