Displaying 145 - 180 of 233 results
Channel 4 and ENVY Advertising have launched a series of vibrant and varied spots as the final instalment of the broadcaster’s “Voices of 4” campaign. Created by 4creative, Channel 4’s award-winning in-house creative agency, the campaign in...
Posted by: Creativepool Editorial
GroupM, the media investment management group of WPP, recently announced the global launch of [m]PLATFORM; an advanced technology suite of flexible media planning applications, data analytics and digital services. The platform will improve...
Posted by: Creativepool Editorial
Spring - Browns Fashion Spring has rebranded fashion retailer Browns, including a redesigned logo, packaging, store design and website. Founded in 1970, this marks the London-based retailer’s first rebrand in 40 years. The aim is to reflect...
Posted by: Creativepool Editorial
Hiking naturists are the stars as BBC launch a comedic new campaign, from ENVY Advertising, for the broadcaster’s new app, BBC +. Designed to provide customisable content collections, the free app gives users more control over the information...
Posted by: Creativepool Editorial
Taylor Herring - The Week Junior The Week Junior magazine have hired creative PR agency Taylor Herring to promote the brand in its debut year. The campaign will highlight Britain’s “Knowledge Gap” on current affairs and will see...
Posted by: Creativepool Editorial
The 2016 US general election has been an almighty farce, let's not pull any punches here. Farce makes for great fuel when it comes to creative work though. Running the range from the daft to the strikingly satirical and the just downright bemusing,...
Posted by: Benjamin Hiorns
Ragged Edge - Camden Lock Parent company Market Tech recently approached Ragged Edge to define and create a coherent brand for the iconic Camden Market. The approach had to be relevant to a broad millennial audience and work both on and offline, but...
Posted by: Creativepool Editorial
Crispin Porter + Bogusky has launched an incubator fund to support its employees’ own creative initiatives. With five staff members across the creative, planning and support teams currently involved in the project, the first employee initiative...
Posted by: Creativepool Editorial
ENVY Advertising has helped Kellogg's illuminate gigantic LED screens in Waterloo for an inspirational new campaign, #WhatStrengthIs. The campaign sees the star-studded cast of Nicola Roberts, Katie Piper, and Lisa Faulkner, beamed up onto the LED...
Posted by: Creativepool Editorial
Cheil Spain - WiZink WiZink, the bank formerly known as BancoPopular-e, has appointed Cheil Spain as its first creative agency following a pitch. Cheil Spain beat a number of undisclosed agencies to win the business and will now work on all brand...
Posted by: Creativepool Editorial
Peace building charity International Alert is bringing together technologists, designers, developers, and experts for its next #Peacehack; an international competition, which examines ways that technology can be used to resolve conflicts and build...
Posted by: Creativepool Editorial
McCann London – Cheapflights Cheapflights, the global flight search and travel deals website, has appointed McCann London as lead content agency to support its drive to accelerate its international brand profile. McCann has already worked with...
Posted by: Creativepool Editorial
RKCY/Y&R - M&S Food RKCR/Y&R is launching the latest instalment of its award-winning M&S Food campaign with an ad that showcases the “Taste Asia” range. The TV campaign, which will be supported by press, OOH and digital activity,...
Posted by: Benjamin Hiorns
Donald Trump’s positions change so often that the simple task of asking, “Did he really just say that?” can be genuinely exhausting. So, SS+K and messaging bot platform Dexter have brought The Donald's most hurtful, damaging, and...
Posted by: Benjamin Hiorns
BMB - Hilton Hotels The BMB agency has been appointed by Hilton Worldwide to lead its social and content strategy across the EMEA region. The agency was appointed to the £9 million account without a pitch and has been tasked with assessing,...
Posted by: Creativepool Editorial
WPP has announced that J. Walter Thompson Company, its wholly owned global marketing communications agency, has agreed to acquire iStrategyLabs, otherwise known as “ISL,” a full service digital agency, in the US, in order to expand its...
Posted by: Creativepool Editorial
Grey London Grey London announced two important promotions this week. Wayne Brown, currently MD of GreyPOSSIBLE, has been appointed to the new role of COO, while Matt Tanter, currently head of planning, has been promoted to CSO. They will report to...
Posted by: Creativepool Editorial
This summer, Isobar is helping ice-cream brand Cornetto make waves in Chine by creating a series of interactive digital media experiences. Centred on the theme: “Follow your heart, don’t wait,” the initiative is mobile-first driven,...
Posted by: Creativepool Editorial
This year’s winners of the world’s longest-running global student competition, the RSA Student Design Awards, were announced last week, and include a kettle that collects grip data to measure frailty, a new insulation material made from...
Posted by: Creativepool Editorial
Publicis Conseil launch digital Renault F1 campaign Publicis Conseil & Renault have released a bold new digital campaign, which will lead to some lucky fans having their names printed on the Renault F1 car at the next Grand Prix. The idea behind the...
Posted by: Creativepool Editorial
Google and Levi's create an interactive jacket! Levi's Commuter x Jacquard Google has teamed up with Levi's to create a jacket that can be used to control electronic devices. The jacket in question, the “Commuter” uses Google's unique...
Posted by: Creativepool Editorial
RKCR/Y&R - Lombard Odier RKCR/Y&R has been appointed by Lombard Odier to be its first global advertising agency partner following a competitive international pitch involving BETC Paris, Fred & Farid and Armanda Testa. Lombard Odier is one of the...
Posted by: Creativepool Editorial
MullenLowe Profero launch new Magnum with Kendall Jenner The Magnum ice cream brand is working with reality TV star and model Kendall Jenner to launch a decadent new variant at the Cannes Film Festival. MullenLowe Profero has helped to launch Magnum...
Posted by: Creativepool Editorial
One of the most important things you’ll ever learn as a freelancer is that you’re never unemployed, you’re self-employed. You provide a service which means you’re a business and you work for that business. Like any business, you won’t get...
Posted by: Boox
Solve - V Foundation for Cancer Research Following a national agency search and competitive review, Solve has been awarded the account for The V Foundation for Cancer Research. Based in Cary, NC, The V Foundation for Cancer Research was founded in...
Posted by: Creativepool Editorial
Kitchen of the future revealed in Milan Tapping into this retro fascination with the “Kitchen of tomorrow,” The Italian design studio Tipic has created the first full “Smart Kitchen” countertop, which integrates various...
Posted by: Benjamin Hiorns
Blippar; the “Visual discovery app,” which relies heavily on augmented reality, and Max Factor have revolutionised the world of cosmetics and the retail sector with an ambitious new execution. Now every Max Factor product is essentially...
Posted by: Creativepool Editorial
Possible - Specsavers Specsavers has appointed Possible, the WPP digital creative agency, to handle digital service design. The agency pitched for the account in March, with the work previously handled by Biglight. Recently iProspect won Specsavers'...
Posted by: Creativepool Editorial
Razorfish, the world leader in helping global brands drive customer obsessed business transformation and part of the Publicis.Sapient platform, unveiled a ground-breaking business-to-business (B2B) commerce experience at the Adobe Summit in Las...
Posted by: Creativepool Editorial
Microsoft use the Super Bowl to show off their Hololens Imagining the future for NFL fans Whilst it seems we can't go a week without hearing about similar projects from Sony and Valve, there’s still very little solid information available to the...
Posted by: Benjamin Hiorns
Zimmerman - Smokey Bones Within 30 days of breaking ties with Logan's Roadhouse, Zimmerman Advertising has announced its partnership with Smokey Bones Bar & Fire Grill, serving as the Florida-based chain's new Agency of Record. Smokey Bones is one...
Posted by: Creativepool Editorial
Free Range Freshly Cracked Eggs Leo Burnett released two new campaigns for McDonald's this week as part of a continued global effort to engender a greater feeling of trust in the brand and bust open the widely believed and mostly false myths that...
Posted by: Creativepool Editorial
Last week, the tech world relocated en masse to Las Vegas for the annual Consumer Technology Association expo (or CES), which this year (as one would expect given recent trends) was heavily focused on VR and everything VR related. However, what with...
Posted by: Benjamin Hiorns
Black Friday isn't a real thing. At least it wasn't until recently, but in recent years it appears to have become one of the most successful American imports since Breaking Bad. Thankfully the droves of rapid shoppers largely migrated online this...
Posted by: Creativepool Editorial
Social TV behaviours - the simultaneous use of television and social media - have continued to evolve over the years; shifting from consumers passively consuming TV - to socially consuming TV as more and more social platforms becomes accessible via...
Posted by: Magnus Shaw
Ocean Outdoor - Team GB Team GB has revealed details of its exclusive content partnership with digital out of home owner Ocean as it unites the nation behind the team prior to Rio 2016. The deal will see Ocean turn the nation red, white and blue...
Posted by: Creativepool Editorial