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About me

Social Media lead on the channels for Virgin and Virgin Red, responsible for social strategy, planning, and execution for paid and organic assets across Twitter, Instagram, Facebook, and LinkedIn. Responsible for the paid social media strategy, execution and optimisation across Virgin, Virgin Unite, Richard Branson and Holly Branson. I also oversee the social media strategy and content creation for Virgin Trains Ticketing.

I am an energetic comms professional with experience working both in-house and agency side for global brands across the Travel, FMCG and Entertainment sectors. Proven track record of building brand equity and profitability through industry-leading, creative, and data-driven social media strategies. Entrepreneurial and values-led leader, highly adept at working across global matrix structures, influencing c-suite executives, and coaching my own team to superior levels of performance.

I have been awarded a Master of Arts from Birkbeck, University of London, in Digital Media Culture; demonstrating my expertise and knowledge in mobile-first creative and digital strategy, and a first class bachelors degree from Lancaster University in Marketing and Advertising.

Details

ContractPerm, Freelance

LocationLondon: United Kingdom

Working locationsLondon: United Kingdom

Skill LevelMiddleweight, Senior

Tagged Job TitlesSocial Media Manager

Achievements

See all achievements

Recommendations

Currently No Recommendations

Skills

Content Management, Copywriting, Editing, Management, Photo Editing, Photoshop, Social Media

Sector Experience

Social Network / Community, Travel & Leisure

Awards

Cannes Lions - Grand Prix, The Drum Award

CV / Resume

Victoria's CV/Resume

Activity

Connections0

Followers26

Following0

Likes0

Creativepool member since 26 June 2023

Victoria's work

Saying Yes! in New York City

Virgin Trains Ticketing Chief Points Inspector

Social media strategy

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