Displaying 73 - 108 of 3083 results
OLIVER - the only company in the world to exclusively design, build and run in-house agencies and ecosystems for brands - launches its creative campaign to entice Britain’s youth into connecting with nature. The campaign launches in response...
Posted by: Creativepool Editorial
In today's digital age, incorporating animation is essential for businesses and individuals to effectively communicate their ideas. Whether your goal is to produce captivating marketing materials, educational content, or creative animation projects,...
Posted by: Creativepool Editorial
Across this month’s full slate of alluring extracurricular activities, everyone open to new experiences has worlds to gain. Current and future leaders spanning all industries are going all in: Curtains will soon draw back and stages will...
Posted by: The Darnell Works Agency
In today's digital world, where market competition intensifies every minute, social media marketing is a mandatory tool for attracting and retaining customers. Especially for small and medium-sized enterprises with limited resources, effective use of...
Posted by: Taker | Maker
If sarcasm is the lowest form of with then parody surely can’t be fair behind. Parody is a well-tried and tested form of humour used in everything from comedy sketch shows to major motion pictures. It’s an artistic form in and of itself,...
Posted by: Benjamin Hiorns
Sticky, sweet, and golden in colour, Lyle’s Golden Syrup has been used in home-baking since 1883, and the green and gold tin is a common sight in British kitchens. However, anybody who has taken a close look at the tin will likely have been...
Posted by: Novagram
Following the highly successful ‘I Spy Maynards’ campaign which grabbed the public’s attention last summer, Maynards Bassetts and agency of record, VCCP London have launched another bold and playful OOH campaign to remind the nation...
Posted by: Creativepool Editorial
When we think of the 90s, we often picture neon lights, garish colours, skateboards, “attitude” and POGS. But above all else, what the 90s represented to me was the dawn of the mascot. Of course, many entertainment franchises lived or...
Posted by: Benjamin Hiorns
Whether you’re seeking to transform a house, office, or retail space, selecting the right interior designer is crucial. They play a pivotal role in achieving the desired aesthetics and functionality for your environment. Amidst numerous...
Posted by: Creativepool Editorial
Generally speaking, the morning after the Oscars means everyone talking about the Oscars, trading opinions on the gaffes, the big musical numbers and the controversial wins. This year, however, I awoke the morning after not to hordes of messages...
Posted by: Benjamin Hiorns
Today is World Book Day. Children across the country will receive vouchers to be spent on books whilst dressing up as their favourite literary characters - but those who have aged out of these festivities can still participate by celebrating their...
Posted by: Novagram
My four year old loves Lego. Well, that’s not strictly true, I love Lego and he, by proxy now loves it too. We have two modes of building together, the one where I find the bits and watch as he pieces them together and the one where we...
Posted by: Lark
Planning an event can be a daunting task, requiring meticulous attention to detail and a fair amount of creative flair. When it comes to making your event a success, whether it's a corporate gathering, a wedding, or a private celebration, hiring the...
Posted by: Creativepool Editorial
JOAN London has created a powerful new advertising campaign for The Cybersmile Foundation to combat the growing threat of cyberbullying and online abuse. The campaign, Modern Witch Trials, which includes a short film directed by Chromista’s...
Posted by: Creativepool Editorial
Pearlfisher, the brand design agency, has unveiled its design for The Pack by KOTEX for tween girls at school in South Africa. The kit goes beyond the traditional functionality of fem-care to transform menstrual education into an engaging, empowering...
Posted by: Creativepool Editorial
IMG is a global company heralded with founding sports marketing as we know it - founded by pioneering marketer and agent Mark McCormack, it all began with a handshake in 1960 and the world of sports changed forever. Last month, the company unveiled...
Posted by: Creativepool Editorial
Asahi Super Dry was the official beer of Rugby World Cup 2023, a fact that was promoted by Made in Amsterdam last year in a multi-channel campaign, running across TV, Social, (D)OOH & Retail. The collaboration between Made in Amsterdam and Asahi...
Posted by: Creativepool Editorial
Seymourpowell has recently collaborated with renowned Swiss chocolate brand, CAILLER, to completely rebrand its heritage chocolate collection. With a particular focus on premiumisation, the rebrand aims to rejuvenate CAILLER’S product range and...
Posted by: Creativepool Editorial
In today's world of information overload and high competition, creating effective and audience-engaging content becomes a necessity for any business or creative professional. Trends in content creation provide marketers with new ideas and tools to...
Posted by: Taker | Maker
If the latest stats from the IPA Agency Census are to be taken at face value, then it would appear to suggest that progress on the ethnicity pay gap has stalled but the gender pay gap is closing. This isn’t mere conjecture either as the...
Posted by: Benjamin Hiorns
The exponential rise of AI is well and truly underway and there isn’t a tide big enough to stop it at this point. Rather than wax lyrical on the inevitability of my own career being forfeit, however, I’m choosing to live with the machine,...
Posted by: Benjamin Hiorns
So, what is a brand, and why is having a distinct identity so important? Marty Neumeier helpfully defines a brand as ‘a customer’s gut feel about a company’. It’s a simple definition which rightly expresses that a brand isn’t just a logo...
Posted by: Catch A Fire Agency
Can you believe it, we’re almost already two weeks into 2024? The passage of time is a strange and cruel thing and I feel almost nervous that it’s taken me this long to break out a true predictive trends piece. Trend forecasting, you...
Posted by: Benjamin Hiorns
This week, for our first company spotlight of 2024, we spoke to Simon Kringel, Co-founder of Scandinavian sonic branding agency, Unmute. How was your company born and where are you based? Me and my partner Daniel Schougaard was working in a company...
Posted by: Creativepool Editorial
Robilant is a branding studio operating from the heart of Milan, capital city of Italian design. Last year, they worked on designing a new identity and packaging for Campari, paying homage to the brand's Milanese heritage, referencing the city's...
Posted by: Creativepool Editorial
Carwow, the online car marketplace has unveiled a full rebrand led by branding agency, Ragged Edge, as it strategically repositions itself as the car-changing marketplace for life-changing moments. Set around the insight that it’s often...
Posted by: Creativepool Editorial
We’ve already looked back at the year that was 2023 and what a year it was. But what kind of magazine would we be if we didn’t also cast our sights on the next 12 months? Of course, there are a few trends you can expect to see pop up...
Posted by: Benjamin Hiorns
Tell us a bit about your role! Is there a “typical” day? Honestly, each day is different and that’s what I love about the role and ustwo as a company. Two thirds of my role is about “tomorrow” - balancing creating a...
Posted by: Creativepool Editorial
How did you get into the industry? Ever since I can remember art has always been my passion. Initially I studied a foundation course in Eastbourne which covered a broad range of subjects and then progressed onto a higher level course in Barnet....
Posted by: Creativepool Editorial
There's a lot of buzz about how generative AI is streamlining processes and saving time in the creative tech industry. However, the aspect I find most intriguing is considering how creatives will utilise all this extra time afforded by these...
Posted by: Creativepool Editorial
How did you get into the industry? After graduating from University in 2015, I faced several challenges in finding employment. Like many of my peers, naively I was under the impression that I would be able to secure a job immediately. However, I...
Posted by: Creativepool Editorial
Deliveroo’s 2023 Christmas campaign, ‘Anything Goes' celebrates how our behaviour around food changes this time of year as we enjoy our own unique festival rituals. The campaign is built off the insight that in the run up to Christmas, we...
Posted by: Creativepool Editorial
This year’s “All In” Census Data revealed that 36% of people (out of almost 19000 people that took part) are hesitant to report sexual harassment due to perceived impact it may have on their careers. This alarming statistic reflects...
Posted by: Creativepool Editorial
Post-truth is, when taken on its own terms, is a pretty terrifying concept. Without the truth, the objective becomes subjective, and facts can be acknowledged or ignored based on personal bias. What you’re left with is the cultural and...
Posted by: Benjamin Hiorns
India, a nation with a passion for sports embedded in its cultural DNA, is witnessing a remarkable surge in its iGaming landscape, and sports betting is emerging as a major player in this digital renaissance. From the adrenaline rush of online...
Posted by: Creativepool Partner
Dan Crowder is Founder and Managing Director of design recruitment agency Craft. Based in Manchester, Dan founded Craft in 2014. With its network of the best creatives in the industry, the Craft ambition is simple: to enhance the studios, careers and...
Posted by: Creativepool Editorial