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Displaying 1 - 36 of 245 results

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Leaders

The NHS lose letters to gain blood

The more observant amongst you might have noticed letters going missing from UK streets these last few days. I know what you're thinking, but no, we haven't been struck by a wave of vowel hating miscreants (though wouldn't that be something). The...

Posted by: Creativepool Editorial
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Inspiration

The five letters I dread seeing in a brief.

As a kid, I was very fond of the word 'wacky' - largely because it featured in the title of my favourite TV shows 'Wacky Races' (if you're too young to remember it - find it on the web, you'll be glad you did). As an adult, I'm less keen. It has some...

Posted by: Magnus Shaw
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Inspiration

CP Loves... Letman

by Jessica Hazel Letman, aka Job Wouters is a Dutch-born illustrator and graphic designer who confesses he is "cuckoo about letters". Mostly painstakingly hand drawn or painted, Letman's letters are transparent, imperfect and say things far...

Posted by: Creativepool
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Leaders

Account Wins of the Week

The&Partnership - Secret Cinema The&Partnership London has been appointed as the full-service agency for Secret Cinema, who pioneered a new entertainment genre by mixing theatre and film to turn cinematic classics into immersive experiences. The...

Posted by: Creativepool Editorial
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Leaders

Top Hires of the Week

Raconteur A women-led tour de force is in full swing, as Marissa Puget and Olia Ougrik take the mantle of ownership of Raconteur, the Los Angeles and Paris-based consultancy known for their creative storytelling approach to publicity, marketing, and...

Posted by: Creativepool Editorial
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Inspiration

Monotype designs bespoke handwriting typeface for Sir Quentin Blake

If there’s one word that comes to mind when thinking of Sir Quentin Blake’s work, it’s joy. As one of the world’s most eminent and well-loved illustrators, his art - whether found in his famous collaborations with Roald Dahl,...

Posted by: Monotype
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Leaders

The Tate opens its vaults

The Tate Archive, the largest archive of British art in the world, recently opened its vaults to the public by putting thousands of artefacts online. In all, there are 52,000 letters, photographs and sketchbooks belonging to some of the most notable...

Posted by: Benjamin Hiorns
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Inspiration

The dyslexic typeface designed from the ground-up for a cosmetics brand

When it comes to accessibility, one sector of society that appears to have been largely neglected is dyslexic readers. As a lifelong keen reader (and professional writer for almost two decades) the concept of struggling so fundamentally with the...

Posted by: Benjamin Hiorns
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Inspiration

STOP THINKING!

This article is 2238 words. If you don't expect to zone out for at least 40% of them, I want you to stop reading now because you are probably not in a creative field, so this is not meant for you. Ironically, this article is for the few who have...

Posted by: Matt Batten
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Leaders

Rebrand Roundup: Rum, recipes, railways and other stories

The Specialist Works - Gousto Recipe box company, Gousto, has unveiled a rebrand, reflecting its commitment to offering families ‘good food all round’. The new brand identity is the next phase of a major growth strategy for Gousto, who...

Posted by: Creativepool Editorial
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Leaders

Wieden+Kennedy unveil Equinox LGBTQAlphabet

Lifestyle brand Equinox has unveiled “LGBTQAlphabet: Six Letters Will Never Be Enough,” a short film that expands the definition of “LGBTQA” into a full alphabet with 26 distinct opportunities to proudly communicate who you...

Posted by: Creativepool Editorial
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Leaders

Engine's successful NHS #MissingType campaign relaunches for a 2nd year

Engine, together with NHS Blood and Transplant, is uniting with blood donor organisations across 21 countries to highlight an almost 30% international drop in blood donation. A number of high profile brands and organisations are backing the campaign,...

Posted by: Creativepool Editorial
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Leaders

#TechTuesday: Elon Musk, Odd Matter Studio & an Alphabet of Light

Elon Musk sends a Dragon to Mars This week, SpaceX, the aerospace manufacturer founded by Tesla CEO Elon Musk, announced its plans to send unmanned Dragon spacecrafts to Mars by 2018. These initial missions will reportedly inform them of the...

Posted by: Benjamin Hiorns
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Industry

How to hire a Typographer

In today’s digital era, typography plays a pivotal role in enhancing brand identity, conveying meaning, and elevating the user experience. Whether you’re designing a website, logo, or marketing materials, the right typographer (font...

Posted by: Creativepool Editorial
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Features

Icons as part of a visual identity

The other day we were discussing the use of iconography with one of our clients as part of their organisation’s rebrand. After completing an audit of their marketing materials we pointed out that although they used a range of icons within their...

Posted by: Lark
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Leaders

8 bold logo moves by brands

The golden arches, a half-eaten apple, a pair of mouse ears... just some of the instantly recognisable logos in the world of big brands. A company’s emblem is a powerful thing and associates everything it represents in one image which means it...

Posted by: Creativepool Editorial
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Workshop

Master the art of negotiation

“Every negotiation is different, but the basic elements do not change.” These are the wise words of William Ury, a prominent academic negotiation trainer. Based on history, we know that great negotiators can prevent wars, build...

Posted by: Katrina Cooper
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Leaders

Rebrand Roundup: BBC Bitesize, BrewDog, Scope and more

BBC Bitesize - Rufus Leonard UK public broadcaster the BBC’s online education platform BBC Bitesize has been rebranded by design agency Rufus Leonard. Those in their 30s will remember Bitesize as a series of TV programmes that first aired in...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: The inner temple, Thomson becomes TUI and other stories

SomeOne - The Honourable Society of the Inner Temple SomeOne has rebranded lawyers’ organisation, The Honourable Society of the Inner Temple, with a redrawn Pegasus logo that aims to break away from flat graphic symbols. The Honourable Society...

Posted by: Creativepool Editorial
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Leaders

Nike celebrate 30th Air Max Day in typically bombastic style

In 2014, Air Max Day was introduced by Nike to celebrate the Air Max and its vast history. It falls on March 26th every year, but this year was a particularly special one, as the Air Max officially turned 30, and to mark this auspicious occasion,...

Posted by: Creativepool Editorial
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Leaders

The Best Valentines Day Campaign's of 2017

Whilst most of us know deep down that Valentine's Day is little more than a reason for couples to buy more cards and chocolate for one another and for singletons to buy more beer, ad land continues to pull out the punches every year. 2017 is no...

Posted by: Creativepool Editorial
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Leaders

Rebrand Roundup: Bins, Pies, 'Secret' Clubs and other stories

Conran Design Group - Keep Britain Tidy Award-winning brand design agency Conran Design Group (part of the Havas Creative Group) has partnered with Keep Britain Tidy on a new brand identity including the redesign of the charity’s famous...

Posted by: Creativepool Editorial

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