Displaying 1 - 36 of 99 results
Impero Nothing strikes fear into the heart of London commuter like the prospect of another tube strike, and last Thursday (August 6) the darkness descended once again, sending the city into mild spasms of chaos! However, if there's one thing...
Posted by: Benjamin Hiorns
Affinity – Panasonic/Birch & White/Johnson & Johnson Tech driven advertising and media agency Affinity has won a trio of high profile clients as it continues to enjoy sustained growth. The Sydney-headquartered independent agency has been...
Posted by: Creativepool Editorial
Just under a month after being appointed as the agency of record for The Mayor's Fund for London, Geometry Global London sent their employees out on the streets last week as part of the ambitious “Penny for London” scheme, which is...
Posted by: Creativepool Editorial
Still struggling to order a takeaway from your smartphone? Well, get ready for a new wave of curated food platforms that promise to redefine our relationship with eating-in. Delivery-only restaurants are here, and zero-cost delivery by self-driving...
Posted by: Kate Lewin
WCRS - Sky Mobile Sky Mobile launches their new creative platform, “Hello Possible” created by WCRS. The award-winning film director Nicolai Fuglsig brings to life the magic of possibilities in a TV launch ad featuring British actress...
Posted by: Creativepool Editorial
Penny Verbe defines herself as a "Hacienda girl through and through," a hardworking woman born and raised in a working class background, who learned the value of hard work really early on in life. There are few things that can teach you how to...
Posted by: Creativepool Editorial
It is a widely known fact that big clients do things differently. The largest organisations in the modern brandscape will have millions of dollars to spend in marketing budget, but they obviously won’t be keen on spending them all in a risky...
Posted by: Antonino Lupo
Brand Union - Race Against Dementia Brand Union has created the brand identity for Formula 1 legend Sir Jackie Stewart’s new charity, Race Against Dementia. Race Against Dementia aims to fund research to find a cure for the disease and search...
Posted by: Creativepool Editorial
Saatchi & Saatchi Sydney had a great run at the 2015 Best of Health Show, which was held this Tuesday (November 24) at the Café de Paris in central London. In this, the 20th year of the awards, which celebrate healthcare advertising, the guests...
Posted by: Creativepool Editorial
MediaCom have been named Global Agency of the Year at the 2015 M&M Global Awards, picking up six prizes, the highest number of any agency. The title was awarded at a ceremony at the Grosvenor House Hotel in London last Thursday night (September 3)...
Posted by: Creativepool Editorial
Cannes Lions 2015 - Highlights from Day Two Ogilvy & Mather After a phenomenally successful first full day at the Cannes Lions International Festival of Creativity 2015, Ogilvy & Mather found even greater success yesterday by walking away with 45...
Posted by: Creativepool Editorial
In the eighties and nineties I lived in London and throughout that time, London Underground put buskers on a par with the small, grey, dusty mice running between the rails. That is, vermin ripe for extermination. Okay, maybe not extermination, but...
Posted by: Creativepool
When we think of the 90s, we often picture neon lights, garish colours, skateboards, “attitude” and POGS. But above all else, what the 90s represented to me was the dawn of the mascot. Of course, many entertainment franchises lived or...
Posted by: Benjamin Hiorns
A new digital era is on the horizon as the metaverse evolves from sci-fi concept into reality. While online channels have been the driving force of connectivity between businesses and consumers over the past couple of years, many are now...
Posted by: Creativepool Editorial
Now that the sun has set on the Cannes Lions 2017, we're looking back over the weekend at the big winners that were announced at the climax of this year's tumultuous, exhausting but reliably satisfying festival of creativity. There's been no shortage...
Posted by: Creativepool Editorial
Founded in 2001, multidisciplinary art collective, Broken Fingaz, is regarded as one of the first of its kind to emerge from Haifa, Israel. In over a decade working together the group have become renowned for an eye-catching style inspired by...
Posted by: Kate Lewin
Stockholm’s creative energy is dynamite, something evidenced by the sheer amount of agencies and digital pioneers who are expanding from their Stockholm bases to open offices further afield in Europe and even as far as America. Chances are, if...
Posted by: Kate Lewin
TMW Unlimited - Impulse Impulse has launched a TV and online campaign for its new Why Not? fragrance starring Leanne Lim-Walker, a YouTube fashion blogger who embodies the brand's “Live Life on Impulse” personality. Impulse challenged...
Posted by: Benjamin Hiorns
In a week where drones have been a big feature in the news for all the wrong reasons thanks to a collision at Heathrow and a rogue concert drone at a Muse gig, I've decided to take the weekly Tech feature in a slightly different, more insightful...
Posted by: Benjamin Hiorns
Meshuna Gallery, in Tel Aviv, is run by Oren Fischer and Anton Avramov. A cross-between a studio space and exhibition space, they show the work of mainly upcoming street artists. Fitting for their graffiti scrawled location in Florentin. The space,...
Posted by: Creativepool Editorial
Virgin Atlantic recently unveiled a rather glorious new Clubhouse lounge at Los Angeles International Airport, which set them back a cool £2.5 million. The project was undertaken alongside the US practice Slade Architecture, with local and...
Posted by: Creativepool Editorial
1. 79 A.D. Billboards in Pompeii Ah! The glory of the ancient Roman empire. Olive skinned, muscular men striding the avenues, clad in togas, debating the great issues of the day. Beautiful, raven-haired maidens bearing baskets laden with the...
Posted by: Creativepool
The Museum of Everything is perhaps one of my best finds since moving to London two years ago. Its former incarnation was tucked away down a side road in the quite unlikely and rather flash setting of Primrose Hill. They are a corporation who...
Posted by: Creativepool
As the year starts to wind down and we take stock of what we achieved (or didn’t achieve) over the last 12 months, it’s only natural to start asking what we’d have done differently if we could do it all over again. Well, thankfully...
Posted by: Benjamin Hiorns
For many in marketing, the constant strides forward in tech have slowly, inexorably, been moving us toward the world portrayed in Spielberg’s Minority Report. Enough ink has been spilled on how the director convened with experts to create a...
Posted by: Creativepool Editorial
As the topic of Artificial Intelligence (AI) has taken over discussions from Parliament to Cannes Lions and beyond, industries across the world have begun to implement the technology into both their everyday processes and future plans. The greatest...
Posted by: Creativepool Editorial
In 2022, influencer marketing experienced significant growth to become a $16.4bn market and endorsement-based campaigns have become a key pillar of brands’ strategies when targeting full- funnel objectives. What influencers offer brands is...
Posted by: Creativepool Editorial
Victoria's Secret unveiled its brand refresh earlier this year in a desperate bid to keep administrators at bay...but as we delve deeper into a global downturn - which big retailer will be next to rebrand - and more importantly, will it survive the...
Posted by: Creativepool Editorial
With new, in-app shopping functionalities being unveiled by social media platforms regularly it’s easy to see how social commerce has become widespread practice so quickly. Gone are the days where consumers had to google a brand or product an...
Posted by: Creativepool Editorial
Last month, Gemma Owen announced her six-figure partnership deal with fast-fashion brand, Pretty Little thing. By comparison, Love Island’s Tasha turned heads after announcing her preloved fashion partnership with eBay. Tasha’s...
Posted by: Creativepool Editorial
Sarah Penny, Content & Research Director at leading influencer marketing platform Influencer Intelligence, discusses Instagram's latest shot across the bow in its battle against social media usrper TikTok. Founded in 2010, Instagram is undeniably...
Posted by: Creativepool Editorial
After working in the corporate world for a few years, Virgile Loisance saw how difficult it was to engage employees around different themes. So, he started Emeraude Escape to bring a little joy into the corporate world and gamify company...
Posted by: Creativepool Editorial
I have so many memories of the person I wanted to be when I finished my studies. Idealisations, that’s what they were. Some of those have come to life over time, others I’m still working on - but barely any of those has remained...
Posted by: Antonino Lupo
Working for startups is surely exciting. Smaller teams feel more familial, warm and human, without all the hassle of huge hierarchy and escalating an escalation to the higher management team. Unfortunately, some startups are also ruthlessly attentive...
Posted by: Antonino Lupo
A guide to retouching rates, with tips and advice from experienced professionals in the industry Commercial Retouchers make the beautiful perfect. They are architects of polish, masters of design and how to present a product/campaign under the best...
Posted by: Antonino Lupo
There is a common and shared belief amongst the top freelancers in the industry: a great career in design starts when you are able to say “No”. Once you’re past the initial hurdle of having to scramble for clients and projects, you...
Posted by: Antonino Lupo