Displaying 1 - 36 of 4805 results
I sat down to watch Apple's WWDC15 keynote speech last night with a certain degree of trepidation. On one hand, the company was unlikely to make any dramatic announcements having only just released the surprisingly successful Apple Watch, but on the...
Posted by: Benjamin Hiorns
This week, we sit down with Molly Tappin, Associate Creative Director at The Wild by Jungle Creations, to explore the poignant and proactive campaign “Shirt 38.” Born out of a pressing need to address the alarming rise in domestic abuse...
Posted by: Creativepool Editorial
As our world continues to shapeshift, many world-famous gatherings are inviting us back in person, even as innovative online events continue to proliferate and offer unprecedented learning opportunities. In many cases, the online events offer direct...
Posted by: The Darnell Works Agency
Let me tell you about one of my personal heroes when it comes to marketing: Seth Godin. I’ve read most of his books, and they always unlocked a mystery to me why and how effective marketing works. It’s no secret that successful marketers learn...
Posted by: Marc Posch
There have been lots of brands and businesses showing their support for Pride Month, and it’s easy to see why. After all, momentum for the month, which was first inspired by the Stonewall riots of June1969, has grown rapidly in recent years. In...
Posted by: Energy PR
Launched in 2011, Chalke Valley is the UK’s leading live history event. For a week every June, over 55,000 visitors, young and old, gather to hear talks, join debates and enjoy immersive experiences that bring history to life. 2024’s...
Posted by: Creativepool Editorial
How did you first get into the industry? From as early as I can remember, I’ve loved drawing. My grandfather on my Mum’s side was an incredible hobbyist carpenter, and as a child I’d collaborate with him on various toy-making...
Posted by: Creativepool Editorial
Betfair, one of the world’s largest international online sports betting providers and part of the world’s biggest entertainment company, Flutter, has today launched a new bran positioning and brand platform developed with their creative...
Posted by: Creativepool Editorial
There was a time, not too long ago, when crowdfunding was seen as a bit of a gimmick. Today, however, it’s a legitimate source of revenue for thousands of successful brands and for startups with a little wind already in their sails, it’s...
Posted by: Benjamin Hiorns
NEW YORK, CHICAGO, and DETROIT – Following the spectacular premieres of the AICP Show: The Art & Technique of the Commercial, the AICP Next Awards, and the AICP Post Awards at The Museum of Modern Art, the talents from Cutters Studios and its...
Posted by: The Darnell Works Agency
In the bustling heart of New York City, The Gate NY has emerged as a creative powerhouse under the visionary leadership of Chief Creative Officer David Bernstein. Known for its innovative campaigns in financial services, insurance, and energy...
Posted by: Creativepool Editorial
This week, we’re thrilled to sit down with Bo Bishop, Executive Director of Creative Strategy at Sibling Rivalry, whose approach to blending strategy with storytelling has made waves in the branding world. With a background in narrative fiction...
Posted by: Creativepool Editorial
The popularity of digital video content is undeniable. Facebook, YouTube, Instagram and TikTok, all heavily video-based, are among the top social media platforms. For many young audiences, these platforms, along with a host of streaming services, are...
Posted by: Taker | Maker
How did you first get into the industry? Becoming a designer is the dream that, with a lot of work, patience and a little bit of luck, of course, I managed to make come true. Design is all around us. I've had an extremely strong desire to create...
Posted by: Creativepool Editorial
According to Ofcom, we check our phones on average every 12-minutes and are bombarded daily with between 4,000 and 10,000 messages. Separate research shows we tap our phones 2,617 times and scroll through 362 feet of content a day. In many cases, we...
Posted by: Collider
Tesco Mobile recently released the second film of the It Pays to be Connected campaign with BBH, Parent Posse. In the second film of three, Mum Flora describes what it’s like to be on a group chat with other parents, which she joined 8 years...
Posted by: Creativepool Editorial
Generative AI has rapidly transitioned from a buzzword to an essential tool for creatives, enhancing various stages of the creative process, from ideation through to execution. This shift is particularly evident in the creator economy, where content...
Posted by: Billion Dollar Boy
This week, I had the pleasure of speaking with Chloe Christian and Olivia Dowd, the brilliant co-directors behind the powerful new production GRILLS, which is set to headline The Camden Roar Festival at Camden People’s Theatre from Tuesday,...
Posted by: Benjamin Hiorns
I’ve always loved magic, things that seemingly disappear into thin air and come back again. As a kid watching Saturday night TV, I would be dazzled by the likes of David Nixon, Paul Daniels and Ali Bongo. They sparked my imagination and belief...
Posted by: Chris Turner
AI has already established itself as a pretty formidable force in the advertising space but has adland already reached a little too close to the sun. AI, at its core, promises efficiency, precision, and the ability to analyse consumer behaviour like...
Posted by: Benjamin Hiorns
How did you first get into the industry? I've always had a passion for art and storytelling since I was a child. I pursued formal education in illustration and concept art, which eventually led me to internships and freelance opportunities. My first...
Posted by: Creativepool Editorial
A creative, concept driven animation studio specialising in multimedia motion for all digital mediums, from interactive web to full commercial campaigns. Ticktockrobot is a completely remote operation with bags of potential. We caught up with...
Posted by: Creativepool Editorial
How did you first get into the industry? My journey into the creative industry was a natural evolution of my lifelong passion for art and creativity. Growing up, I always gravitated towards painting, drawing, and exploring various creative outlets....
Posted by: Creativepool Editorial
For this week’s spotlight, we spoke to Ben Bush, Partner and Head of Strategy at The Frameworks, to discuss their new proposition, “Reinvention,”. This focuses on how building a winning business is fundamentally creative. It’s...
Posted by: Creativepool Editorial
We all like to think we’re “saying something” with our creative endeavours but when commerce is involved, there’s only so far we can really push the boundaries. That’s why so many creatives throughout recent history have...
Posted by: Benjamin Hiorns
Outbrain is a leading advertising platform for the open web, giving marketers a single access point to one-third of the world’s online population, across thousands of diverse publisher topics. Outbrain predicts moments of engagement to drive...
Posted by: Creativepool Editorial
A few years ago, the odious phrase “OK, boomer” became the de facto clarion call of every social media influencer under the sun. It’s a phrase that underlines popular culture’s general distain of anyone (or anything) over the...
Posted by: Benjamin Hiorns
Lovehoney, the UK’s “leading destination for sexual happiness,” recently unveiled its latest out-of-home campaign, 'Not a Sex Toy', spotlighting the everyday household objects that people in the UK turn to for sexual pleasure....
Posted by: Creativepool Editorial
This week, I spoke to Nikola Jellačić, Chief Marketing Officer at online casino brand Casumo, about their recent rebranding by SNASK. What was the brief for the rebrand? The initial brief was a brand refresh rather than a full rebrand. But we...
Posted by: Creativepool Editorial
Comedy is a funny thing (naturally). For one thing, it’s incredibly subjective. Indeed, one person’s lol can be another person’s lawsuit. When it comes to humour in advertising, this means there’s an even finer line to tread...
Posted by: Benjamin Hiorns
How was your company born and where are you based? IMP (Implementation Management Partners) was born in 2015, evolving from the established virtual agency Johnson Beesley, which started in 2007. Based in the US, IMP excels in brand identity design,...
Posted by: Creativepool Editorial
Synima is a global video production company that’s spent the last two decades “giving voice to the world's leading brands, ensuring they cut through the noise to tell the stories that matter.” Their founder, Quint Boa, is a...
Posted by: Creativepool Editorial
Aside from my “day job” as a copywriter/journalist/mercenary, I’ve also worked on and off as a semi professional musician for the last 20 years. At one point around 2008, it seemed as if that career might actually blossom into...
Posted by: Benjamin Hiorns
How did you first get into the industry? It has been a really long road. I always wanted to be a graphic designer, ever since I was little. My studies were taking me in this direction, but life has a way of changing your direction. I was an IT...
Posted by: Creativepool Editorial
Ukrainian creative agency Bickerstaff.734 implemented a campaign targeting the influential art world during Venice Biennale preview days. At the 60th Venice Biennale, Ukrainian creative agency Bickerstaff.734 sparked conversations with their...
Posted by: Bickerstaff.934
With 72% of brands stating that one of their biggest fears is to be accused of greenwashing, Bec Peel looks at its impact on brands and how they can communicate sustainability issues with clarity. I’ve read a few reports recently on the...
Posted by: Continuous