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Leaders

Google France and AKQA embark on a 360° urban adventure

Google France has unveiled the first episode of Curio-Cité, a series of films, immersive 360° VR video masterclasses and live events allowing people to jump head first into the world of urban exploration (colloquially known as “Urbex”) in...

Posted by: Creativepool Editorial
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Leaders

TBWA help Playstation reconnect with its sporty roots in France

Despite its identity as a gaming brand, PlayStation is a brand that's always been actively involved in the world of sports, and the brand wanted to reaffirm its commitment this year by signing a three year partnership with the prestigious French...

Posted by: Creativepool Editorial
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Leaders

Cannes Lions 2015: Day 2 Instagram Highlights

So, today’s round up is all about celeb power, tech stars and some of the Cannes Lion’s winners who’ve made their mark. We’ve even thrown in some nice views too. If you're out an about in Cannes and want to get your photo...

Posted by: Creativepool Editorial
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Leaders

South Kensington gets an artistic makeunder

The “Transforming South Kensington” competition by the Exhibition Road cultural group recently came to and end, with the eleven competing groups narrowed down to a final three. The competition, which was organised in conjunction with the...

Posted by: Creativepool Editorial
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Leaders

ENGINE reveals brutal reality of South Africa's 'Instagram lions'

If you enjoyed Disney’s The Lion King remake this summer, chances are you’ll love this new film created for the Born Free Foundation. Until the end, that is. The international wildlife charity has launched a campaign to raise awareness...

Posted by: Creativepool Editorial
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Leaders

DraftFCB South Africa announce new name and CI roll-out

Brett Morris, CEO of DraftFCB South Africa, announced yesterday his agency is planning to roll-out a rebranding campaign, following on from the announcements on the 10th of March that the entire global network and all of its collective agencies is to...

Posted by: Benjamin Hiorns
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Inspiration

Speaking South African

It’s no revelation that language defines our lives. Through our interactions and understanding, our laughter, comfort and our survival, language plays a leading role in every little moment. We all know the value of a smart and beautifully...

Posted by: Nikki Bentley
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Leaders

TBWA eyeing up a potential six new South African acquisitions

According to TBWA\South Africa CEO Derek Bouwer, TBWA is looking to acquire as many as six new agencies over the next year within the region. The group, which is owned by the Omnicom holding company recently acquired 80% of HDI Youth Marketers, the...

Posted by: Benjamin Hiorns
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Leaders

South Korean creatives lampoon Kim Jong Un with fake LinkedIn profile

Whilst the concept behind North Korean dictator Kim Jong Un is genuinely terrifying; a real-life King Joffrey with a god complex born of indoctrinated power and a revolving cabal of yes men, the man himself is rife for parody. One of my favourite...

Posted by: Benjamin Hiorns
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Leaders

Cheil partners with powerhouse, Mirriad in South Korea

Cheil Worldwide have entered into a new long-term partnership with Mirriad, a world leader in native in-video advertising, which will enable Cheil to strengthen its leadership in the digital advertising market as well as enhance Mirriad's market...

Posted by: Creativepool Editorial
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Leaders

Is Son-Heung-min the biggest brand in South Korea?

Son-Heung-min is more than just a footballer in South Korea and a new short documentary-style film for Bleacher Report Football proves it. The forward, who currently plays for north London club Tottenham Hotspur, has been in England since 2015, but...

Posted by: Creativepool Editorial
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Leaders

Crimson Hexagon expands to WeWork's new South Bank location

The social media monitoring and analysis software company Crimson Hexagon, recently opened its new European headquarters on London's South Bank within the “WeWork London” workspace. The new office is home to a team that's expected to...

Posted by: Benjamin Hiorns
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Inspiration

A spotlight on one of the most exciting new agencies in South America

Nicolas ‘Nico’ Perez is an ambitious, ‘ideas-first’ bilingual Creative Director and Copywriter from Chile with 10 years of experience working in different countries and creating integrated campaigns for major brands like...

Posted by: Creativepool Editorial
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Industry

Cannes Lions 2019: Essential party guide

The Cannes Lions International Festival of Creativity 2019 is less than a month away and while that may seem like plenty of time to get your calendar in order, it’ll be here before you know it. Planning your rosé sessions in the sun can...

Posted by: Creativepool
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Leaders

easyJet find that social media is making millennials more 'glambitious'

Young adults now spend a staggering 438 hours daydreaming of a more glamorous life and spend more than £3000 a year trying to achieve it according to a recent study commissioned by Europe’s leading airline easyJet. This 'glam-bition' is...

Posted by: Creativepool Editorial
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Leaders

Behind the Idea: Bringing boys to men with Gillette

South Africa celebrated Women’s Day earlier this month and to coincide with the event, men’s grooming brand Gillette paid tribute to the women who are raising a new generation of men in the country. Created by Grey Africa, a video shares...

Posted by: Creativepool Editorial
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Leaders

New York Festivals Winners Announced

New York Festivals International Advertising Awards competition announced the 2015 award-winners last week at the New York Show gala held at the renowned Jazz at Lincoln Centre's Frederick P. Rose Hall in New York City. New York Festivals is...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

MSQ Partners/Hyperactive - blu blu, the original e-vapour brand, has announced the appointment of MSQ Partners and Hyperactive to launch its myblu electronic vaping product in the UK following a competitive pitch. The agencies have been tasked by...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

McCann London McCann London has hired the dynamic creative team behind the multi award-winning Freedom Brewery campaign; Will Cottam and James Crosby. Joining from CHI & Partners, where they spent 4.5 years, Cottam and Crosby produced work for Lexus...

Posted by: Creativepool Editorial
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Leaders

Honeycomb announce French launch at Effie Awards in Paris

Honeycomb, the revolutionary video advertising delivery platform, announced its expansion into France at the Effie France Awards Gala awards earlier this week. Refreshingly transparent and user-friendly, Honeycomb was launched earlier this year and...

Posted by: Creativepool Editorial
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Overcoming Creative Constraints

There’s not enough time. We don’t have enough budget. There’s no way I’d be able to do that. If you’re a creative person then you’ll know that limitations are everywhere. Sometimes the boundaries are illusory...

Posted by: Richard Holman
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Workshop

Opinions - Work's A Beach

by Ashley Morrison When I was on holiday in France recently, I couldn't help but envy the people who worked on the vineyards we visited. What a great life that must be. Well, for the owners if not the labourers, anyway. They get to live in some of...

Posted by: Creativepool
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Leaders

Account Wins of the Week

WPP - Bose Audio electronics firm Bose has selected a custom-built team of WPP agencies to be its global agency across creative, media and digital along with localisation and production. Grey Group, Wunderman, Hogarth Worldwide and MediaCom are...

Posted by: Creativepool Editorial
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Leaders

AMV BBDO named the Best Agency in the World by Bestads

As you can probably imagine, news from adland is scarce indeed at this time of year, so instead of looking forward, we're looking back just one more time here on the glory year that was 2015. Bestadsontv, the website that showcases the best in global...

Posted by: Creativepool Editorial
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Features

4 Hot Picks for Cannes Lions 2023

By Alex Jenkins, Editorial Director at Contagious. It feels like the last twelve months has seen the ad industry stuck in a creative recession. As someone who’s monitored the output of the global ad industry for over a decade, I can’t...

Posted by: Creativepool Editorial
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Inspiration

Happiness in Design with Izzy Lloyd-Jones

It was only yesterday that we told you about the story of Anthony Birland, a 3D modeller who is still happy about his life choices today. Anthony is spending time doing what he loves, following his vocation and his inner voice. A much similar thing...

Posted by: Creativepool Editorial
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Leaders

Talking Cannes Lions 2019: Key themes from this year's festival

As the dust settles after another sun-drenched week in the South of France, a selection of industry experts give their views on the key themes in 2019. Aside from the usual networking, parties and late-night Gutter Bar action, here's what else made...

Posted by: Creativepool Editorial
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Industry

Record number of brands head to Cannes in 2019

More brands than ever are set to participate in the Cannes Lions International Festival of Creativity in 2019, with the event due to begin in the South of France on Monday. This year, over 100 global brands will speak on the stages at the Palais des...

Posted by: Creativepool Editorial
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Industry

Connect Cannes: The Lowdown

We completed our annual pilgrimage to the South of France this year with Connect Cannes, brought to you by Creativepool and Blutui. At Creativepool, it is our mission to connect people online, offline and in person through a number of different...

Posted by: Creativepool
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Industry

Cannes Lions 2018: Parties you must attend

The annual pilgrimage to the French Riviera draws closer and as adland prepares to descend upon the south of France for Cannes Lions 2018, we have pulled a list of the parties you should definitely be seen at! We’ll be updating this list until...

Posted by: Creativepool
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Leaders

Do we still need Cannes?

Last night I was invited along to the Cannes Lions Official Launch at the rather swanky Mondrian London at Sea Containers. The room was filled with about 50 key members of the press from the usual suspects and a broadcast was streamed to about 500...

Posted by: Michael Tomes

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