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Inspiration

Portraits of World Cup goal scorers

This week I was asked to blog about the World Cup. I do not care for the World Cup. Not very much anyway. I hate those stupid flags that people stick in their car windows, reminding everyone of all the wasted excitement, hopes and dreams which the...

Posted by: Jessica Hazel
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Leaders

Can I kick it? What's wrong with the World Cup 2014 logo?

Is there anything wrong with a writer reviewing a logo? After all, very few of us know our way around Adobe Illustrator or Photoshop, and I've never met a writer who went to design school. If then, you do think we have no business sounding off about...

Posted by: Magnus Shaw
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Leaders

Who rocked the World Branding Awards 2014?

At the glittering 2014 World Branding Awards ceremony, which took place over the weekend at One Whitehall Place in London, and were hosted by Sky Sports presenter David “Crofty” Croft, 69 brands from 25 countries were honoured, with...

Posted by: Benjamin Hiorns
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Features

World Cup 26 branding: Own goal or top bins?

With design critique, especially within the passionate world of sports, it’s easy to jump in two footed to disparage any new identity. However, the North American World Cup 2026 logo has the potential to become as memorable as Mexico 1968 or...

Posted by: Creativepool Editorial
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Leaders

Behind the Idea: Rebranding the Rugby World Cup

The Rugby World Cup is in full swing with the quarter finals taking place this weekend and the host nation, Japan, flying. But long before a ball was kicked - five years ago, in fact - a plan to rebrand World Rugby was devised which included a new...

Posted by: Creativepool Editorial
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Leaders

Why World Emoji Day happens on 17 July

World Emoji Day is being celebrated across the world today on social media and beyond with a host of fan comments, online discussion and articles about the universal language. Emojis have become an entertaining form of expression cutting out the...

Posted by: Creativepool Editorial
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Leaders

The 2018 FIFA World Cup in Advertising

With the 2018​ FIFA World Cup kicking off this very afternoon, we've scoured the internet to bring you the best ads, campaigns, brand activations and more that have sprung up in the last few weeks in honour of the tournament known to those who...

Posted by: Creativepool Editorial
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Features

Amnesty International - using creativity to change the world since 1961

Amnesty International, since its beginnings in 1961, has been the champion for human rights and justice in the streets, through letter writing and, most of all, through creativity. To mark our studiocrowd brief that searches for creative ideas to...

Posted by: Heather Deacon
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Leaders

A Short History of Guinness World Records Day

Happy Guinness World Records Day! Launched to celebrate the day the Guinness World Records book sold its 100 millionth copy, the 12th annual GWR Day will see upwards of 600,000 people around the world attempting to secure their place in the history...

Posted by: Guinness World Records
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Leaders

Scarlett Raven changes the way the world views art with Blippar AR

This July, 30 year old artist Scarlett Raven will be unveiling her ambitious, groundbreaking visual arts experience, The Danger Tree, in London. Scarlett is the first oil painter to work in the exciting world of augmented reality, and reveals the...

Posted by: Creativepool Editorial
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Leaders

Freelancing in the Creative World

More and more young professionals are going freelance with numbers of graduates increasing and job security after university looking less and less likely. Many new graduates cite control and flexibility as reasons for choosing a path in freelancing...

Posted by: Boox
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Leaders

London Eye Architect designs the world's first vertical cable car

Marks Barfield Architects, the same firm that designed the now iconic London Eye, has reached the final stage in its construction of the UK's highest observation tower outside the capital. Billed as the world's first vertical cable, the British...

Posted by: Creativepool Editorial
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Inspiration

Modern-day Myths: The world of Eero Lampinen

If you haven't already acquainted yourself with illustrator and graphic designer, Eero Lampinen, I strongly advise that you clear your schedule. Based in Helsinki, his work offers a brilliantly skewed vision of the world, one influenced by magic...

Posted by: Creativepool Editorial
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Leaders

Netflix world domination plans continue apace

If you've yet to climb aboard the Netflix bandwagon then it's probably for one of three reasons:- You simply don't watch enough TV/Movies to warrant the subscription. You're using a friend or family member's account and don't see the point in...

Posted by: Benjamin Hiorns
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Leaders

The Brave Brands of 2014

The brand spanking new year gives us a chance to look back at our Brave Brands of 2014. Exclusive and prestigious, Brave Brand status is given to the brands that successfully break through the white noise to make a statement. It’s about stepping...

Posted by: bluemarlin
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Leaders

World Rugby gets a much needed facelift

This year's International Rugby Board World Rugby Conference and Exhibition (that's a mouthful) concluded with the first official unveiling of the new logo and look of the board's freshly named “World Rubgy” group. The rebranding process...

Posted by: Creativepool Editorial
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Leaders

472 entries recognised at the 2014 Spike Asia awards ceremony

There was plentiful grounds for celebration at this year's Spikes Asia Festival of Creativity, which climaxed with an awards ceremony last Friday night at the Grand Theatre, Marina Bay Sands in Singapore, where 1000 delegates were in attendance. An...

Posted by: Benjamin Hiorns
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Leaders

Better World With Kind Words And Foosball

Yesterday (Sunday 21st September 2014) Ogilvy & Mather, one of the largest marketing communications companies in the world, got involved in spreading the word of amity through their new campaign, “Shoot Goals, Not Guns” for the...

Posted by: Creativepool
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Leaders

Chairman Retires After Rugby World Cup Campaign

Friday 19th September 2014 it was announced that Simon Sherwood, the Group Chairman of Bartle Bogle Hegarty (BBH), is to retire at the end of the year. Simon Sherwood began his advertising career in 1979 as a graduate trainee at DDB. At the beginning...

Posted by: Creativepool
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Leaders

Microsoft and Sony go head to head at Gamescom 2014

Yesterday at Gamescom, the annual gaming convention which is currently taking place at the the Koelnmesse in Cologne, North Rhine-Westphalia, Germany, Microsoft and Sony laid out their cards for the coming fiscal year for their respective gaming...

Posted by: Benjamin Hiorns
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Leaders

BBDO tops the Warc 100 ranking of the world's 'Smartest' campaigns

The Warc 100 was announced last week and BBDO Worldwide took the top spot by having the most campaigns on the list of any global agency network. The Warc 100 is an annual ranking of the best marketing campaign's in the world, with a campaign's...

Posted by: Benjamin Hiorns
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Industry

The Architectural Association Foster + Partners Prize 2014

The Architectural Association and Foster + Partners are pleased to announce the award of the 2014 Foster + Partners Prize, which is presented annually to the AA Diploma student whose portfolio best addresses the themes of sustainability and...

Posted by: Foster + Partners
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Leaders

Kanye West to speak at the Cannes Lions 2014 Festival of Creativity

Ever since it was re-branded as the 'Creativity Conference', opening the doors for more than just advertisers, The Cannes Lions (colloquially referred to as “The Academy Awards of the advertising world) has gone from strength to strength, year...

Posted by: Benjamin Hiorns
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Inspiration

Packaging Gallery: Brazil 2014 - The Official Sponsors

Events like the World Cup prove that packaging is much more than protection. It’s a vessel and a vehicle for celebration. Limited edition event-orientated packaging doesn’t just ride the hype, it generates it. The brands that associate...

Posted by: bluemarlin

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