Displaying 1 - 36 of 96 results
Mars recently gave Americans a taste of the brand new 30-second Snickers commercial that will be airing during the highly coveted first quarter period of this year's Super Bowl. The spot is a parodic riff on the classic sitcom The Brady Bunch, only...
Posted by: Creativepool Editorial
Old El Paso, the brand famous for providing Britain with fast Mexican food, will be promoting its new “Stand 'N' Stuff Tortilla” soft taco range through Facebook and Buzzfeed in a new digital campaign engineered by UM London. The idea of...
Posted by: Benjamin Hiorns
Paddy Power and actor Danny Dyer have teamed up to celebrate England as 'Europe's favourites' to win Euro 2024 in a new campaign by BBH London. In a playful nod to England's unique post-Brexit position, the campaign features Dyer, embodying a...
Posted by: Creativepool Editorial
Y&R London - BBC Sport Winter Olympics Y&R London has created the latest campaign for BBC Sport to launch the 2018 Winter Olympics. Known as “The Fearless are Here,” the ad broke on the evening of Saturday 20th January and will continue...
Posted by: Creativepool Editorial
TMW Unlimited - Impulse Impulse has launched a TV and online campaign for its new Why Not? fragrance starring Leanne Lim-Walker, a YouTube fashion blogger who embodies the brand's “Live Life on Impulse” personality. Impulse challenged...
Posted by: Benjamin Hiorns
Publicis - Fairy Fairy has brought to life the power of a single drop of its famous washing up liquid with a playful art installation of bubbles. Fairy wanted to come up with an engaging way to showcase its unique mileage messaging: “one drop...
Posted by: Creativepool Editorial
A TV spot from McCann promoting National Geographic's upcoming scripted “Genius” TV program on Albert Einstein was voted as the winner of the Super Clio award, a special Clio creative award established two years ago to honour the best...
Posted by: Creativepool Editorial
Traditionally, Super Bowl ads give brands and agencies alike an excuse to blow their budgets on big names in order to build hype and (more recently) social media buzz. Whilst many advertisers such as Anheuser-Busch (arguably the biggest single...
Posted by: Benjamin Hiorns
Wieden+Kennedy - Bud Light The Bud Light Party is Coming American football confuses me. Quite honestly I just find the whole garish spectacle to be a little too much for my fragile British constitution to handle, so when it comes to The Super Bowl,...
Posted by: Benjamin Hiorns
Facebook Awards Submissions are officially open for the 2015 Facebook Awards (formerly the Facebook Studio Awards), which celebrates top creative work on Facebook (and Instagram this year). This year’s awards feature four additional...
Posted by: Creativepool Editorial
Jamie Casino - Casino's Law It's hard to overstate the importance of the Superbowl to Americans. Ostensibly a sports final, it's actually a televisual event which unites the country annually - and the commercial breaks are just as important as the...
Posted by: Magnus Shaw
Whilst I have already spoken at great length about the Super Bowl and its subsequent ad war, I really was not expecting the board to be swept almost completely clean by a surprise ad featuring Bryan Cranston as Walter White from the iconic AMC drama...
Posted by: Benjamin Hiorns
Nissan Whilst I normally don't care much for the “Prank” ads that have become more popular since the rise of the YouTube star, I couldn't help but fall for this remarkable clip from TBWA\Chiat\Day LA. One of a number of videos for a...
Posted by: Benjamin Hiorns
It was announced yesterday by Leo Burnett Asia Pacific CEO Jarek Ziebinski, that Danny Mok has been appointed as CEO of Leo Burnett China, effective as of today (February 10). Mok will report directly to Ziebinski, and will be responsible for the...
Posted by: Creativepool Editorial
Whilst traditional TV advertising has long been superseded by digital as the most relevant and important medium for marketers and agencies alike, adland always resets itself for one night in February. One night where ad spend is at an annual high and...
Posted by: Creativepool Editorial
McCann Bristol Jade Delaney, who dressed up as the Fearless Girl statue to convince McCann Bristol to give her a work placement, has bagged a full-time job at the agency. Delaney was offered a month-long placement on the spot when she stood outside...
Posted by: Creativepool Editorial
VCCP - Britvic J2O J2O, the iconic adult soft drink made by Britvic, is on a mission to help people make the most of any social occasion in its latest, multi-million-pound campaign by VCCP, with the help of a colourful cockney alpaca named Mojo. As...
Posted by: Creativepool Editorial
TBWA Worldwide, an advertising agency collective and an Omnicom Group company, has announced the acquisition of a majority stake in leading independent UK creative agency Lucky Generals. Lucky Generals' founders, Helen Calcraft, Andy Nairn and Danny...
Posted by: Creativepool Editorial
Grey London - Tate Modern The Tate Modern gallery has appointed Grey London as its creative agency of record for Britain, Liverpool and St Ives galleries following a competitive pitch. The result of the process, which was run in-house and began in...
Posted by: Creativepool Editorial
72andSunny Amsterdam 72andSunny Amsterdam made another exciting announcement this week, appointing Stuart Harkness as its new Executive Creative Director, partnering with Carlo Cavallone. Formerly a Creative Director at Wieden + Kennedy London and...
Posted by: Creativepool Editorial
Home, the new Manchester arts centre, is set to open this weekend with a series of events curated by oscar winning director Danny Boyle. The centre is an architectural marvel from the Dutch firm Mecanoo, which has been designed to reconcile the needs...
Posted by: Creativepool Editorial
For all its trials, hardships, wars and woes, 2013 still managed to inject some wonderful stuff into our busy, pressured lives. So, with 2014 snapping at our heels, this would be an appropriate moment to celebrate the things which enhanced the human...
Posted by: Magnus Shaw
The UK’s highest rated meal delivery subscription, Lions Prep, recently unveiled a name change to “Frive”, together with a full rebrand. Created in partnership with London creative agency Among Equals, it’s part of a mission...
Posted by: Creativepool Editorial
While most of the media seem to have focused almost all their attention on the off-pitch romance between Kansas City Chiefs tight end (chuckle) Travis Kelce and most famous person on the planet Taylor Swift, last night’s Super Bowl was a...
Posted by: Benjamin Hiorns
In its latest work for Richard Curtis’ Make My Money Matter Campaign, Lucky Generals helps turn Academy-Award winner Olivia Colman into ‘Oblivia Coalmine’, a latex-wearing, potty-mouthed CEO of a fossil fuel company financed by UK...
Posted by: Creativepool Editorial
Sainsbury’s has kicked off the countdown to Christmas with its highly anticipated Christmas advert airing for the first time today. Set in a Sainsbury’s store as customers are busy shopping for their big day essentials, a curious girl...
Posted by: Creativepool Editorial
A Radio Times survey recently revealed that two-thirds of people had watched one of their favourite shows again during lockdown, with 43% saying they did so to comfort themselves. Nostalgic videos set to a backing track of Simple Plan’s...
Posted by: Creativepool Editorial
As our world continues to shapeshift, many world-famous gatherings are inviting us back in person, even as innovative online events continue to proliferate and offer unprecedented learning opportunities. In many cases, the online events offer direct...
Posted by: The Darnell Works Agency
Last year, BUCK worked with Transportation Alternatives to bring attention to Spatial Equity NYC, a new tool created with MIT's Norman B. Leventhal Center for Advanced Urbanism to map the (in)equity of space and how it impacts our health,...
Posted by: Creativepool Editorial
Plant-based snack brand Harvest Snaps and digital creative agency of record Cutwater have teamed together to bring to life a music-driven TikTok branded effect designed for college students throughout the US. The branded effect, entitled “Snap...
Posted by: Creativepool Editorial
Paul Mallon is a man who feels he was always a perfect fit for Lucky Generals as it’s an agency, like him, “born with mischief in their blood.” He came to LG after working at Paddy Power, who were the agency’s first client...
Posted by: Creativepool Editorial
After two years of lockdowns and entering an unprecedented cost of living crisis, it’s time to make suicide prevention a national priority again, to make the conversation inescapable, ensure action, and prevent suicide. “The Last...
Posted by: Creativepool Editorial
The first work for Virgin Atlantic created by Lucky Generals launched last month introducing the the new endline “See the world differently”, which acknowledges the travel industry is entering a new era. The campaign is headlined by a...
Posted by: Creativepool Editorial
Jonny Nolan is a music and portrait photographer based in Bristol and Chester. As a music photographer, he as been lucky enough to shoot the likes of Arlo Parks, Royal Blood, Idles, beabadoobee, The Kaiser Chiefs and The Streets among many...
Posted by: Creativepool Editorial
In its first work from Lucky Generals, car selling service carwow aims to “fill the lives of car owners with massive moments of WOW” (delivered by a huge inflatable “WOW”) as they see how much they can sell their car for....
Posted by: Creativepool Editorial
Following the turbulence and uncertainty of the Covid-19 pandemic, it’s no secret that businesses throughout the UK have been forced to adapt to the evolving demands of the new normal. Although strategies have differed depending on sector and...
Posted by: Creativepool Editorial
