Displaying 1 - 36 of 713 results
Think you have skills on your Apple Mac? Think again. UI designer Linda Dong has won. This cool little animation was made on Apple Keynote. Yup. We wish we could put something like this together, but alas we're stuck with are simple fade-to-black...
Posted by: Creativepool Editorial
by Jessica Hazel. It's not just toddlers who get a kick out of using their bodies as paintbrushes, it's a visceral and provocative discipline which has intrigued the art world since the 1950's when it first burst onto the scene via Jackson Pollock's...
Posted by: Creativepool
Earlier this year I was approached by Sarah Hill to write a piece on creativity in our agency, Hill+Knowlton Strategies, for a new book called #FuturePRoof and some of the things that we have learnt after launching our first *Global Center of...
Posted by: Simon Shaw
Buzzwords might be a vague irritation in many circles but for creatives, they are a little more important than that. These words are how we contextualise trends and explain to our cohorts what is inspiring us. It’s how we reduce a complex idea...
Posted by: Benjamin Hiorns
In early 2021, millions of ordinary people across the US started buying shares in the declining video game store GameStop - investing tens or even hundreds of thousands of dollars. Their investments were ridiculed by financial experts, but the...
Posted by: Creativepool Editorial
In the ever-evolving landscape of modern marketing, the line between internet culture and digital advertising has blurred to the point of near-indistinguishability. So, when a meme about US Senate candidate and potential Vice President JD Vance...
Posted by: Benjamin Hiorns
Throughout history, advertising has played a significant role in supporting and promoting social movements. By leveraging the power of media and public influence, advertisers have helped shape public opinion and bring attention to various social...
Posted by: Benjamin Hiorns
The solar powered cheese that could help power Africa and stop child labour Solar power company YOLK has created a collection of products disguised as cheese in a bid to stop child labour by raising funds for children in east Africa. Featuring a...
Posted by: Creativepool Editorial
The Wikimedia Foundation (the nonprofit behind Wikipedia) is launching a contest to find the first-ever ‘brand sound’ for Wikipedia and Wikimedia projects. The contest, “The Sound of All Human Knowledge,” encourages people...
Posted by: Creativepool Editorial
Made Thought - Plastic Planet/Ekoplaza London studio Made Thought looked to the style of old propaganda posters when designing its identity for the world's first plastic-free supermarket aisle. The aisle is located within an Amsterdam branch of...
Posted by: Creativepool Editorial
Voltarol recently announced the launch of its new campaign “More than Movement” to promote the brand in partnership with Channel 4 and GAY TIMES. The partnership, brokered by Publicis Media’s platformGSK and Publicis Media Content,...
Posted by: Creativepool Editorial
When I was a kid, I used to consume a whole lot of animation. Disney was my favoured choice to fill a boring evening, but I would not disdain Looney Tunes, Pingu (big one for me) or the occasional Matt Groening stuff. To me, animation was a given....
Posted by: Antonino Lupo
To Del Mak, choreography is much more than 'just' aesthetic moves. To Del Mak, choreography is a vision; an art that he wishes could be involved in the production process much earlier on, and much more than it currently is. Choreography is also...
Posted by: Creativepool Editorial
Back when this lockdown mess started, several countries all over the world tackled restrictions in different ways. One of the unexpected results of social distancing is that people started taking real advantage of their 'allocated' exercise hour,...
Posted by: Creativepool Editorial
J. Walter Thompson Amsterdam has gone far beyond the traditional ad campaign for India’s burgeoning “Free a Girl Movement” with its work to create a School for Justice where the victims of child prostitution in India are taught law, enabling...
Posted by: Creativepool Editorial
A bus stop that encourages people to talk to each other, signposts that respond to your mood and a zebra crossing which doubles up as a 30-second party are among the designs shortlisted for the Playable City Award. The Playable City project...
Posted by: Creativepool Editorial
Keith Foggan, founder of creative social agency System, shares his thoughts on the rise of surrealist marketing. What drives these campaigns? Is it simply fitting for this era of escapism, or does it speak to a larger issue that brands are struggling...
Posted by: Creativepool Editorial
In collaboration with IFFCO’s Plant-Based Venture, WMH&I recently created THRYVE; a new plant-based food brand born in the Middle East. The brand sets out to spearhead a movement of change towards healthier and more sustainable eating in the...
Posted by: Creativepool Editorial
While the world falls apart around us there are still so many creatives fighting the good fight and keeping the furnaces of artistry and design stoked with fresh ideas. But while design might be born from the creative mind, trends are shaped by...
Posted by: Benjamin Hiorns
WCRS - Sky Mobile Sky Mobile launches their new creative platform, “Hello Possible” created by WCRS. The award-winning film director Nicolai Fuglsig brings to life the magic of possibilities in a TV launch ad featuring British actress...
Posted by: Creativepool Editorial
The upcoming Production Social (30th November) is themed around Punk, Dani Michelon, Head of AMV XLAB, the innovation lab at AMVBBDO & Founder of Production Social discusses why she chose this left field theme and the need for originality, rebellion,...
Posted by: Creative Social
RKCY/Y&R - M&S Food RKCR/Y&R is launching the latest instalment of its award-winning M&S Food campaign with an ad that showcases the “Taste Asia” range. The TV campaign, which will be supported by press, OOH and digital activity,...
Posted by: Benjamin Hiorns
Authenticity as we know it is dead. No longer the bastion of trust it once was, consumers are now seeking new and different expressions for quality, craft and individuality in brands. The authenticity ‘movement’ came to prominence on the...
Posted by: Bulletproof
Virtual reality is being heralded as this year's “IN THING,” so it was only a matter of time before the art world got involved in a more cerebral manner. Ever the forward-thinking London institution, The Barbican Centre is preparing a new...
Posted by: Benjamin Hiorns
Social media holds a mirror up to our society, reflecting both our best intentions - and our worst habits. TikTok, Instagram, X, and Pinterest aren’t just platforms for sharing; they’re powerful tools for driving cultural and behavioural...
Posted by: Social Chain
We’re three weeks into 2024, which means you have probably settled nicely into the new year and are making good progress with creative endeavours. Whether you’re busy with client work or broadening your horizons with personal projects, It’s...
Posted by: Novagram
Virtual production has arrived with a bang. Big name producers - most famously for The Mandalorian - are filming with huge state-of-the-art LED walls as virtual backdrops, instead of going out on location. But you don't have to be Disney to create...
Posted by: We Are Tilt
The average brand spends millions of dollars on marketing every year. For the big global brands, it's billions. "Half my advertising spend is wasted; the trouble is, I don't know which half" - US retail magnate John Wanamaker (1838-1922). These...
Posted by: Matt Batten
When everything is said and done, the graphic design trends of 2022 are a motley crew. Frasurbane and anti-design, escapism and grunge, doodles and parametric patterns are some of the themes explored. It's difficult to envision any of these diverse...
Posted by: Chris Bicourt
Tofoo is "Like Nothing Else". That much is clear from the brilliant 30-second ad crafted by Who Wot Why, in which the uniqueness of the meat-free brand enters the spotlight. An action-packed spot that truly speaks for Tofoo's quirkiness, the ad...
Posted by: Creativepool Editorial
Malaria is one of the world's deadliest and oldest preventable diseases. Global efforts since 2000 have saved thousands of lives, but Malaria No More feels that there is a risk that worldwide stakeholders will start resting on their laurels....
Posted by: Creativepool Editorial
Dove has become an incredibly well-known brand for challenging the established standards of "beauty" and promoting natural beauty across all ages. With this campaign by Ogilvy, the brand reached entirely new heights. The video campaign below shows a...
Posted by: Creativepool Editorial
The global vegan market is predicted to reach $31.4 billion by 2026. The rise of the plant-based diet has recently generated a whole new wave of consumer awareness in certain sectors, with environmentally conscious consumers looking for greener...
Posted by: Creativepool Editorial
When it comes to designing creatures, there are many different ways to approach the task. Everyone I’ve spoken to does it slightly differently and prioritises different aspects, leading to a sense of uniqueness even with two designs which have...
Posted by: Luke Luckhurst
Elon Musk sends SpaceX technology to aid Thai cave rescue A Falcon X rocket tube converted by Tesla CEO Elon Musk into a small submarine is on its way to Thailand, to help rescue the last of the boys trapped in an underwater cave. The SpaceX CEO and...
Posted by: Creativepool Editorial
With adland set to descend on the French Riviera any day now in preparation of the biggest week in the industry calendar, I caught up with a host of industry experts and influencers and quizzed them on the continued relevance of the Cannes Lions...
Posted by: Benjamin Hiorns
