. . .

About me

Art Director | Creative Director | Brand Design Leader | AI Creative Strategist.

I help brands and creative teams transform business objectives into faster, smarter campaigns, brand systems and creative processes through creativity, strategy and generative AI.

For over 25 years, I have helped agencies, major brands and companies turn business objectives into ideas that build brands, make an impact and drive sales.

I have worked as a Creative Director, Senior Art Director and creative consultant for international agencies, in-house teams and clients across a wide range of sectors, leading projects in branding, advertising, retail, packaging, communications and production from strategy through to execution.

My approach combines three disciplines that rarely coexist in a single role:
- Creative direction with business acumen.
- In-depth knowledge of print and digital production.
- Integration of Generative AI and Prompt Engineering to transform the way creative teams work.

I do not see AI as a substitute for creativity, but rather as a tool to eliminate friction, accelerate ideation, improve quality and free up time to think more effectively.

Throughout my career, I have worked with agencies such as Dentsu, VML, Jellyfish, Geometry Global and Ogilvy, as well as leading projects for major companies such as El Corte Inglés and running my own creative studio since 1998. My work has been recognised by Creativepool, which has included me for six consecutive years amongst the Top 25 Most Influential & Inspiring Art Directors Worldwide.

Today, I am keen to collaborate with organisations that want to build better brands, modernise their creative processes and harness artificial intelligence without compromising on judgement, brand culture or creative excellence.

See full profile details

Following

Krysten Newby

Graphic Designer/Illustrator, Krys10 Design

United Kingdom

Connect

View profile
Federico Marchesi

Graphic Designer & 3D Sculptor/texture artist

United Kingdom

Connect

View profile
Rosie Clarke

Creative Director/Photographer, Happy Hour Cocktail Candles

United Kingdom

Connect

View profile
Carlos Eduardo Andrekowisk Filho

Copywriter

Brazil

Connect

View profile
Walter Wellborn

Looking for New Opportunities, Constulantwell

United States

Connect

View profile
Rocío Ma Rtínez

Interior Designer

United Kingdom

Connect

View profile
Joanne

Freelance Artworker, FREELANCE

United Kingdom

Connect

View profile
Micah Faime Stewart

Graphic Designer

United Kingdom

Connect

View profile
SHAUN MICHAEL RAFFERTY

United Kingdom

Connect

View profile
David Cuesta

Creative

United Kingdom

Connect

View profile
Sara Pettersson

Web Designer

United Kingdom

Connect

View profile
Thomas Bull

Artworker

United Kingdom

Connect

View profile
Joanna Krause

Photographer

United Kingdom

Connect

View profile
David Wilson

Graphic Designer

United Kingdom

Connect

View profile
Arman Akinci

Art Director

United Kingdom

Connect

View profile
2

Adobe

United States

Follow

View profile
Francois ARNAUD

Head of art, 501 Entertainment

United Kingdom

Connect

View profile
Clara

Senior Product / UX Designer, Code And Theory

United Kingdom

Connect

View profile
Imran Rahman

Digital Designer

United Kingdom

Connect

View profile
Steven

Creative

United Kingdom

Connect

View profile

« First ‹ Prev

Next ›Last »

OOPS - LOOKS LIKE YOU HAVE JAVASCRIPT OFF. THIS SITE WON'T WORK WITHOUT IT.
NEED HELP IN TURNING IT ON? YOU CAN FIND INSTRUCTIONS HERE FOR YOUR BROWSER.