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Leaders

Hires of the Week: Part 1

Dalziel and Pow Former Household Design creative strategy director Paul West, has been named as strategy director at Dalziel and Pow, a role in which he will champion and nurture insights and creative strategy. The announcement forms part of an...

Posted by: Creativepool Editorial
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Leaders

The Black Cab Interviews present Ann Wixley

Ann Wixley, Creative Director at OMD UK, talks with Creativepool founder, Michael Tomes. Hear Ann's thoughts on the connection between performance art and experiential creativity, creating and producing ideas and their impact. Ann was a ballet...

Posted by: Creativepool
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Leaders

Account Wins

Peperami After a competitive pitch process, Havas Helia, has won the digital engagement work for Peperami, the flavoured salami brand now owned by Jack Links. Havas Helia has been tasked with building a new UK website for the brand and driving...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Albion – Wahanda Wahanda; the online marketplace for booking hair and beauty treatments, has appointed Albion as it retained agency. The relationship kicked off earlier this week with a fully integrated campaign to raise awareness of the Wahanda...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Pablo Pablo continues to gather momentum with the recruitment of Harriet Knight, from Ogilvy as Head of Account Management; and Marcus Eley, from Grey as Head of Production. Tim Doust, founding Partner of FCB Inferno, will also join as Non-executive...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

MPC London MPC has announced the arrival of James Niklasson as Executive Producer at its London studio. As well as successfully co-running two of his own VFX production companies, James has been an Executive Producer within some of the...

Posted by: Creativepool Editorial
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Leaders

WPP and Adobe get even closer

WPP, the world's largest communications services group, has announced a huge leap forward in the digital advertising stakes with the expansion of its strategic partnership with Adobe, the global leader in digital marketing software, to provide...

Posted by: Creativepool Editorial
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Leaders

Account Wins of the Week

Pereira & O'Dell – Timberland Pereira & O’Dell New York has been selected by the leading global outdoor lifestyle brand, Timberland, as creative agency of record to provide all aspects of the brand’s global communications strategy and...

Posted by: Creativepool Editorial
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Leaders

General Mills hand their shopper-marketing account to 5 WPP agencies

General Mills, whose shopper-marketing was until now handled by a handful of independent shops, recently announced that it had consolidated its duties within a team of 5 WPP owned agencies. According to Brian Kittelson, company's director of shopper...

Posted by: Benjamin Hiorns
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Industry

Why the next generation of talent is avoiding the creative industry

“What do you want to be when you grow up?” It’s a question we’re asked before we’re old enough to understand it. By the time we hit our teenage years, it's one of the main things our lives revolve around. We end up...

Posted by: Word Tonic Recruitment
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Inspiration

Should brands be giving freebies to influencers? #PredictionsMonth

Depending on who you ask, influencers are either a blight on the media landscape or the “most organic and transparent way to bring new audiences to your brand”. I, as ever, fall somewhere in the middle. I appreciate the appeal of somebody...

Posted by: Benjamin Hiorns
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Features

How will 2023 be remembered by creatives? #YearInReview

2023 will hardly be remembered as a banner year for may of us as the cost-of-living crisis started digging deeper and the political spectrum on both sides of the atlantic started to devolve into a cynical and hateful mess. For creatives from all...

Posted by: Benjamin Hiorns
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Features

The most creative campaigns of 2023 #YearInReview

2023 has been a lot of things. It’s been a year that saw great divisions widen and a year that seemed to almost revel in chaos, but it was also a year in which creativity continued to shine, even as it stood on the precipice of potential...

Posted by: Benjamin Hiorns
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Industry

Behind the Idea: Christmas is this "Very" Moment

We've seen so many Christmas ads that by now we are used to all the unboxing, red-dressed gift-bearers and poignant moments that we so deeply link to Christmas. That's why Very and Grey London wanted to do something different. Something focused on...

Posted by: Creativepool Editorial
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Leaders

8 designers on their Oscar movie poster remakes

Ahead of Sunday's Oscars ceremony, eight in-house designers at Shutterstock have given this year's Best Picture nominees the pop art treatment using content from the creative platform. Shutterstock runs its Oscar Pop! poster series every February...

Posted by: Creativepool Editorial
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Wavemaker UK Build Farm for Rural Care’s Aldenham Country Park

As part of its 2018 CSR program, Wavemaker supports Rural Care, a day provision that provides work related experiences for people with learning disabilities and/or mental health issues. Yesterday, Wavemaker UK’s entire workforce swopped...

Posted by: Persuasion Communications
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Leaders

Top Hires of the Week

Visualsoft Leading e-commerce and digital agency, Visualsoft, has recruited 20 new employees as part of its ongoing growth strategy - with more on the way! The team expansion has taken place across its Stockton, Newcastle and Manchester offices, to...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Raconteur A women-led tour de force is in full swing, as Marissa Puget and Olia Ougrik take the mantle of ownership of Raconteur, the Los Angeles and Paris-based consultancy known for their creative storytelling approach to publicity, marketing, and...

Posted by: Creativepool Editorial
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Leaders

The UK Busts the Gender Pay Gap Wide Open

Thousands of employers will publish their gender pay gap figures for the first time from today (April 6), helping break the glass ceiling and create a more modern workforce. The UK is one of the first countries in the world to require gender pay gap...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

RKCR/Y&R RKCR/Y&R has strengthened its management team further by appointing Priya Patel as Managing Director. Patel, who was previously Managing Partner at RKCR/Y&R, will continue to run a portfolio of client business, oversee the agency operations...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: Coffee, Beer and Baby Food

485 Design - 92 Beans Coffee Restaurant Brands teamed up with Mt Atkinson Coffee Roasters and 485 Design to create a new coffee brand that could be exclusively retailed at Carl's Jr restaurants throughout New Zealand.
 The name and identity of the...

Posted by: Benjamin Hiorns
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Leaders

Agency of the Week: Wieden+Kennedy

Follow their passions for Booking.com To kick off its new integrated brand campaign, Booking.com has released the new “Food Lovers” TVC by Wieden+Kennedy Tokyo. The 30-second and 15-second launch TVC, “Food Lovers,” features...

Posted by: Creativepool Editorial
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Leaders

Top 10 Hires of the Week

Droga5 New York Droga5 New York has announced that Ryan Barkan and Mike Ladman have joined the New York headquarters as Music Supervisors, two new roles at the agency. Barkan and Ladman will further develop Droga5’s music and audio...

Posted by: Creativepool Editorial
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Leaders

Rise of the Machines: Examining the robotic landscape in 2016

OK I'll level with you, that headline is more than a little clickbaity, as we're still decades away from an actual, potential robotic uprising. The last few years have seen a marked increase, however, in the use of robotics in not only manufacturing,...

Posted by: Benjamin Hiorns
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Industry

2016 Creative Industry Top 100 Influencers

Our 2016 Annual came with a new accolade: The Influencer of the Year, where Creativepool honour the individuals within the industry that have surpassed expectations and impacted the market in 2015 and beyond. They're people who don't follow the herd...

Posted by: Creativepool
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Inspiration

Focal Point: Getting super-fresh with Magdalena Piehl

We're huge fans of Magdalena Piehl's super-fresh Art Direction for brands including Cheap Monday and Topshop. We caught up with the Studio Piehl founder to find out what's got her excited and what advice she wishes she'd been given along the...

Posted by: Kate Lewin
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Leaders

Morag Myerscough on the mystery behind her colourful tweets

I don't use Twitter, and considering I work in the media, that's actually quite a shocking revelation. At first it was probably something to do with the fact I'm a naturally verbose writer, and bring myself to boil my casual witticisms down into 140...

Posted by: Benjamin Hiorns
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Leaders

Top 5 Account Wins of the Week

Digital Cinema Media - Curzon Cinemas Curzon has appointed Digital Cinema Media (DCM), the UK market leader in cinema advertising, to grow its ad revenue and build brand partnerships across its expansive portfolio. DCM will take over the current...

Posted by: Creativepool Editorial

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