Displaying 1 - 36 of 5260 results
Hiring a digital marketing manager is a crucial step for any business looking to strengthen its online presence, drive traffic, and increase sales. In today’s digital age, a competent digital marketing manager can be the key to unlocking your...
Posted by: Creativepool Editorial
Leading North, the full-service boutique hospitality consulting firm, recently announced the launch of a brand new social media and digital marketing platform, which has been built from the ground up by a team of highly skilled and innovative digital...
Posted by: Benjamin Hiorns
2020. Well, that was crap. So look, we know it was a rubbish year, and we know you heard another 1,278 times that it was a rubbish year before that rubbish year was done. So instead of listing out a myriad of reasons why 2020 was a dumpster fire of...
Posted by: Woven Agency
Start-up ventures embrace uncertainty and put the customer first - two skills that digital marketers would do well to mirror. Digital marketing teams and start-ups have more in common than one might think. Both (usually) are understaffed, both need...
Posted by: Andreas Krasser
Is marketing a fun job, or are we just delivering noise, rendering us irrelevant? I often have my doubts if what we do really has impact. In the fast-paced world of modern marketing, we often find ourselves armed to the teeth with tools, strategies,...
Posted by: Marc Posch
Smartify Inc, the creators of the revolutionary digital marketing analytics platform that shares its name, revealed yesterday that they were to be program sponsors at eTail West, the leading online retail conference for marketing and e-commerce...
Posted by: Benjamin Hiorns
In a bold move earlier today that they feel will lead to significant increases in digital marketing solutions space in India, the 'DDB Mundra' group announced today that it had acquired the digital marketing firm '22feet'. The firm is renowned in the...
Posted by: Benjamin Hiorns
Imagine a world where we select the brands we want to see advertising from. Where that advertising is brilliant storytelling and craft. And where our personal data is controlled by us, and we can exchange it with publishers and media owners at our...
Posted by: Luc Benyon
As a seasoned brand consultant and designer, I’ve always approached branding methodically, using design to visually embody a company's core message. But a few months ago, I discovered Generative AI, and it transformed my creative process. After...
Posted by: Marc Posch
Have you noticed how often “strategy” gets kicked around? Like its the magic ingredient to sell everything. And still, it means different things to different people. Let me share what I think. As a designer, like anyone in service or...
Posted by: Marc Posch
In the annals of cultural history, Punk stands as a testament to the power of rebellion and defiance. Emerging in the 1970s as a raw, unapologetic response to the stifling conservatism of the time, Punk music, fashion, and ethos shattered norms,...
Posted by: Marc Posch
According to Mark Zuckerberg, we’re entering a golden age of video, and in five years most of what people consume online will be exactly that - video. By 2019, 80% of the world’s internet traffic will be video. Cisco Study, 2015...
Posted by: Nicky Anstice
Time is ticking! With the standard submissions deadline now out of the way, we are little more than two weeks away from the Annual 2021 final submissions deadline, on Thursday 10th June. The Annual is the Most Distributed creative industry award....
Posted by: Creativepool Editorial
We are exactly one week away from the Annual 2020 final submissions deadline. As you are starting to put the finishing touches on your entries, you might be wondering who will actually see the work you submit. Aside from being scored by our esteemed...
Posted by: Creativepool Editorial
Digital marketing is constantly evolving, and with the new year bringing many more advancements, you must be aware of the changes we expect to see this year. Here, Marc Swann, Search Director at Glass Digital discusses the top digital marketing...
Posted by: Creativepool Editorial
With an overabundance of noise reaching out to customers every day, marketing needs to be relevant and aim for quality to stand out among the sea of competitors. Which can only be done by improving customer experience across all platforms. However...
Posted by: Creativepool Editorial
With budget season upon us, a looming recession, and squeezed budgets, how can marketers plan to improve the effectiveness of digital campaigns on a budget to retail customers? ROI Hunter’s CEO, Karel Schindler, believes he has the...
Posted by: Creativepool Editorial
Did you know that 46% of consumers in the US only buy from businesses they can trust? Only after they do research and read reviews to get familiar with the company do they consider buying. The first step in all this is finding out about your brand....
Posted by: Alina Tytarenko
The world of digital marketing got disrupted like never before last year when AI truly made its presence felt in a big way. You’ll probably read a hundred think pieces this month on a fundamental shift AI has had, and is continuing to have on,...
Posted by: Benjamin Hiorns
Ten years ago, display advertising was in its infancy and Promoted Tweets were yet to make their debut. Times have changed considerably. Intelligent and automated technologies have increasingly super-charged digital marketing efficiency - so much so...
Posted by: Caroline Burgess-Pike
Having recently secured a partnership with Adobe, the Publicis Groupe follow up that major coup with another acquisition, in the form of the San Diego-based 3|SHARE, an expert and partner in Adobe's “Business Plus Level Solutions” and a...
Posted by: Benjamin Hiorns
DigitasLBi, the Publicis Groupe's global digital marketing and technology agency, recently acquired a new digital agency of their own in the form of South African shop Liquorice, which will form part of DigitasLBi's Middle East & Africa region under...
Posted by: Benjamin Hiorns
Keith Foggan, founder of creative social agency System, shares his thoughts on the rise of surrealist marketing. What drives these campaigns? Is it simply fitting for this era of escapism, or does it speak to a larger issue that brands are struggling...
Posted by: Creativepool Editorial
All entrepreneurs, more or less local business owners and young startup creators want to understand how to do corporate social media marketing. Because thanks to this combination of ideas, contents, strategies and interactions you can obtain concrete...
Posted by: Si3 Digital
Brass has successfully launched a huge new digital marketing campaign for Ribena. The digital-led campaign is a first for the Ribena brand and will include amplification of content in social media. The high-profile marketing campaign kicked off on...
Posted by: Brass
Worldwide, global content marketing revenue is expected to hit $137 billion by 2026. That’s no doubt down to its proven effectiveness: targeted content, relevant to the reader’s position in the purchase process, yields 72% higher...
Posted by: We Are Amnet
A powerful marketing strategy is key to a successful business. This connects corporations and customers, both in person and online. But how do you know which strategy is right for your company? Here, Washington Direct Mail explores some of the main...
Posted by: Creativepool Editorial
By the end of 2024, third-party tracking will no longer exist, bringing fundamental changes to advertising. Without access to browser and device data, marketers are challenged with finding other means to engage with customers, deliver great customer...
Posted by: Creativepool Editorial
With high engagement rates and their ability to “influence” culture, Mark McDermott, Partner at Amplify US, argues Creator Marketing should be in a league of its own. It wasn’t long ago that communicating to the advocates that...
Posted by: Amplify
According to Ofcom, we check our phones on average every 12-minutes and are bombarded daily with between 4,000 and 10,000 messages. Separate research shows we tap our phones 2,617 times and scroll through 362 feet of content a day. In many cases, we...
Posted by: Collider
Global video production marketplace Genero has been confirmed as a Facebook Marketing Partner in the Content Marketing specialty. Genero connects brands looking to scale their video production with a global creative community of 300,000+ production...
Posted by: Creativepool Editorial
The campaign has grown from strength to strength, attracting the interest of females from various organisations including Just Eat, E-consultancy and Fallon. We met with these women to discuss the issues surrounding women in the digital industry. The...
Posted by: Digital Recruitment Company
The expectations of the average consumer from companies concerning marketing and communication have grown rapidly over the last two decades and a lot of this has to do with the growth in digital technology. We live in times where many retailers only...
Posted by: SMACK Agency
Hiring a Marketing Director is a crucial step for any business looking to elevate its brand presence, drive sales, and execute comprehensive marketing strategies. The right Marketing Director can transform your company’s marketing efforts,...
Posted by: Creativepool Editorial
The number of active internet users has increased every year for the last 20 years. The technological advancements of society have had a staggering effect on marketing. Marketing began as a simple job of posting an ad in your newspaper or buying a 30...
Posted by: Creativepool Editorial
In their primary role, digital designers combine their creativity and technical skills to produce digital graphics for computer and electronic games, websites, movie special effects, and more. Some digital designers might create graphics for...
Posted by: Creativepool
