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Leaders

Top 5 Highlights from Google I/O 2015 Keynote

Yesterday, when the rest of the world's attention was focused squarely on the (admittedly abhorrent) FIFA scandal, die-hard nerds such as myself has our attention fixed not towards Sep Blatter's crumbling ivory tower, but to San Francisco. Google's...

Posted by: Benjamin Hiorns
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Leaders

Why Kanye West wants to work with IKEA

Rapper, producer and wannabe renaissance man Kanye West has declared his lofty and surprising ambitions to design for Ikea and has called for the Swedish company to collaborate with him on a furniture range. During an interview on BBC Radio 1 with DJ...

Posted by: Creativepool Editorial
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Leaders

Kanye West to speak at the Cannes Lions 2014 Festival of Creativity

Ever since it was re-branded as the 'Creativity Conference', opening the doors for more than just advertisers, The Cannes Lions (colloquially referred to as “The Academy Awards of the advertising world) has gone from strength to strength, year...

Posted by: Benjamin Hiorns
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Leaders

Studio Egret West design the Tube Stations of the future

Studio Egret West unveiled a revolutionary new design vision for the London Underground stations of the future this week, in a design manifesto developed by the London studio that includes more eye-catching tube station entrances, subdued lighting...

Posted by: Creativepool Editorial
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Leaders

Virgin Trains unite East and West for the first time

Virgin Trains is uniting its East and West Coast rail franchises for the first time ever in a combined integrated campaign that aims to use subtle wit and humour to help the brand become one of the best loved in the UK. The “Be Bound for...

Posted by: Creativepool Editorial
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Industry

The oft-overlooked heroes in Wasabi and Walk West's campaign

Oh, Nate. The IT guy we all wish we had in our lives. Truth is, we do have him - but IT guys are often overlooked by campaigns and don't get celebrated enough for their successes. And so hot cloud storage company Wasabi and digital marketing firm...

Posted by: Creativepool Editorial
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Leaders

Inside the Walled-Off Banksy Hotel on the Israeli West Bank barrier

Banksy stands alone in the domain of popular culture as an artist who even your nan has probably heard of, but even his most devout fan couldn't name if they fell over him (or her or them). Banksy is less a person than it is an idea; a defiantly...

Posted by: Benjamin Hiorns
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Leaders

Smartify share their insights into mobile conversion at eTail West

Smartify Inc, the creators of the revolutionary digital marketing analytics platform that shares its name, revealed yesterday that they were to be program sponsors at eTail West, the leading online retail conference for marketing and e-commerce...

Posted by: Benjamin Hiorns
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Leaders

#MemberSpotlight on Creative Director John-Louis West

With a background in print design and advertising, John-Louis West has over 20 years of experience as a design consultant, which places him at the intersection of business, digital, graphic design, and motion graphics. We caught up with him this week...

Posted by: Creativepool Editorial
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Leaders

UEFA Super Cup branding bridges east and west

It’s been almost a week since Liverpool Football Club's brand received a significant boost when the team beat Premier League rivals Chelsea on penalties to lift the UEFA Super Cup. But what about the event’s own image? Having taken the...

Posted by: Creativepool Editorial
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Features

Why Mr West shouldn’t lower the prize of Yeezy

While people from LA to Helsinki are spending nights outside carefully selected stores waiting to get their hands on the next Yeezy drop, the man behind the brand is dreaming of something that might destroy a well thought out brand. With the third...

Posted by: Harry Elonen
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Leaders

Southbank Centre plans £24 million refurb

The Southbank Centre in London is one of the largest and most popular artistic complexes in Europe, and this September it will be getting an exhaustive £24 million refurbishment courtesy of the Feilden Clegg Bradley (FCB) architectural studios....

Posted by: Creativepool Editorial
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Leaders

Rufus Leonard and The Share Centre make investing easy with new app

The Share Centre, the retail stockbroker, has launched a new app to give people all the support, guidance and information they need to make investing easy. The new app, created by Rufus Leonard, provides information on the top risers and fallers in...

Posted by: Creativepool Editorial
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Features

Paul West - Imagination

What do you actually do? Transform business through creativity! I lead teams of talented creatives, developing unexpected ideas and solutions with a wide range of global brands, from digital design to environments, and experiential design to 360...

Posted by: Creativepool
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Leaders

Rebrand Roundup: Southbank Centre, Bibendum and other stories

North - Southbank Centre North has designed a new visual identity for London cultural institution, the Southbank Centre, to give it a more “consistent” and less “complex” brand. Southbank Centre, based in Lambeth, is...

Posted by: Creativepool Editorial
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Leaders

Shortlisted Designs for the UK Holocaust Memorial and Learning Centre

Designs by shortlisted teams in a competition to design a £40 million national Holocaust Memorial and Learning Centre in the UK have gone on public display. The UK Holocaust Memorial Foundation launched the memorial international design...

Posted by: Creativepool Editorial
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Leaders

Samsung and Cheil debut their Centre Stage in-store display

Electronics giants Samsung recently unveiled a new digital in-store display known as “Centre Stage,” in an effort to show off its vast portfolio of appliances to customers in true-to-life size. The display, which launched yesterday at a...

Posted by: Benjamin Hiorns
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Leaders

Katie Lee on leading from the centre of a circle

What makes a great leader? Some believe leadership is about having the best ideas, but we've already busted that myth. CEO of Lucky Generals Katie Lee believes the best leaders guide a team from the centre of a circle, learning just as much from...

Posted by: Creativepool Editorial
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Leaders

Olympicopolis set to be the new cultural centre of London

Whilst few decried the creation of the Queen Elizabeth Olympic Park in preparation for the London 2012 Olympics, even the most rabid sports fans would happily admit that they were unsure as to what exactly the space would be used for once the games...

Posted by: Creativepool Editorial
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Leaders

Why is Facebook building a neuroscience centre?

Facebook has long been one of the world’s most recognised innovators. The social media giant is now taking its research to the next level, having announced investment in a dedicated neuroscience centre. However, Facebook’s new initiative is...

Posted by: Saddington Baynes
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Leaders

The blue shells and the bob-ombs of Gamescom 2017

Gamescom is, to all intents and purposes, very much the sexier, more refined European cousin to E3’s bold, brash American convention. If E3 is a Michael Bay movie (all big bucks, explosions and exposition), then Gamescom, which wrapped up this week...

Posted by: Benjamin Hiorns
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Leaders

Rebrand Roundup: From The Met to The Hague

Wolff Olins – New York's Metropolitan Museum of Art Wolff Olins has created a new identity for New York’s Metropolitan Museum of Art, to replace the existing branding which has been in use since 1971. The new identity will be launched on 1...

Posted by: Creativepool Editorial
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Job Description: Events Designer

Events always have been and always will be an incredibly important part of the creative industries and Events Designers are the ones working behind the scenes to bring events to life. If you’ve ever found yourself at an event where you were...

Posted by: Creativepool

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