Displaying 253 - 288 of 755 results
This week, Adobe offered a free 2-month membership to its creative cloud platform to existing subscribers in order to help soften the blow felt by the creative industries (and the working world in general) after the Covid-19 outbreak. This is just...
Posted by: Benjamin Hiorns
One of the essential element of any successful business is well-trained employees. Skills, training, experience and knowledge are always in high demand. Efficiency and safety are the names of the game and the more productive an employee is, the...
Posted by: Liam Smith
AKQA has been a big part of the Creativepool community in one form or another since its initial inception. The agency has been a Creativepool member since 2013 and has been behind dozens of featured projects and award-winning Annual entries over the...
Posted by: Creativepool Editorial
Dry January has become something of a phenomenon. Established by a health charity in the UK in 2013, the world now over celebrates sobriety at the end of the festive period - much to the chagrin of many a licensed premise. Supermarkets saw sales of...
Posted by: Creativepool Editorial
The Open University, the UK’s largest academic institution, recently launched a campaign to inspire people to harness their ambition through education and achieve life-changing results with the university’s flexible offering. The...
Posted by: Creativepool Editorial
When we started The Pop Up Agency and proposed a different approach to solving briefs, we were met with both love and resistance. Many established companies were skeptical of our agile methods and some people said it would be impossible to solve...
Posted by: Maksimilian Kallhed
When your brand trades across multiple countries, reproducing a successful marketing campaign from one region in the rest of your markets can appear easy. It seems all you need to do is pay some translators and watch the savings roll in. However, a...
Posted by: Creativepool Editorial
Digital marketing is constantly evolving, and with the new year bringing many more advancements, you must be aware of the changes we expect to see this year. Here, Marc Swann, Search Director at Glass Digital discusses the top digital marketing...
Posted by: Creativepool Editorial
The Design in Motion (DEMO) Festival will take over the Netherlands' largest train station, Amsterdam Centraal for 24 hours this week by showcasing some of the best work in the space on 7 November. The city's biggest public transport spot welcomes...
Posted by: Creativepool Editorial
Who’s got game? - high street vs luxury We’ve seen the news articles of brands announcing store closures and reporting losses, such as Miss Selfridge and Debenhams. Miss Selfridge reported losses of £17.5m ahead of their flagship...
Posted by: Creativepool Editorial
The pressure on businesses to become sustainable is on. Global trends such as digitalisation and the climate crisis have led to an increased awareness of social and environmental issues. Legislation is being strengthened on both national and global...
Posted by: Creativepool Editorial
Throughout history, athletes have operated in the sphere of public good. From Mohammad Ali resisting the Vietnam War draft, Billie Jean King playing the now infamous 'Battle of the Sexes' match to promote women’s equality, or Colin Kaepernick...
Posted by: Brandpie
Working in the creative sector allows you to experiment, be adventurous and most importantly get excited about the work you’re delivering. But it’s about time we got braver. We need to be proactive, stand out and help our clients step out...
Posted by: Clarity
Exam results season is in full swing and while students up and down the UK come to terms with how they did in their all-important papers, they'll soon need to decide what's next on the horizon. A recent report revealed that the number of students...
Posted by: Creativepool Editorial
Think about your favourite stories. Did you ever notice that the characters within them fall into broad categories? The hard-drinking detective fuelled by cheap liquor... The femme fatale who always has a perfect put down to hand... The naïve...
Posted by: Woven Agency
With many businesses still reluctant to invest in influencer marketing, dispelling the misconceptions is the first step to unlocking its full potential. A recent study reported that 80% of marketers plan to continue or increase their influencer...
Posted by: Aaron Brooks
New trends in design should excite every designer. Is it a passing fad? An evolution of existing methods? Or perhaps a new era entirely. OK, that last one is a bit on the lofty side. Still, I kept the idea of a new era of design in mind when I...
Posted by: Rob Pratt
A year or so ago I was invited to do a talk at Shillington. I wasn't sure what to say and wanted to make sure it was actually useful, rather than just showing some pretty pictures. So, I had a think about what would've been useful to me when I first...
Posted by: Mark Richardson
Crowdfunding has changed how entrepreneurs bring new products to market. It has allowed thousands of innovating entrepreneurs to raise money, build brand awareness and join a broader conversation with large numbers of potential backers, all while...
Posted by: Creativepool Editorial
With a market share of 4.2%, Amazon is now the fifth largest retailer in the UK, accounting for £4 in every £100 spent. According to market research company Mintel, a staggering 86% of UK shoppers use Amazon, with under a fifth stating...
Posted by: Creativepool Editorial
The new brand identity for vegetarian burger company, Dirty Beets, was created by London-based Designhouse and is themed on a hand-drawn tattoo. The powerful, contemporary wordmark uses a customised version of Harbour Bold and the visual identity is...
Posted by: Creativepool Editorial
Many modern digital teams have established a strong process and culture of continuous delivery across their core products, which has led to an increased demand on designers, engineers, product managers and so on. From here, through solid design...
Posted by: Creativepool Editorial
US-based creative agency Mekanism prides itself on delivering work aligned with the 'Soul & Science' of storytelling, which means the human and data side is considered on every brief. It's an approach that helps the company to deliver meaningful...
Posted by: Creativepool Editorial
In early January, Mastercard dropped its name from its logo, and a number of industry commentators picked up their pens to discuss the meaning of the move. The financial brand cited the removal of the wordmark as a move towards greater digital...
Posted by: Creativepool Editorial
Fast food chain McDonald's has launched a new campaign advertising its annual Monopoly promotion, just days after MP Tom Watson said it was a danger to public health. The new work, created by Leo Burnett London, taps into the idea that people...
Posted by: Creativepool Editorial
If you're a fan of video game art, then you're in the right place. Today’s innovations and improvements in game art design and development have been shaped by the first steps that were taken in the past. Today, video games are considered more...
Posted by: Dream Farm Studios
There are unlimited opportunities for creatives and companies when it comes to working with blockchain technology, including a fairer and more reliable way of proving facts. Simon Gill, chief experience officer at global digital agency Isobar, said...
Posted by: Creativepool Editorial
Brands need to be authentic and transparent in today’s modern media landscape in order to engage customers and get closer to audiences. As technology continues to disrupt the market, the likes of Spotify, Amazon and Netflix are changing the...
Posted by: Creativepool Editorial
Many of us know the story of rapid economic growth in China. In 2006 China's GDP surpassed the UK's, and by 2016 the Chinese economy was more than 6 times larger. As such in the last ten years China has transformed itself in a number of key areas...
Posted by: Qumin
Wahaca by Without Mexican-style street food restaurant Wahaca in the UK has has been given a rebrand by London-based design studio Without with a focus on illustration. The new branding centres around a line-drawn, illustrated logo of a hand...
Posted by: Creativepool Editorial
Jonathan Ford, Founding Creative Partner & CEO New generations come with new preferences, new technology and new ways of wanting to connect. Brands - regardless of their age or size - need to adapt to the needs, wants and desires of evolving...
Posted by: Pearlfisher
We are pleased to announce the shortlist for the UK’s only In-House Design Awards 2018. Winner's will be announce at the evening awards ceremony on Wednesday 7th November. Tickets are FREE with pizza and drinks included but it is guest-list...
Posted by: Hands Down™
If you spend a bit too much time sitting in back-to-back meetings, planning rollout dates, looking at demographics and campaign performance analytics you can sometimes be in danger of forgetting what ‘it’ feels like. What is it exactly?...
Posted by: Crush
Saatchi & Saatchi London taps 72andSunny ECD Saatchi & Saatchi London has hired the former ECD of 72andSunny New York to be its new chief creative officer. Guillermo Vega will join the agency on October 1 following the departure of Andy Jex, who...
Posted by: Creativepool Editorial
Pablo Pablo continues to gather momentum with the recruitment of Harriet Knight, from Ogilvy as Head of Account Management; and Marcus Eley, from Grey as Head of Production. Tim Doust, founding Partner of FCB Inferno, will also join as Non-executive...
Posted by: Creativepool Editorial
JCDecaux - Network Rail JCDecaux has retained Network Rail's £280m outdoor advertising contract and is committed to converting all of the transport network's advertising space into digital screens over the next five years. The outdoor operator...
Posted by: Creativepool Editorial