. . .

About me

Art Director | Creative Director | Brand Design Leader | AI Creative Strategist.

I help brands and creative teams transform business objectives into faster, smarter campaigns, brand systems and creative processes through creativity, strategy and generative AI.

For over 25 years, I have helped agencies, major brands and companies turn business objectives into ideas that build brands, make an impact and drive sales.

I have worked as a Creative Director, Senior Art Director and creative consultant for international agencies, in-house teams and clients across a wide range of sectors, leading projects in branding, advertising, retail, packaging, communications and production from strategy through to execution.

My approach combines three disciplines that rarely coexist in a single role:
- Creative direction with business acumen.
- In-depth knowledge of print and digital production.
- Integration of Generative AI and Prompt Engineering to transform the way creative teams work.

I do not see AI as a substitute for creativity, but rather as a tool to eliminate friction, accelerate ideation, improve quality and free up time to think more effectively.

Throughout my career, I have worked with agencies such as Dentsu, VML, Jellyfish, Geometry Global and Ogilvy, as well as leading projects for major companies such as El Corte Inglés and running my own creative studio since 1998. My work has been recognised by Creativepool, which has included me for six consecutive years amongst the Top 25 Most Influential & Inspiring Art Directors Worldwide.

Today, I am keen to collaborate with organisations that want to build better brands, modernise their creative processes and harness artificial intelligence without compromising on judgement, brand culture or creative excellence.

See full profile details

Following

Scott Williams

Graphic Designer

United Kingdom

Connect

View profile
Lydia Teebay

Art Director, Luna Design House

United Kingdom

Connect

View profile
Mirko Pulvirenti

Web Designer & Developer | Social Media Content Editor & Community Manager, Ortigia Film Festival

Italy

Connect

View profile
Ayo

Creative Content Management, Ayo Banton Digital

United Kingdom

Connect

View profile
Savile Row Company

United Kingdom

Follow

View profile
Kevin

Industrial Designer, Kiwi & Pom

United Kingdom

Connect

View profile
Harry Pine

Graphic Designer

United Kingdom

Connect

View profile
ESA FILMS

United Kingdom

Follow

View profile
Carlo Stancanelli

Ceo, CarloStancanelli - AddumaThink

Italy

Connect

View profile
Tamlin Taylor

Graphic Designer, Freelance

United Kingdom

Connect

View profile
Fran Fernández

Head of Digital, GROW

Spain

Connect

View profile
Andy Rhodes

Freelance Senior Designer, Self-Employed

United Kingdom

Connect

View profile
Megan Heinl

Creative Director

United Kingdom

Connect

View profile
Morten Nielsen

Senior Graphics UX Consultatnt, Orsted

Denmark

Connect

View profile
Paul

Founder, Incredipaul

Switzerland

Connect

View profile
mavis creative digital recruitment agency

United Kingdom

Follow

View profile
Mikkel Olesen

Client Director, Creuna

Denmark

Connect

View profile
LIZA VETA LIMITED

United Kingdom

Follow

View profile
Laya Varadhan

Product Designer

India

Connect

View profile
Candice-Joelle Wordley

Director & Photographer, Candice joelle Photography

United Kingdom

Connect

View profile

« First ‹ Prev

Next ›Last »

OOPS - LOOKS LIKE YOU HAVE JAVASCRIPT OFF. THIS SITE WON'T WORK WITHOUT IT.
NEED HELP IN TURNING IT ON? YOU CAN FIND INSTRUCTIONS HERE FOR YOUR BROWSER.