Leaders
This year’s John Lewis Christmas ad has finally arrived and is led by the story of British music legend Sir Elton John who fronts the film.
The Boy and His Piano opens on the singer in his living room as he begins to play his classic tune Your...
Posted by: Creativepool Editorial
Leaders
Pentagram - John Lewis/Waitrose
Pentagram partner Harry Pearce has rebranded John Lewis, Waitrose and parent company the John Lewis Partnership, in a bid to unify the three brands and highlight the “positivity” of the company’s...
Posted by: Creativepool Editorial
Leaders
Wieden+Kennedy - Nike
Nike has released their full “Just Do It” ad featuring Colin Kaepernick. The ad has Kaepernick narrating over a series of inspirational athletes and their stories of struggle: from MLS star Alphonso Davies’...
Posted by: Creativepool Editorial
Features
Finding a spare moment in between his duties as Jury President overseeing the Health & Wellness Lions category, R. John Fidelino, Executive Creative Director at InterbrandHealth joined us for a Cannes Lions Poolcast.
“We are looking for pieces...
Posted by: Creativepool
Leaders
Advertising icon Sir John Hegarty has expressed his feelings over Brexit by saying Britain’s decision to leave the European Union (EU) is “without question probably the most stupid thing the country has ever done.”
Hegarty, the...
Posted by: Ryan Watson
Leaders
John Treacy, ECD at Proximity London shares his thoughts on the year ahead for advertising and tells us what the best campaign was in 2018.
What will be the biggest trend in 2019?
Brands going into ‘acquisition mode’ after GDPR has...
Posted by: Creativepool Editorial