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Inspiration

CP Loves...Toilet humour

by Ashley Morrison When I went to Sketch in London's Conduit Street recently for a rather posh birthday tea, the last thing I expected to be talking about over my cup of Darjeeling and my strawberry tart were the toilets. Usually, the only time I...

Posted by: Creativepool
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Advice

Opinions - The Paralympic effect

by Jessica Hazel The aftermath of the Olympics has been a bleak and disorientating time. Doctors have had to treat a number of patients suffering from Post-Olympic-Depression-Syndrome, or PODS as it is now known. It does feel like Boxing Day, or...

Posted by: Creativepool
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Features

The 3 pillars of performance branding

Molecular archaeology is a relatively new discipline which provides those practicing it with a deeper understanding of the past through the scientific analysis of molecules extracted from ancient samples. For instance, recently the presence of...

Posted by: BrandCap
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Features

Mobile World Congress 2019: A virgin's view

As someone who hasn’t set foot inside an exhibition hall since my dad took me to the London Motor Show in Earls Court in 1995, I was intrigued to see what my visit to this year’s Mobile World Congress (MWC) at the Fira de Barcelona would...

Posted by: Matt Box
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Technology

#techtuesday: Harry Potter coding kits, 3D-printed guns and other stories

Creativity, code and magic with Kano’s Harry Potter Coding Kit Kano, a company best-known for its build-it-yourself computers and coding kits, has launched a new tool teaching kids and adults to code through the magical world of Harry Potter....

Posted by: Creativepool Editorial
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Advertising

Top Hires of the Week

McCann Bristol Jade Delaney, who dressed up as the Fearless Girl statue to convince McCann Bristol to give her a work placement, has bagged a full-time job at the agency. Delaney was offered a month-long placement on the spot when she stood outside...

Posted by: Creativepool Editorial
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Design

Rebrand Roundup: Cold beer, hot fonts and other stories

Thirst Craft - Cold Town Beer There's a new craft beer brewery in the notoriously chilly city of Edinburgh, but they didn’t have a name, positioning or brand to speak of - so they turned to Glasgow studio Thirst Craft. With over 2,000...

Posted by: Creativepool Editorial
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Advertising

Account Wins of the Week

BBD Perfect Storm - Etihad Airways Etihad Airways has appointed BBD Perfect Storm to its agency roster following a competitive strategic and creative pitch. BBD Perfect Storm competed for the business against a number of unnamed network agencies in...

Posted by: Creativepool Editorial
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Design

Rebrand Roundup: The Bristol Old Vic, Dream Challenges and other stories

Eureka! - Bristol Old Vic The Bristol Old Vic has unveiled a new visual identity to coincide with the theatre undergoing major redevelopment. The oldest continuously working theatre in the English-speaking world, Bristol Old Vic was technically...

Posted by: Creativepool Editorial
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Technology

#techtuesday: The best of CES 2018 and other stories

CES 2018 For even more on CES 2018, check our #techtuesday piece from last week. CES visitors blown away by Byton Concept Byton debuted its first concept car at CES this year. The all-electric, self-driving SUV is described by the Chinese startup...

Posted by: Creativepool Editorial
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Technology

The Year in Tech 2017

Amazon's Giant Flying Drone Warehouses (January) In a story that gained a fair amount of traction on social media over the 2016 festive period for obvious reasons, Amazon filed a patent for gigantic flying warehouses back in January that could house...

Posted by: Benjamin Hiorns
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Technology

How the Internet of Things is making the world a better place

When Ericsson’s former CEO, Hans Vestburg, said in a 2010 presentation that the world would have 50 billion connected devices by 2020 (you can find a great list of the best 50 here), we all kinda knew The Internet of Things was headed somewhere...

Posted by: Kate Lewin
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Advertising

Super Bowl 51: Ad land gets political. Or does it?

The 2017 Super Bowl came and went last night, with the New England Patriots coming back from the brink of defeat to score their fifth Super Bowl title. The real drama, however, appeared to be happening between the plays. Whilst Lady Gaga's half time...

Posted by: Benjamin Hiorns
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Advertising

Super Bowl 51: Every Ad We Have So Far

The New England Patriots will clash with the Atlanta Falcons at Super Bowl 51 this coming Sunday, February 5th, but we're not interested in any of that. No. We're only interested in what happens between the plays. As is usually the case, brands are...

Posted by: Creativepool Editorial
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Inspiration

Brand Case Studies: PAX - "The iPhone of Vaporizers"

In 2007, two Stanford Design Program graduates, James Monsees and Adam Bowen, came together and formed the company Ploom with the aim of innovating the portable vaporization market - an area which they rightly felt “lacked...

Posted by: Kate Lewin
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Technology

Bjarke Ingels Group unveils Dubai Hyperloop designs

Bjarke Ingels Group has finally unveiled its designs for the world's first Hyperloop high-speed transportation system in Dubai. The design reveals a fleet of cubic pods, which will transport passengers to Hyperloop's main transport hub before being...

Posted by: Creativepool Editorial
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Design

NBBJ build one of the largest offices in North America for Samsung

Whilst Samsung will probably never overtake Apple in terms of global recognition at this point, one area they can at least take them on, is in sheer scale. Enter US architectural firm NBBJ, who have designed and built, for Samsung, one of the largest...

Posted by: Benjamin Hiorns

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