Displaying 1 - 36 of 9503 results
This week, we spoke to Dave Allen, Founder of “independent purpose-driven transformation consultancy, Brandpie. How was your company born and where are you based? Brandpie was conceived in the summer of 2008 and launched in December 2008....
Posted by: Creativepool Editorial
Colgate Sensitive Pro-Relief is teaming up with Jamie Oliver Group’s Food Tube, ITV and a host of UK food festivals for a new social, digital and experiential campaign by MEC Wavemaker. Jamie Oliver Media Group, MEC Wavemaker and Colgate have...
Posted by: Creativepool Editorial
Aardman – Las Iguanas Aardman, the Bristol-based animation studio best known for the Wallace and Gromit films, has rebranded the kid’s menu at Latin American restaurant chain Las Iguanas. Aardman, who are renowned for developing lovable...
Posted by: Creativepool Editorial
International music agency MassiveMusic is going the extra mile for a very good cause. This month, Massivians Helen Bellringer, Paul Reynolds, and Massive’s publisher Steven Joyce will embark on an epic ride. They will cycle together with The...
Posted by: Paul Reynolds
This month many Londoners have been lucky enough to bear witness to British artist Lucy Sparrow taking an everyday cornershop and catapulting it into the art world with her felt FMCG creations. You can read all about it here. Clearly Lucy's skill...
Posted by: bluemarlin
Still struggling to order a takeaway from your smartphone? Well, get ready for a new wave of curated food platforms that promise to redefine our relationship with eating-in. Delivery-only restaurants are here, and zero-cost delivery by self-driving...
Posted by: Kate Lewin
It was announced yesterday that the global pizza chain Domino's will be sponsoring the popular Channel 4 soap Hollyoaks beginning Monday the 21st of January, taking over from the show's current sponsor VO5. The multimillion pound, two-year deal, will...
Posted by: Creativepool Editorial
A new campaign aims to demonstrate the reality of life without choice and to reframe the meaning of ‘pro-life’ by targeting those who support restricting reproductive healthcare options. ‘Made by Choice’ is the work of...
Posted by: Creativepool Editorial
After Life is one of the most popular British television experiences of the last few years. It’s striking and honest look at the realities of grief have made it a rare show that resonates with both fans and critics. Ricky Gervais might be a...
Posted by: Creativepool Editorial
Last year we started something called TUG LIFE. This year, we’re delighted to have secured a bigger pop-up store, at the end of the iconic Brick Lane at the heart of Shoreditch. How digital media is driving real-life behaviour From cultural...
Posted by: Tug
It’ll have escaped the attention of nobody that AI has been the chief disruptive trend of 2023. The way things are going, it might end up being the chief disruptive trend of the century. But while there are so many catastrophising the end of...
Posted by: Benjamin Hiorns
For someone with an interest in gaming, Wayne Leonard's career can only sound incredibly inspirational. Wayne, now VP & Account Director at George P. Johnson, has been in the industry for decades, going as far as the production team for the first...
Posted by: Creativepool Editorial
Every work of art is like a child to its author. If you're creating a game, writing a book or spending time on an illustration, it is natural to feel attached to it. But how are you going to learn if you don't stay detached from your works? Digital...
Posted by: Creativepool Editorial
Your mind is constantly jumping from one idea to another. You can barely focus on what you are doing now, as your side-projects seem to jump in from all angles. You struggle to complete one thing; and in the meantime, you get so inspired by other...
Posted by: Antonino Lupo
There is a fine line separating sympathy and blunt exploitation, which means it takes as little as a misinterpreted image to fall on the wrong side of a conversation. COVID-19 is proving to be an ‘unprecedented time’ and a...
Posted by: Antonino Lupo
In the second of an ongoing series, I’ll be examining the impact generative artificial intelligence is having on our creative jobs. Here, I’m focusing on design and exploring whether the designers of the future will be able to compete...
Posted by: Benjamin Hiorns
As the Christmas period draws near, businesses are starting to plan their work over the holiday period. And while December tends to be a quiet month in the industry, there are still posts to schedule, projects to complete and deadlines to meet. This...
Posted by: Antonino Lupo
Just under a month after being appointed as the agency of record for The Mayor's Fund for London, Geometry Global London sent their employees out on the streets last week as part of the ambitious “Penny for London” scheme, which is...
Posted by: Creativepool Editorial
Mind, the mental health charity, and media agency MEC have launched an exciting new campaign alongside a raft of celebrities and ambassadors encouraging people to open up about what is making them anxious. The social media driven campaign known as...
Posted by: Creativepool Editorial
Facebook is... peculiar. Some users don't love it, but know they have to be there to avoid missing out. As a result, it has become a huge platform with growing numbers every year, a multi-billion dollar company which would do anything to protect its...
Posted by: Creativepool Editorial
April Fool’s Day has rarely been seen as the bastion of creative excellence. It’s not about pushing the envelope or creating something with emotional resonance though, it’s about giving people a quick belly laughs and reminding them...
Posted by: Benjamin Hiorns
IMG is a global company heralded with founding sports marketing as we know it - founded by pioneering marketer and agent Mark McCormack, it all began with a handshake in 1960 and the world of sports changed forever. Last month, the company unveiled...
Posted by: Creativepool Editorial
I clearly remember my experience watching The Blair Witch Project when it first came out back in 1999. It arrived on the scene around the time my generation were just about starting to “Get” the internet, and the marketing campaign behind it was...
Posted by: Benjamin Hiorns
At the annual Small Agency of the Year Awards held by Advertising Age in Austin, Texas on the 24th of July (last thursday), BOHAN Advertising and Tiny Rebellion both walked away with much coveted Gold awards. BOHAN was named Southeast Small Agency of...
Posted by: Benjamin Hiorns
Mariano Gabriel Vidal is an animation artist. He is also the character designer behind the 2018 International Emmy Kids Awards Nominee show Mini Beat Power Rockers. The best part is that, by his own admission, Mariano also got into the industry by...
Posted by: Antonino Lupo
If there's one thing HM Coalition Government don't like, it's spending money on public services. Yes, they're really very adamant that nothing more than the absolute minimum needed to keep us slaving away and stumping up our taxes, is available....
Posted by: Magnus Shaw
The Annual 2021 winners have been revealed, with some of the most exciting professionals in the history of Creativepool. Who are these amazing people and why do they represent the best of the best in the realm of creativity? To answer a question...
Posted by: Creativepool Editorial
In the first of an ongoing series, I’ll be examining the impact generative artificial intelligence is having on our creative jobs. As a copywriter myself I thought it obvious to start there but will be pitching man vs machine on a range of...
Posted by: Benjamin Hiorns
Everybody knows that the creative industry is a hard field to crack into when you are first starting out. Everyone also knows that job offers mostly come about because of who you know, rather than what you know and whatever vast sum your student loan...
Posted by: Creativepool
ENVY Advertising has helped Kellogg's illuminate gigantic LED screens in Waterloo for an inspirational new campaign, #WhatStrengthIs. The campaign sees the star-studded cast of Nicola Roberts, Katie Piper, and Lisa Faulkner, beamed up onto the LED...
Posted by: Creativepool Editorial
How do you usually feel on Sunday nights? Well, apart from when there’s a football match which fails to make history. If the answer is ‘awful,’ ‘anxious’ or anything in between, you might be looking at a case of Sunday...
Posted by: Antonino Lupo
Regardless of your political affiliation, you'd be hard pressed to deny that this year's political race has been a bit of a farce thus far. With so many warring (and jarring) personalities vying for public attention in a staggeringly negative media...
Posted by: Benjamin Hiorns
The Richmond International design consultancy has created the interior designs for the gigantic P&O cruise ship Britannia, marking the first time one consultancy has taken care of every single interior design duty for a cruise ship, from the cabins...
Posted by: Creativepool Editorial
RedLeg Rum, one of the UK’s fastest growing rum brands, has released its first ever TV campaign to introduce the brand’s mascot - the RedLeg Hermit Crab. The campaign creative by scaleup advertising specialists °Small World and...
Posted by: Creativepool Editorial
Coffee is big business in the modern world with consumers drinking copious amounts at a premium price. But sometimes, it can take itself far too seriously. Enter Leo Burnett senior creative team Andrew Long and James Millers, who recently applied a...
Posted by: Creativepool Editorial
Diesel Living’s collaborations with fellow Italian craft folk has produced some interesting and highly diverse products away from the brand’s staple jeanswear. A lighting range with Foscarini created eclectic and incandescent lamp models...
Posted by: Kate Lewin
