. . .

About me

Art Director | Creative Director | Brand Design Leader | AI Creative Strategist.

I help brands and creative teams transform business objectives into faster, smarter campaigns, brand systems and creative processes through creativity, strategy and generative AI.

For over 25 years, I have helped agencies, major brands and companies turn business objectives into ideas that build brands, make an impact and drive sales.

I have worked as a Creative Director, Senior Art Director and creative consultant for international agencies, in-house teams and clients across a wide range of sectors, leading projects in branding, advertising, retail, packaging, communications and production from strategy through to execution.

My approach combines three disciplines that rarely coexist in a single role:
- Creative direction with business acumen.
- In-depth knowledge of print and digital production.
- Integration of Generative AI and Prompt Engineering to transform the way creative teams work.

I do not see AI as a substitute for creativity, but rather as a tool to eliminate friction, accelerate ideation, improve quality and free up time to think more effectively.

Throughout my career, I have worked with agencies such as Dentsu, VML, Jellyfish, Geometry Global and Ogilvy, as well as leading projects for major companies such as El Corte Inglés and running my own creative studio since 1998. My work has been recognised by Creativepool, which has included me for six consecutive years amongst the Top 25 Most Influential & Inspiring Art Directors Worldwide.

Today, I am keen to collaborate with organisations that want to build better brands, modernise their creative processes and harness artificial intelligence without compromising on judgement, brand culture or creative excellence.

See full profile details

Following

Another Film Company

United Kingdom

Follow

View profile
Funda Topaloglu

Motion Graphics Designer, Freelancer

United Kingdom

Connect

View profile
G3 Creative Solutions

United Kingdom

Follow

View profile
Ivo Martinovic

Creative Director

Serbia (Republic of)

Connect

View profile
Francois Johnson

Graphic designer

United Kingdom

Connect

View profile
Chelsea

Freelance Illustrator, Philosoficate LLC

United States

Connect

View profile
The Walt Disney Company

United Kingdom

Follow

View profile
Meyrick John B. Lovell

Freelance Designer, Balino Lovell Creatives

United Kingdom

Connect

View profile
Yasin Haffar

Digital Manager

United Kingdom

Connect

View profile
Jade Marling

Junior Graphic Designer

United Kingdom

Connect

View profile
Sasita Samarnpharb

Freelance Illustrator

Thailand

Connect

View profile
Stephen Marck

Graphic Designer, Self- Employed

United Kingdom

Connect

View profile
Crazy3Dstudio Kate

2D animation, Crazy3Dstudio

Kazakhstan

Connect

View profile
Three Wise Monkeys

United Kingdom

Follow

View profile
Inga Sleinere

UX/UI Designer, Expend

United Kingdom

Connect

View profile
Sarah Gullen

Freelance Graphic Designer

United Kingdom

Connect

View profile
Richie Parsons

Creative Director

United Kingdom

Connect

View profile
Vrender

United States

Follow

View profile
Sarah Fretwell

Marketing & Design Executive, techUK

United Kingdom

Connect

View profile
Carl Uminski

Co-founder & COO, Somo

United Kingdom

Connect

View profile

« First ‹ Prev

Next ›Last »

OOPS - LOOKS LIKE YOU HAVE JAVASCRIPT OFF. THIS SITE WON'T WORK WITHOUT IT.
NEED HELP IN TURNING IT ON? YOU CAN FIND INSTRUCTIONS HERE FOR YOUR BROWSER.