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Displaying 37 - 72 of 9310 results

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Leaders

Fitness First turn Blue Monday Red

Fitness First is the world's largest privately owned health club group with over 540 clubs worldwide and over 1 million members in 21 countries. In London alone there are over 40 clubs, each stocked with state-of-the art gym equipment, and staffed by...

Posted by: Creativepool Editorial
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Leaders

The Week in Tech

Amazon and the million dollar robot How to ride Kuratas Amazon Japan is now in the robotics business, with the gigantic robotic mech suit known as the “Kuratas,” recently uploaded to the company's technology section. Costing a svelte $1...

Posted by: Benjamin Hiorns
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Features

Christmas Borebles

Creative agency Sane & Able have designed a set of Christmas Cards to keep in the Festive spirit. And what better way than paying homage to those lovely celebrities thats wit and passion for life will add a little festive cheer to anyone’s...

Posted by: Sane & Able
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Workshop

My month of being digitally outcast

From time to time intrepid reporters and bloggers voluntarily cut themselves off from society (phone and internet) and write about their experiences surviving in a tweet and text free world where no soul knows what pub they are drinking in, what kind...

Posted by: Creativepool
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Features

No pressure: The designer who has Bowie as a client

By John Fountain With a new album soon to be released, a stripped down remix of 'Sound and Vision' on air for Sony and a must-see exhibition at the V&A, it seems that after 10 years of next-to-nothingness, the enigma that is David Bowie is back. And...

Posted by: Creativepool
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Features

Speakers Corner: Alan Long - Proud to be Digital.

Welcome to the CP Soapbox! Speaker's Corner is an opportunity for indutry boffins to take centre-stage and put the (creative) world to rights. But we don't want to stop there! We want comments from 'the floor' so if you've got something you want to...

Posted by: Creativepool
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Inspiration

Lessons from a freelancer

I was a human rights worker, specialising in gender and conflict in West Africa, when my first book was published. The freelance life appealed to my sense of adventure, so I tendered in my resignation. Here, in no particular order, are the lessons...

Posted by: Creativepool
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Leaders

Japan: Censoring The Arts.

Creatives in Japan are currently up in arms about a new form of censorship legislation which is in the process of being approved by the authorities. The Federal Province of Tokyo has made it illegal for creative companies to portray any female...

Posted by: Creativepool
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Industry

#GettingToKnow Lizzie Tearle, Client Services Director @ 26PMX

Tell us a bit about your role! Is there a “typical” day? I’m sure everyone says no day in my role is typically the same, but it’s really not! I’m the Client Services Director at 26PMX so my job is to oversee our Client...

Posted by: Creativepool Editorial
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Inspiration

Three Weeks. Three Steps

We've all done it. Leaving that super important task until the absolute last minute. So, while 3 weeks might sound like a lot of time to get your entries ready for Annual 2024, if your days' are anything like ours, it will be gone in a flash. Below...

Posted by: Creativepool
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Workshop

Why almost half of adland is wary of working on sustainable campaigns

As sustainability has become a global business imperative, brands are trying to avoid falling prey to greenwashing. In the rush to prove their environmental credentials, brands and businesses are making exaggerated claims, false assertions, and vague...

Posted by: WMH&I
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Inspiration

Shape craft a bold new identity for Women Deliver #BehindTheBrand

In March this year, “positive impact” agency Shape rebranded Women Deliver, a global advocacy organization. To learn more, we spoke to Geli Luna, Associate Design Director, and Ayesha Gardiner, Associate Strategy Director at Shape. What...

Posted by: Creativepool Editorial
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Workshop

How to hire a Character Designer

In today's visually-driven landscape, the demand for character designers has surged significantly. Whether you're in a game studio, an animation firm, or a branding agency, selecting the right character designer can make or break the success of your...

Posted by: Creativepool Editorial
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Leaders

#Annual2024 – What the Judges want to see this year

After months spent sifting through some of the most creative work of the last year, Creativepool’s expert panel of judges are finally ready to pick the cream of the crop. This year’s expertly curated panel stands as our most diverse yet....

Posted by: Creativepool Editorial
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Leaders

Are female board members more guilty of greenwashing?

With 72% of brands stating that one of their biggest fears is to be accused of greenwashing, Bec Peel looks at its impact on brands and how they can communicate sustainability issues with clarity. I’ve read a few reports recently on the...

Posted by: Continuous
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Inspiration

Transforming traditional Irish pubs into AR virtual museums #BehindTheIdea

Irish pubs are globally recognized cultural icons and continue to play a fundamental role in the communities they serve, and their heritage deserves to be preserved. To help showcase these pubs’ value and importance, Heineken has opened virtual...

Posted by: Creativepool Editorial
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Inspiration

John Lewis and what happens when brands go in-house #PurposeMonth

The news that John Lewis Partnership (including Waitrose) has created an in-house content agency was surprising - you mean they didn’t already have one? The best FMCG and retail brands think on their feet and make content that reacts to...

Posted by: Insiders
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Features

Global creative calendar: May 2024

Over the past four years, we have adapted together - and now, our ships are coming in. Comparatively, we may go less often, stay closer to home, and spend more time phoning things in … but new days are growing heavy with promise. In our refined...

Posted by: The Darnell Works Agency
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Industry

The Strategy Myth Unmasked

Have you noticed how often “strategy” gets kicked around? Like its the magic ingredient to sell everything. And still, it means different things to different people. Let me share what I think. As a designer, like anyone in service or...

Posted by: Marc Posch
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Features

ManVsMachine – Will AI Take My Job as an Animator? #PurposeMonth

It was one of those eventualities we all saw on the horizon, but we didn’t think it would creep up on us all so fast. AI has not just changed the playing field for copywriters and designers; it’s slowly seeping into the world of animation...

Posted by: Benjamin Hiorns
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Inspiration

Sprite launches the "Knocklace Collection" #BehindTheIdea

Directly addressing young adults who still live at home, Sprite recognizes the difficulty of finding solitary moments. Given the economic challenges they face, many young people have delayed leaving home, often due to limited options. To address...

Posted by: Creativepool Editorial
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Workshop

How to hire a Retail Designer

In the highly competitive world of retail, the visual appeal of your store plays a crucial role in influencing buying decisions and attracting more visitors. Hiring a skilled retail designer is essential for creating a compelling and superior...

Posted by: Creativepool Editorial
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Inspiration

Whiskies chiselled from stone #BehindTheBrand

Culture-first creative agency LOVE have helped design and create Wildmoor, a new seven-strong range of whiskies by William Grant & Sons (WG&S) inspired by Scotland’s rugged beauty. LOVE was brought on board to help fashion WG&S’s stock of...

Posted by: Creativepool Editorial
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Features

The Need for Conscious Creative on Social Media #SustainabilityMonth

Social media holds a mirror up to our society, reflecting both our best intentions - and our worst habits. TikTok, Instagram, X, and Pinterest aren’t just platforms for sharing; they’re powerful tools for driving cultural and behavioural...

Posted by: Social Chain
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Exploring Creative Colleges in the USA for UI Design

When you're passionate about user interface (UI) design, choosing the right college can feel like a crucial step in crafting your future career. But with so many educational institutions offering programs in UI design and related fields, how do you...

Posted by: Creativepool Partner
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Inspiration

How AI is Helping Adland Become More Sustainable #SustainabilityMonth

The intersection of AI and sustainability is reshaping ad land, offering new ways to reduce environmental impact while enhancing campaign effectiveness. For those who have seen the writing on the wall for a while now, this is a necessary next step...

Posted by: Benjamin Hiorns
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Inspiration

OREO asks us to trust the twist #BehindTheIdea

The new OREO campaign "Trust the Twist”, created by LePub Amsterdam, injects playfulness into daily routines by integrating OREO's beloved twisting ritual. The press spiel declares: “In a world of serious decisions, why not embrace the...

Posted by: Creativepool Editorial
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Inspiration

#MemberSpotlight on product designer Rajeev Karemane

How did you first get into the industry? I was born in small village in western ghats of Karnataka India. When I was 10 years old, I used to create collages by cutting out people's photos from newspapers and magazines, mixing and matching them in...

Posted by: Creativepool Editorial

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