For Leaders and Learners

The creative industry’s connection to inspirational, educational and thought-provoking content.

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Leaders

Digital Innovation Agency of the Year 2013: SapientNitro

Published 18/12/2013 by Campaign Magazine In a year when the importance of crea­tivity and innovation in digital rose further, SapientNitro stood ahead of its peers. And SapientNitro’s creativity extends to trying to make the world a...

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Leaders

Are we failing all this technology?

When the dreadful story of the mysterious disappearance of Flight MH370 dawned on the world, it was notable how many people pontificated ‘Surely all those satellites and things can track a plane anywhere.’ Some hotheads even went as far...

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Industry

The House of Peroni

Art, food, shoes, fashion, beer, handbags, ice cream and pizza - no one does the finer things in life quite like the Italians. Next month, 64 Lincoln's fields in Holburn will be awash with Italian style and culture all with a retro twist. The best of...

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Leaders

"Content is crap". Does ITV's Simon Daglish have a point?

Last week saw Sir John Heggarty proclaiming most modern advertising to be sh*t. Perhaps there's something in the bracing Spring air, because this week ITV's commercial boss Simon Daglish has warned brands that '90% of content is crap'. Some livewires...

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Leaders

WPP announce a 6% rise in sales over the first two months of 2014

WPP, the largest advertising company in the world, have recently announced an increase in revenue of more than 6% in just the first two months of the year, thanks to improved business in both western Europe and the U.S. According to CEO Sir Martin...

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Leaders

The rise and rise of the no-makeup selfie

For the past week, Facebook has been awash with no make-up selfies. You will now be looking at your colleagues, friends, bosses maybe even girlfriends, with new eyes, knowing now exactly how everyone looks first thing in the morning, albeit via the...

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Leaders

JWT names Stefano Zunino as new Latin American CEO

JWT, arguably the world's best-known marketing communications brand, has recently appointed a new CEO for their Latin American operations and has, in the same breath, added Brazil back into the mix after keeping it separate from the rest of the...

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Inspiration

The Flying Spaghetti Monster and the nature of belief

In the UK, we have the odd instance of a fringe school pressing for the right to teach archaic or arcane ideas to children. This is usually the desire to include creationism, or other religious notions, in their science classes. In the USA it's a...

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Features

Im a expret and a gruu. It says so on my websight.

If you’re anything like me, you’ll belong to quite a lot of LinkedIn groups that are relevant to your area of work. For me, a lot of these are copywriting-specific groups, but I also belong to others to do with subjects like SEO, social...

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Leaders

Foster + Partners exhibition to open in Bangkok

‘Foster + Partners: The Art of Architecture’ will be staged at the Bangkok Art and Culture Centre (BACC) from 4 April to 29 June 2014. The touring exhibition is the first survey of the practice’s work in Thailand and follows...

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Leaders

DigitasLBi announce a major promotion and a fresh hire

DigitasLBi had two major announcements to make yesterday, both coming at a time when the agency is striving to transform its clients brands for the digital age. The first came in the form of David Carr, who has been appointed as the new strategy...